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Some thoughts on building a Syria “MBA” Program        Neal M. Burns Tian Zhang                                                      Aug 3, 2009
Objectives Business Objective “Build the best MBA program, which is as good as Harvard in Syria” Project Objective “Assess the landscape of successful business schools and MBA programs to determine what works, what doesn’t and how the current environment impacts the MBA-program-to-be in Syria.  2
Outline What is a successful MBA program and why do it? Who can Syria partner with to be successful in their future efforts? Who is successful in the advanced business education? What are the opportunities and challenges for the MBA program in Syria? How should Syria leverage its MBA progam portfolio? Recommendations 3
    What is a successful MBA program and why do it? 4
What is MBA… 5 The Master of Business Administration (MBA) is a master's degree in business administration, which attracts people from a wide range of academic disciplines. The MBA designation originated in the United States, emerging from the late 19th century as the country industrialized and companies sought out scientific approaches to management. Graduates of accredited MBA programs are well prepared to undertake advanced professional occupations in businesses, as well as in colleges and universities as instructors of business administration and management.
A high-profiled MBA program Yields Numerous Benefits 6 Benefits Economic Benefits ,[object Object]
Enhance asset value and profits
Improve employee productivity and satisfaction
Increase core competences of creativity and innovation.
More employment opportunitiesSocial Benefits ,[object Object]
Contribute to overall quality of life
 Increase the brand image of Syria.
Benefits for the government, the industries and society as a whole,[object Object]
Who can Syria partner with to be successful in their future efforts? 8
Top 10 worldwide MBA program  9 # Top 30 U.S. Programs # 1 University of Chicago (Booth) # 2 Harvard University # 3 Northwestern University (Kellogg) # 4 University of Pennsylvania (Wharton) # 5 University of Michigan (Ross) # 6 Stanford University # 7 Columbia University # 8 Duke University (Fuqua) # 9 MIT (Sloan) # 10 UC Berkeley (Haas)  Sources: BusinessWeek # Top 10 Non-U.S. MBA Programs # 1 Queen's University # 2 IE Business School # 3 INSEAD # 4 Western Ontario (Ivey) # 5 London Business School # 6 ESADE # 7 IMD # 8 Toronto (Rotman) # 9 IESE # 10 Oxford (Saîd)  Sources: BusinessWeek
   What are effective characteristics presented in MBA program that can provide our future MBA program with valuable takeaways? 10
Effective Forms of Communicating Sustainability 11 ,[object Object]
Effective- More communication among the different countries
Downside-It asks for deep cooperation
Sequences-oriented
Effective- Easily to get all the resources arranged to build up a 1tier program
Downside- Other coursework might not be well set upDiversity  ,[object Object],More Accesses to the underserved demands ,[object Object]
 Career- oriented
Effective- Ranking focus heavily on the placement

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Syria mba

  • 1. Some thoughts on building a Syria “MBA” Program Neal M. Burns Tian Zhang Aug 3, 2009
  • 2. Objectives Business Objective “Build the best MBA program, which is as good as Harvard in Syria” Project Objective “Assess the landscape of successful business schools and MBA programs to determine what works, what doesn’t and how the current environment impacts the MBA-program-to-be in Syria. 2
  • 3. Outline What is a successful MBA program and why do it? Who can Syria partner with to be successful in their future efforts? Who is successful in the advanced business education? What are the opportunities and challenges for the MBA program in Syria? How should Syria leverage its MBA progam portfolio? Recommendations 3
  • 4. What is a successful MBA program and why do it? 4
  • 5. What is MBA… 5 The Master of Business Administration (MBA) is a master's degree in business administration, which attracts people from a wide range of academic disciplines. The MBA designation originated in the United States, emerging from the late 19th century as the country industrialized and companies sought out scientific approaches to management. Graduates of accredited MBA programs are well prepared to undertake advanced professional occupations in businesses, as well as in colleges and universities as instructors of business administration and management.
  • 6.
  • 7. Enhance asset value and profits
  • 9. Increase core competences of creativity and innovation.
  • 10.
  • 11. Contribute to overall quality of life
  • 12. Increase the brand image of Syria.
  • 13.
  • 14. Who can Syria partner with to be successful in their future efforts? 8
  • 15. Top 10 worldwide MBA program 9 # Top 30 U.S. Programs # 1 University of Chicago (Booth) # 2 Harvard University # 3 Northwestern University (Kellogg) # 4 University of Pennsylvania (Wharton) # 5 University of Michigan (Ross) # 6 Stanford University # 7 Columbia University # 8 Duke University (Fuqua) # 9 MIT (Sloan) # 10 UC Berkeley (Haas) Sources: BusinessWeek # Top 10 Non-U.S. MBA Programs # 1 Queen's University # 2 IE Business School # 3 INSEAD # 4 Western Ontario (Ivey) # 5 London Business School # 6 ESADE # 7 IMD # 8 Toronto (Rotman) # 9 IESE # 10 Oxford (Saîd) Sources: BusinessWeek
  • 16. What are effective characteristics presented in MBA program that can provide our future MBA program with valuable takeaways? 10
  • 17.
  • 18. Effective- More communication among the different countries
  • 19. Downside-It asks for deep cooperation
  • 21. Effective- Easily to get all the resources arranged to build up a 1tier program
  • 22.
  • 24. Effective- Ranking focus heavily on the placement
  • 25.
  • 26. Key Takeaways from Current MBA Programs-HBS 13 Engaged Community Citizenship A Habit of Leadership Capacity for Intellectual Growth
  • 27. 14
  • 28. 15 Key Takeaways from Current MBA Programs-Stanford Intellectual Vitality Personal Qualities and Contributions Demonstrated Leadership Potential
  • 29. What are the opportunities and challenges for the MBA program in Syria? 16
  • 30. High-profiled faculty members Cross-trained functions Learning in practice An engaging community The world's business school A mature alumni network 17
  • 32. How should Syria leverage its MBA program portfolio? 19
  • 33. 20 program portfolio Advertising and Media Innovation Management Finance Marketing Management Technology and Operations Management General Management Supply Chain Management Manufacturing Management Business, Government, and the International Economy Social Responsibility and Brand Management Accounting Management Leadership and Organizational Behavior Entrepreneur Small Business Consulting Real Estate Investment Strategy
  • 34. Length of the program: 24 months 21 months lecture, including the holidays 3 months internship (Required) 21
  • 35. Global Study Program A semester study abroad program Partner with other worldwide top business school 22
  • 36. Career- Oriented Satisfy Syria’s government’s needs and wants International on campus recruiting Small sized program in order to keep pace with the students’ needs 23
  • 37. Plan of Action Define target audiences Who are our ideal candidates? Re-branding Syria MBA Program Tie in new branding strategy across all touch points 24

Notes de l'éditeur

  1. Here we embrace the definition http://en.wikipedia.org/wiki/Master_of_Business_Administrationces