1. PROMOTING MISSOURI PRODUCTS
Tristan Asbury, Melissa Miller & Kayla Otto
Marketing Specialists
Missouri Department of Agriculture

2. AGRICULTURE BUSINESS DEVELOPMENT

3. WHO WE ARE…
Ò Agriculture Business Development (ABD)
É AgriMissouri
É Market News
É Missouri Agricultural & Small Business
Development Authority (MASBDA)
É International Marketing
Ð 4 Marketing Specialists
Ð 2 Development Coordinators

4. WHAT WE DO…
Ò Export Consultation
Ò Export Documentation
Ò Memberships/Partnerships
Ò Trade Shows
Ò Trade Missions
Ò Trade Leads
Ò Foreign Trade Offices

5. FOREIGN TRADE OFFICES

6. FORESTRY INDUSTRY
Ò 15.4 million acres
É 1/3 of Missouri
Ò $7.3 billion industry
Ò 388 Sawmills
Ò 6 Cooperages
Ò Largest producer:
É Walnut
É White oak staves
É Wood pallets
É Charcoal

7. FORESTRY PRODUCTS
Ò Forest products rank #5
in ag exports
É $169 million
Ò Top Exports:
É Hardwood Lumber
É Wooden Casks
É Hardwood Logs
É Oak Lumber
É Ties
Ò Top Export Partners:
É China
É Canada
É Mexico
É Japan
É Germany

8. HARDWOODS/SOFTWOODS
HARDWOODS: SOFTWOODS:
Ò Ash
Ò Cherry
Ò Cottonwood
Ò Hickory
Ò Hard Maple
Ò Soft Maple
Ò Red Oak
Ò White Oak
Ò Yellow Poplar
Ò Black Walnut
Ò Red Cedar
Ò Yellow Pine

9. MEMBERSHIPS/FUNDING
Ò Missouri Forest Products Association (MFPA)
Ò Hardwood States Export Group (HSEG)
Ò American Hardwood Export Council (AHEC)
Ò Softwood Export Council (SEC)
É Funding available

10. FOOD/BEVERAGE INDUSTRY
Ò Product Areas
É Food Ingredients
É Beverages
É Processed/Prepared Foods
É Snack Foods
É Wine & Craft Beer
Ò Food Export Midwest
Ò Wine & Grape Board

11. FOOD/BEVERAGE EXPORTS
Ò Prepared foods rank #3 in
ag exports
É $263 million
Ò Wine & Craft Beer rank
#10 in ag exports
É $90 million
Ò Top Exports:
É Prepared Foods
É Wine & Beer
É Condiments & Sauces
É Vegetable Oil NESOI
É Non-Alcoholic Beverages
(juices, coffee, tea, etc)
Ò Top Export Partners:
É Canada
É Mexico
É United Kingdom
É China
É Philippines

12. GRAIN INDUSTRY
Ò Product Areas
É Corn
É Rice
É Soybeans
É Wheat
É Cotton
É Oil Seeds
É Other Grains
Ò Rice – 4th
É 14 million cwt
Ò Soybeans – 6th
É 260 million bushels
Ò Corn – 7th
É 628 million bushels
Ò Cotton – 8th
É 570,000 bales

13. GRAIN EXPORTS
Ò Soybean meal ranks #2 in
ag exports
É $276 million
Ò Feeds & fodders rank #4 in
ag exports
É $186 million
Ò Corn ranks #6 in ag exports
É $167 million
Ò Soybeans ranks #7 in ag
exports
É $161 million
Ò Distillers grains rank #8 in
ag exports
É $104 million

14. LIVESTOCK INDUSTRY
• Beef Cattle
• Dairy Cattle
• Horses, Donkeys, Mules
• Pigs
• Sheep
• Goats
• Poultry (chicken & turkey)
• Rabbits
• Aquaculture
• Exotics (llamas, alpacas, bison, elk)
• Genetics

15. LIVESTOCK INVENTORY & EXPORTS
Ò Inventory
É 2nd in Beef Cows
(1.8 million head)
É 7th in Hogs
(2.35 million head)
É 5th in Turkeys
(16 million head)
É 9th in Broilers
(46.8 million head)
Ò Exports:
É Beef & Beef Products
($7.4 million)
É Pork & Pork Products
($236 million)
É Poultry Meat &
Products Ex. Eggs
($7.2 million)

16. U.S. LIVESTOCK GENETIC EXPORT, INC.
Ò Foreign Market Development Program (FMD)
Ò Market Access Program (MAP)
Ò Quality Samples Program (QSP)
Ò Cochran Fellowship Program
Ò Emerging Market Program (EMP)
Ò http://www.uslge.org/

17. WHY GO INTERNATIONAL?
Ò Increase sales & profit
Ò Resource procurement
Ò Economic factors
Ò Growth

18. TOPICS OF INTEREST

19. COMMODITY TRENDS
Ò Domestic market is exceptional
Ò Strong U.S. dollar
Ò High prices continue
Ò Changing diets
Ò Growth in beverage industry
Ò Livestock outlook positive
Ò Genetics exports

20. KEEP AN EYE ON…
Ò Trade Promotion Authority (TPA)
Ò Trans Pacific Partnership (TPP)
Ò West Coast Port Situation
Ò Country of Origin Labeling (COOL)
Ò Canada’s BSE problem
Ò Hardwood Checkoff
Ò Cuba

21. UPCOMING EVENTS
Ò Dubai Wood Show
É April 14-16, 2015
É Dubai, UAE
Ò Beef Australia Expo
É May 4-9, 2015
É Rockhampton,
Australia
Ò Taipei International
Food Show
É June 24-27, 2015
É Taipei, Taiwan
Ò Sylva Wood Expo
É June 29-July 1, 2015
É Shanghai, China

22. THANK YOU!
Connecting producers to consumers and consumers to agriculture.
Tristan Asbury
Marketing Specialist – Food Products & Beverages
Tristan.asbury@mda.mo.gov
(573) 751-5611
Melissa Miller
Marketing Specialist – Livestock
Melissa.miller@mda.mo.gov
(573) 751-5613
Kayla Otto
Marketing Specialist – Forestry Products
Kayla.otto@mda.mo.gov
(573) 751-7213
Brenda Siegler
Marketing Specialist – Grains
Brenda.siegler@mda.mo.gov
(573) 522-9560