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TOP 10 Learning Answers for: In Partial fulfillment of the requirements of Marketing Management Class (MARKMA) Designing and Managing Integrated Channel Arvin Matias 09.02.10
1. All are categories of Buyers except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
1.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object]
1.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
1. All are categories of Buyers except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
2.  A 2 nd  level Marketing Channel involves… ,[object Object],[object Object],[object Object],[object Object],[object Object]
2.  Concept
2.  Concept Example: Bench buys  shirts from a shirt manufacturer  Example: Sari-sari store buys supplies from  MAKRO and MAKRO  buys it from  manufacturers Example: Lamoiyan  has sales agents that  go directly to provincial  Wholesalers who in turn  sell to different sari-sari  stores/mini groceries
2.  A 2 nd  level Marketing Channel involves… ,[object Object],[object Object],[object Object],[object Object],[object Object]
3. The following are “not” types of channel conflict except for_______. ,[object Object],[object Object],[object Object],[object Object],[object Object]
3. Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],3. The following are not types of channel conflict except for_______.
4.  All are Channel Member functions except… ,[object Object],[object Object],[object Object],[object Object],[object Object]
4.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
4.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
4.  All are Channel Member functions except… ,[object Object],[object Object],[object Object],[object Object],[object Object]
5. Which of the following is true? ,[object Object],[object Object],[object Object],[object Object],[object Object]
5. Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
5. Which of the following is true? ,[object Object],[object Object],[object Object],[object Object],[object Object]
6.  Which of the following is False? ,[object Object],[object Object],[object Object],[object Object],[object Object]
6.  Concept ,[object Object],[object Object],[object Object]
6.  Which of the following is False? ,[object Object],[object Object],[object Object],[object Object],[object Object]
7. Contractual VMS are… ,[object Object],[object Object],[object Object],[object Object],[object Object]
7. Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Vertical Marketing Systems
7. Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Vertical Marketing Systems
7. Contractual VMS are… ,[object Object],[object Object],[object Object],[object Object],[object Object]
8.  Channel service back-up is an example of… ,[object Object],[object Object],[object Object],[object Object],[object Object]
8.  Concept ,[object Object]
8.  Channel service back-up is an example of… ,[object Object],[object Object],[object Object],[object Object],[object Object]
9.  The following are part of Channel Management Decision except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
9.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
9.  The following are part of Channel Management Decision except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
10.  These are examples of Channel Integration systems except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
10.  Concept ,[object Object],[object Object],[object Object],[object Object],[object Object]
10.  Concept ,[object Object]
10.  These are examples of Channel Integration systems except for: ,[object Object],[object Object],[object Object],[object Object],[object Object]
TOP 10 Learning Answers for: In Partial fulfillment of the requirements of Marketing Management Class (MARKMA) Designing and Managing Integrated Channel Arvin Matias 09.02.10

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H:\Mba\6th Term\Markma\10 Questions For Designing And Managing Integated Marketing Channels Arvin Matias V2

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  • 8. 2. Concept Example: Bench buys shirts from a shirt manufacturer Example: Sari-sari store buys supplies from MAKRO and MAKRO buys it from manufacturers Example: Lamoiyan has sales agents that go directly to provincial Wholesalers who in turn sell to different sari-sari stores/mini groceries
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  • 37. TOP 10 Learning Answers for: In Partial fulfillment of the requirements of Marketing Management Class (MARKMA) Designing and Managing Integrated Channel Arvin Matias 09.02.10