Produced by Multifamily Insiders: http://www.multifamilyinsiders.com
Most of us know the basics when it comes to generational gaps in the workplace, so now Alex is going to dig into these differences and explain how you can use this knowledge to manage your teams better! In this webinar, you will learn how to:
a. Define the four generations and their workplace characteristics
b. Define each generational personality
c. Recognize generational differences
d. Identify the common drivers and value systems of each generation and how those
drivers affect motivation and behavior in the workplace
From Baby Boomers to Gen Y'ers: Managing Multiple Generations in the Workplace
1. From Baby Boomers to
Gen Y'ers:
Managing Multiple
Generations in the
Workplace
Presented by Alexandra Jackiw
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4. Objectives
• Define the four generations and their
workplace characteristics
• Define each generational personality
• Recognize generational differences
• Identify the common drivers and value
systems of each generation and how
those drivers affect motivation and
behavior in the workplace
5. Objectives
• Describe how each generation defines
success
• Determine how your approach may need
to change coaching, managing and leading
employees of different generations
• Appreciate and gain respect for what is
important to each generation
6. Generations in the Workplace
Veterans (Matures): 1925 – 1942
30 Million – 13%
Boomers: 1943 – 1960
80 Million – 35%
Generation X: 1961 – 1981
45 Million – 20%
Millennials (Gen Y): 1982 – 1999
75 Million – 33%
7. Generations at Work
• The events and conditions each of us
experience during our formative years
help define who we are and how we
view the world.
• Other factors that have influenced
generations and how they respond:
Parenting
Technology
Life Span
8. Veterans: 1925-1942
30 Million People – 5% of Work Force
1929 – Stock market crashes
1930 – Great Depression
1932 – FDR elected
1933 – The Dust Bowl
1934 – Social Security System
1937 – Hindenburg tragedy
1937 – Hitler invades Austria
1941 – Pearl Harbor
1944 – D-Day in Normandy
1945 – Victory in Europe/Japan
1950 – Korean War
9. Veterans: 1925-1942
Core Values
Dedication/sacrifice
Hard work
Conformity
Law and order
Respect for authority
Patience
Delayed reward
Duty before pleasure
Adherence to rules
Honor
Loyalty
10. Veterans: 1925-1942
Generational Personality
Like consistency & uniformity
Like things on a grand scale
Are conformers
Believe in logic, not magic
Are disciplined
Are past-oriented and history
absorbed
Have always believed in law and
order
Spending style is conservative
Measure work ethic on
timeliness, productivity and not
drawing attention to one’s self.
11. Veterans on the Job
ASSETS: LIABILITIES:
Stable Inept with ambiguity
& change
Detail-oriented
Reluctant to buck
Thorough the system
Loyal Uncomfortable with
Hard-working conflict.
Reticent when they
disagree.
12. Veterans as Team Members
MANAGING - respect experience; earn
trust; show deference; listen attentively
ORIENTATION – take plenty of time
OPPORTUNITIES – stress the long haul
DEVELOPMENT – technology training
MOTIVATING – personal touch; acknowledge
contributions, but not too much.
MENTORING – tact and respect
13. Coaching and Managing Veterans
• Allow the employee to set the
“rules of engagement.”
• Ask what has worked for them in
the past and fit your approach to
the experience.
• Let them define quality and fit
your approach to that definition.
14. Coaching and Managing Veterans
• Use testimonials from the nation’s
institutions - government, business
or people
• Emphasize that you’ve seen a
particular approach work in the past;
don’t highlight uniqueness
15. Boomers: 1943 – 1960
80 Million People – 45% of Workforce
1954 – McCarthy hearings
1955 – Rosa Parks
1957 – Civil Rights Act
1960 – Birth control pills
1960 – JFK elected
1961 – Peace Corps
1962 – Cuban Missile Crisis
1962 – John Glenn orbits
16. Boomers: 1943 – 1960
1963 – MLK march on D.C.
1963 – JFK assassinated
1965 – US troops to Vietnam
1966 – NOW founded
1968 – MLK & RFK killed
1969 – Lunar landing
1969 – Woodstock
1970 – Kent State shootings
17. Boomers: 1943 – 1960
Core Values
Optimism
Team orientation
Personal gratification
Health and wellness
Personal growth
Youth
Work ethic = “worth” ethic
Involvement
Status
18. Boomers: 1943 – 1960
Generational Personality
Believe in growth & expansion.
Think of themselves as “stars of
the show.”
Tend to be optimistic.
Learned about teamwork in school
and at home.
Pursued their own personal
gratification without compromise,
often at a high price to themselves
and others.
Searched their souls – repeatedly,
obsessively, and recreationally.
Have always been cool.
Concerned about gaining control of
time
19. Boomers on the Job
ASSETS: LIABILITIES:
Service-oriented Not “budget-minded”
Driven Dislike conflict
Willing to go the Reluctant to oppose peers
“extra mile” May put process ahead of
result
Good at
Too sensitive to feedback
relationships
Judgmental of those who
Want to please see things differently
Good team players Self-centered
20. Boomers as Team Members
MANAGING – don’t suffer in silence; political animals;
acknowledge time spent; recognize how busy they are; be
succinct – they’re running out of time.
ORIENTATION – focus on challenges; optimistic language
stressing positives;
OPPORTUNITIES – personalized treatment; customized,
specialized approach.
DEVELOPMENT – “soft skills”; strategic planning; budgeting
MOTIVATING – public recognition; perks; plaques; “How
can I help the team?”
MENTORING – personal growth; “forever young”; talk
about how it used to be.
21. Coaching and Managing Boomers
• Show how you can help them
manage their time wisely
• Assess their comfort level with
technology in advance
• Demonstrate how important a strong
team is
• Customize your style to their unique
needs
22. Coaching and Managing Boomers
• Emphasize that working with you will
be a good experience for them
• Emphasize that their decision is a
good one and a “victory” for them –
they’re competitive and want to win
• Follow up and check how they are
doing on a regular basis
23. Gen X-ers: 1961 – 1981
45 Million People – 40% of Workforce
1970 – Women’s Lib
1972 – Munich Olympics
1973 - Watergate
1973 – Energy crisis begins
1976 – Tandy & Apple PCs
1979 – Three Mile Island
1979 – Corporate lay-offs
1979 – Iran hostage crisis
26. Gen X-ers: 1961 – 1981
Generational Personality
Self-reliant
Seeking a sense of family
Want balance
Have non-traditional
orientation about time and
space
Like informality
Approach to authority is
casual
Are skeptical.
Are attracted to the edge
Technologically savvy
27. Gen X-ers: 1961 – 1981
Generational Personality
Reluctant to grow up and
conform.
Taught that they would be
the first generation that
would not be as successful as
their parents.
Taught to question authority.
Productivity matters more
than time on the job.
Tough sell – can spot a phony
a mile away.
“Prove it to me.”
29. Gen X-ers on the Job
ASSETS: LIABILITIES:
Adaptable Impatient
Techno-literate Poor people skills
Independent Inexperienced
Not intimidated Cynical
by authority Want to control the
Creative decision and the plan
30. Gen X-ers as Team Members
MANAGING – make it fun; don’t micro-manage; answer
the questions “What have you done lately? Why are you
qualified?”; emphasize back-up plans
ORIENTATION – emphasize life balance; limit corporate
politics; clearly explain expectations; answer “Why?”
OPPORTUNITIES – stress broad range of diverse skills
DEVELOPMENT – on-the-job training
MOTIVATING – leading edge technology; time is a
currency;
MENTORING – virtual teamwork; time alone
31. Coaching and Managing Gen X-ers
• Put all the options on the table
• Be prepared to answer “WHY”
• Present yourself as an
information provider
• Use their peers for testimonials
whenever possible
32. Coaching and Managing Gen X-ers
• Appear to enjoy your work –
“carpe diem”
• Follow-up and meet your
commitments. They’re eager to
improve and expect you to
follow through.
33. Millenials (“Nexters”): 1982 – 1999
75 Million People – 10% in Workforce
September 11, 2001
Oklahoma City bombing
Columbine massacre
Respect for environment
Immigration restricted
ADD era
National epidemics – Ebola,
AIDS, etc.
Virginia Tech
Dysfunctional government
First African American
elected president
35. Millenials: 1982 – 1999
Generational Personality
Coddled since birth – protected by
parents
Over-scheduled
Never known depression – until
recently.
Never known a world without PC’s,
cell phones, remote controls
Torn between individuality and
fitting in
Don’t want to be hurried and will
take the time to search for an
answer.
36. Millenials on the Job
ASSETS: LIABILITIES:
Collective action Need for
Optimism supervision and
Tenacity structure
Heroic spirit Inexperience,
particularly with
Multi-tasking handling
capabilities difficult people
Techno-savvy issues
37. Millennials as Team Members
MANAGING – trust central authority; their world has immediacy;
help them itemize and prioritize; no nebulous time frames
ORIENTATION – teamwork ethic; devote plenty of time; “How
can I help you get where you want to go?”
OPPORTUNITIES – Resilient; tech-savvy
DEVELOPMENT – continued education; intimidated by difficult
customers; bursts of short and quick information; help them
achieve their goals
MOTIVATING – need more supervision/structure; recognize the
individual but understand their “herd” mentality;
MENTORING – appoint a strong leader
38. Coaching and Managing Millenials
• Offer customization – a plan
specific to them
• Offer peer-level examples
• Spend time providing
information and guidance
• Be impressed with their
decisions
39. Generational Differences
Veterans – 1925 to Baby Boomers – 1943
1942 to 1960
– Uncomfortable with – Service-oriented
ambiguity – Driven
– Slow to embrace – Good team players
technology – Not budget-minded
– Stable, detail-oriented, – More process than
thorough, loyal, hard- results oriented
working
– Workaholics
– Won’t speak up if they
disagree – Work ethic = “worth
ethic”
40. Generational Differences
Generation X – 1961 to Millennial – 1982 to
1981 1999
– Adaptable – Optimistic
– Tenacious
– Techno-literate
– Heroic spirit
– Not intimidated by
– Multi-taskers
authority
– Need supervision and
– “Just tell me if this is structure
going to be on the test”
– Huge conflict between
– Cynical and impatient Gen X-ers and Gen Y-
– Poor people skills ers
– Rattled by in-your-
face conflict
41. On-the-Job Strengths
VETERAN BOOMER GEN X-ER MILLENIAL
Job Strength Stable Service Adaptable Multi-task
Team player Techno-literate Techno-savvy
Outlook Practical Optimistic Skeptical Hopeful
Work Ethic Dedicated Driven Balanced Determined
View of Respectful Love/Hate Unimpressed & Polite
Authority Unintimidated
Leadership By Hierarchy By Consensus By Competence By Pulling
Together
Relationships Personal Personal Reluctant to Inclusive
Sacrifice Gratification Commit
Turnoffs Vulgarity Not Being PC Cliché/Hype Promiscuity
Diversity Segregated Integrated Diverse Blended
Feedback No news Formal By interruption Perpetual
Work/Life Need Help Workaholics Want Balance Need Flexibility
Balance Shifting Now 41
42. Thank You!
Alexandra Jackiw
Alexandra.Jackiw@buckingham-co.com
317.554.6726
Scott Hammond
shammond@purqz.com
888.908.8892
Ali Henning
ahenning@contactatonce.com
425.344.3033
(http://www.MultifamilyInsiders.com)