Amy presents Social Media at GEPAR

1. Does Social Media have you PUZZLED?

2. Amy Smythe Harris Broker Associates, GRI, CRS, E-Pro, GREEN HAR & TAR Instructor/Train the Trainer-6 years HAR Director 2009/NextGen Advisory Group TAR Professional Development & Professional Standards 2009 & Technology for 2010 NAR Communications Committee for 2010 NAR YPN

4. What is Social Media?? A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. Social networking has encouraged new ways to communicate and share information. Wikipedia

5. What is Social Media?? You have been doing it in person Now you are also doing it virtually

6. Why should you use in Real Estate? *I don’t have time for this!!! *Facebook is for young people *Twitter what??? Tweets….I’m lost! *Social Media is a Fad *Why should I use this in real estate? WHY??? It’s FUN & It’s FREE

7. Is Social Media A Fad?

8. Social Media Sites Twitter.com Facebook.com Linkedin.com

9. Twitter *Called micro-blog *Limited to 140 characters *Fast-flowing river *Twitter Statistics

10. Twitter top followers

11. Twitter user Feb. 2009

12. Twitter stats sept. 2009

13. Twitter *Language- DM, RT, Tweet, #hashtags *Search of what people are “talking” about *Use bit.ly, tinyurl.com or ow.ly *Tweets post to google.com *Follow me on Twitter - SHARE

15. %Commission your firm charges (divided by)

16. Average home sales price in your market= (#number of sides per year) 3-5 years to 7-10 years (Average is 6)

17. Twitter Success=How many contacts? Multiply your annual sales target # by 6 Divide the result by 2 (referrals, buy & sell with you) = Number of people you should be connected with

18. Twitter Success=How many contacts? Annual income goal - $80,000 $80k/3%/$115,000 (avg.sales price)=23 transactions 23 by 6=139 139/2 =70 70 people you need to be connected with

19. Twitter

20. Twitter

21. Twitter Websites *twazzup.com *mrtweet.com or @mrtweet *twitteraholic.com *tweetdeck.com *twitip.com *twitpic.com *postrank.com *oneforty.com-Collection of all twitter sites *ping.fm *blip.fm

22. Facebook STATISTICS Fastest growing age group on FB? 35 years and older How many people on Facebook? Over 300 million active users Top Application? Farmville Who has most friends on FB? Michael Jackson, then Barack Obama

23. Facebook OVERVIEW *Friend site/Social Networking *Not limited to 140 characters *More applications available Add Multi- Media,Blogs,Listings,Birthdays, etc *Slow moving river

24. Facebook Manners *Don’t post too much *Be nice and friendly-don’t steal friends *Communicate the right way *Build relationships -don’t sell you

25. Amy's Facebook

26. Facebook Tips *Time Management *Good Status Updates vs. Bad Status Updates *10 to 1 rule *Use good content *Join Groups *Use lists *Privacy Settings *Profile Pic & Info. *Promote other businesses

27. Facebook Tips *Send message when adding friend

28. Facebook Websites *blip.fm *hgtv.com *jott.com *ping.fm *realtor.org *tokbox.com *twitter.com *posterous.com *postlets.com *digg.com *delicious.com *mashable.com *issuu.com *youtube.com *loopt *eyejot.com

29. Linkedin *Very professional *Questions & Answers *great for introductions *great for referrals *Build your profile *import Outlook contacts

30. Summary *Find your “speaking platform” *It is only a TOOL *Listen to the consumer *Integrate into business Digital Handshake by Paul Chaney Groundswell by Charlene Li Twitterville by Shel Israel

31. Q & A time