SlideShare une entreprise Scribd logo
1  sur  42
themobilepersonalities tracking a new generation on the go. By ChelseaMarieO’Hara @cmohara
Contents. I. The Age  of the App III. Tracking  Mobile Histories IV. Constantly  Plugged-In  Consequences II. Redefining  Relationships
What is a mobile personality?
The mobile personality is up to date with the latest  in wireless technology and social networking.
They value high speed and connectivity.
They are plugged-in and wireless taking their work with them on the go.
They are nomadic workers, trendsetters, and ambitious young adults.
“ The appeal to consumers is obvious, but developers have fuelled this growth due to the monetization potential involved with a growing industry. I. The Age of the App ” - Keith Elance The 2010 Distimo Report on App Store Statistics We value wireless, and wireless today is provided by developing app technology. Apps allow us to do things on the go we never could have before.
Data usage is overtaking voice communication in regards to cell phone activity.   “ The 400 million mobile broadband subscribers accounted for a greater amount of traffic than the world's remaining 4.6 billion mobile phone customers. Ericsson, December 2009
This traffic is consequential of an increased availability for data-utilized apps. People want to work on the go, and apps that allow creative creation for the mobile personality are successful.
Yet, the most important use of mobile devices in general is the ability to connect to friends and family. Being constantly connected renders decreased stress and increased productivity in the work place, at home, and on the go.
With the wide array of apps to communicate with and connect  to online social networks, voice communication is becoming a secondary feature when deciding which phone to buy.
The top 300 free applications generated 3 million downloads each day during December 2010 in the US: only 350,000 paid applications are downloaded daily. The Distimo Report Free apps are still preferred, but a shift is taking place in regards to what we are willing to pay in order to receive the freedom and mobility we want. Comparing June 2010 to December 2010, paid app downloads increased almost 30%.   The Distimo Report
In the race to be fully available and fully productive on the go, mobile personalities will start investing more into their smartphones and other mobile devices. This means more paid apps, and an exponentially increasing market for app technology
“ When asked to choose the top three activities they engage in on Facebook, the subjects overwhelmingly selected those that allow them to keep up with the goings-on in their friends' and families' lives. They also liked sharing information about themselves. II. Redefining Relationships Mobile devices and their apps allow us to connect to friends and family. Yet, we can now meet people on the go as well. How do mobile devices engage us and disengage us from the world around us? ” - Andrea Janus  CTV News – Does Facebook Help Relationships or Hurt Them?
The mobile personality needs to be connected to their friends, family, and coworkers. Where once it was important to see a person face to face, it is now easier to connect intimately over social networking device apps. This allows for connection with family all over the world at any time of the day.
“ When you don't have nonverbal communication, the likelihood of being able to disclose at a deeper level is greater, because there's less inhibition. So, it's going to feel like a more intimate relationship. -Bob Rosenwein Lehigh University
We connect on a more intimate level when we use mobile devices. Our activities and whereabouts are relayed to someone who cares about us, and this makes us feel important. Sometimes it is easier to say things over a cell phone or a social networking platform than face to face. Consequentially, online dating apps are used more frequently to find a significant other. In 2009, 17% of couples had met online. 33% of all online relationships led to a date. Online dating is being seriously considered by many single people today.  Online Dating Survey Report
With the help of geolocational tools, dating will never be the same. Mobile engaging is the new way for the mobile personality to find relationships. John D. Sutter (CNN) A mobile personality will have at least one basic aspect of themselves to share with another mobile personality, and that is their dedication to being on the go and connected non-stop.
But does being plugged-in affect our engagement in the world around us?
Apparently it does, but not necessarily in a negative way: “ Those who use the cell phone in public to get news have more relevant fodder for conversing with strangers and probably increased motivation to do so. Scott Campbell University of Michigan.
Even though we are engaged in ambient conversations, we can still create and engage with present conversations at the same time.
The mobile personality has also redefined its relationship with the people it influences the most: children.
We are shifting the way we think about education and teaching the incoming generations. They consist of digital natives, children who have grown up on diet of social media and mobile devices.  “ The newest trend is apps for kids. Children as young as 18 months and two years are adept and the mobile hand-held things are more their size. -Karen Thorne-Stone Ontario Media Development Corporation
They are, after all, the mobile personalities of the future.
“ Foursquare is a way for me to save and share my locations, and to find out what other people are doing all around the world. III. Tracking Mobile Histories ” - Kevin Rose Digg Co-Founder and Foursquare Investor Privacy concerns for our data: is being fully online a bad thing or not?
Mobile devices are not only providing accessibility to the mobile personality, but are also tracking what the mobile personality is up to. Check-in apps like Foursquare mark where the mobile personality has been, but also save the data for future reference. This is yet another way to keep the mobile personality engaged on the go.
“I can see a world where eventually my children will look back at my Foursquare data and say: ‘This is Kevin’s history – this is where he was on his birthday 10 years ago, and this was his favourite place to eat.’ Building that profile throughout your life and saving those locations – I think that’s huge.” - Kevin Rose
But what about your mobile history being used against you?
Police in Michigan were reported using devices that can extract information from one’s cell phone. The device used is the Cellebrite UFED. Police denied extracting cell phone information without a warrant. Otherwise, the extractions would be illegal. Glenn Harlan Reynolds – Popular Mechanics Cellebrite UFED
Even though a law enforcement agent cannot go through any of your belongings without a warrant, it might not stop other authorities from accessing your mobility history. Should employers be allowed to check their employees data usage?
With new technologies comes new decisions in terms of  privacy and accessibility  to the mobile personality’s history.  We must determine what is indeed crossing the line.
“ BlackBerrys, Androids and iPhones are our diminutive digital lackeys. They exist to show us how very special we are. IV. Constantly Plugged-In Consequences ” - Andrew Clark The Globe and Mail In terms of mobile activity, when is it too much?
Here we have the issue of texting while driving. Multitasking behind the wheel is frowned upon and proven to be highly dangerous, but time and time again drivers ignore the caution and pull out their mobile devices behind the wheel. Why? What is so important that it cannot be put down?
One could argue that we are just important in general. “ It’s not important that people stop distracted driving. No. It’s the other way around. People are important, so they drive distracted. It’s simple: we do it because we are important; because we are all, each and every one of us, really, really, very, very, extremely, unequivocally, inarguably important. Andrew Clark
Apparent narcissism does not justify driving distracted, however. The study showed that drivers' reaction times deteriorated by 35 per cent and they saw a 91 per cent decrease in steering ability. -CBC News “When texting, drivers are distracted by taking their hand off the wheel to use their phone, by trying to read small text on the phone display, and by thinking about how to write their message.” - Dr. Nick Reed Transport Research Laboratory And the reality is...
...driving distracted kills.
So regardless of how important our mobile lives make us a line has to be drawn when enough is enough.
With new technology comes new responsibility... and the mobile personality is no exception.
This slideshow was designed and produced as a project for the FILM315 summer course provided by professor Sydney Eve Matrix at Queen’s University in Kingston, Ontario. For more information visit www.film315.com
PhotoCredits Photos  found in this presentation were used for educational purposes . All sources for photos are listed below: http://ptree.info/ http://code-recommenders.blogspot.com/2011/04/say-hello-android.html http://cmaeva.wordpress.com/page/2/ http://www.getintonature.com/activities/astronomy/pollution/ http://www.shinyshiny.tv/2010/07/facial_recognition_mark_cuban.html http://www.visualphotos.com/image/2x2725167/granddaughter_and_grandparents_using_cell_phone http://www.ubergizmo.com/2011/04/ufed-physical-pro-resurrects-even-dead-data-on-phone/ http://www.andrewjensen.net/handling-personal-calls-and-texting-while-working/ http://my.hsj.org/schools/newspaper/tabid/100/view/frontpage/schoolid/523/articleid/307397/texting_while_driving_cell_phones_create_new_hazards.aspx http://www.thetennesseeautoaccidentattorney.com/nashville-accident-provides-press-release-on-driving-while-under-the-influence-of-cell-phone-by-universtity-of-utah-researchers/carcrash-34/ http://www.textually.org/textually/archives/2009/11/024994.htm http://obiblog.wordpress.com/2008/08/20/dikw-data-information-knowledge-wisdom/ http://www.ctv.ca/CTVNews/Canada/20110322/quebec-texting-ads-110322/ All other photos were found on http://weheartit.com/ SourceCredits Links listed below are to various internet articles that reference specific people and researches found throughout this slide presentation. Matt Warman, The Telegraph Data Bigger than Voice on Mobile Networks http://www.telegraph.co.uk/technology/news/7528153/Data-bigger-than-voice-on-mobile-networks.html Jared Wadley-Michigan Your Smartphone Making You Aloof? http://www.futurity.org/top-stories/is-your-smart-phone-making-you-aloof/ Keith Elance The 2010 Distimo Report on App Store Statistics http://www.elance.com/p/blog/2011/1/2010-distimo-report.html Kevin Rose My FourSquare Data Will Tell My Life Story http://www.telegraph.co.uk/technology/news/7419911/Kevin-Rose-My-Foursquare-data-will-tell-my-life-story.html John D. Sutter (CNN) With New GPS Dating Apps, it’s Love the One You’re Near http://articles.cnn.com/2010-08-06/tech/gps.dating.apps_1_apps-grindr-skout?_s=PM:TECH Glenn Harlan Reynolds Smartphone Searches Not So Smart http://www.popularmechanics.com/technology/gadgets/news/are-smartphone-searches-legal-5603061?src=rss Rob Ferguson iPhone Apps a Hit with Preschoolers http://www.thestar.com/news/canada/article/934673--iphone-apps-a-hit-with-preschoolers CBC NEWS OMG! Texting Impairs Drivers More Than Drinking: Study http://www.cbc.ca/news/story/2008/09/22/texting-driving.html Andrew Clark Does Texting While Driving Make Sense To You? http://www.theglobeandmail.com/globe-drive/car-life/road-sage/does-texting-while-driving-make-sense-to-you/article1916578/ Andrea Janus Does Facebook Help Relationships, or Hurt Them? http://www.ctv.ca/CTVNews/TopStories/20101124/social-media-studies-101128/
Thanks for viewing. Photocredit: dreemblogger.wordpress.com

Contenu connexe

Dernier

Understanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitectureUnderstanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitecturePixlogix Infotech
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersThousandEyes
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsEnterprise Knowledge
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking MenDelhi Call girls
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Miguel Araújo
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationSafe Software
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024The Digital Insurer
 
Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxOnBoard
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slidevu2urc
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Servicegiselly40
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024BookNet Canada
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking MenDelhi Call girls
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Allon Mureinik
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking MenDelhi Call girls
 

Dernier (20)

Understanding the Laravel MVC Architecture
Understanding the Laravel MVC ArchitectureUnderstanding the Laravel MVC Architecture
Understanding the Laravel MVC Architecture
 
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for PartnersEnhancing Worker Digital Experience: A Hands-on Workshop for Partners
Enhancing Worker Digital Experience: A Hands-on Workshop for Partners
 
IAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI SolutionsIAC 2024 - IA Fast Track to Search Focused AI Solutions
IAC 2024 - IA Fast Track to Search Focused AI Solutions
 
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
08448380779 Call Girls In Diplomatic Enclave Women Seeking Men
 
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
 
Maximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptxMaximizing Board Effectiveness 2024 Webinar.pptx
Maximizing Board Effectiveness 2024 Webinar.pptx
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
CNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of ServiceCNv6 Instructor Chapter 6 Quality of Service
CNv6 Instructor Chapter 6 Quality of Service
 
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
#StandardsGoals for 2024: What’s new for BISAC - Tech Forum 2024
 
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men08448380779 Call Girls In Greater Kailash - I Women Seeking Men
08448380779 Call Girls In Greater Kailash - I Women Seeking Men
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men08448380779 Call Girls In Civil Lines Women Seeking Men
08448380779 Call Girls In Civil Lines Women Seeking Men
 

En vedette

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 

En vedette (20)

How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
ChatGPT webinar slides
ChatGPT webinar slidesChatGPT webinar slides
ChatGPT webinar slides
 

The Mobile Personalities

  • 1. themobilepersonalities tracking a new generation on the go. By ChelseaMarieO’Hara @cmohara
  • 2. Contents. I. The Age of the App III. Tracking Mobile Histories IV. Constantly Plugged-In Consequences II. Redefining Relationships
  • 3. What is a mobile personality?
  • 4. The mobile personality is up to date with the latest in wireless technology and social networking.
  • 5. They value high speed and connectivity.
  • 6. They are plugged-in and wireless taking their work with them on the go.
  • 7. They are nomadic workers, trendsetters, and ambitious young adults.
  • 8. “ The appeal to consumers is obvious, but developers have fuelled this growth due to the monetization potential involved with a growing industry. I. The Age of the App ” - Keith Elance The 2010 Distimo Report on App Store Statistics We value wireless, and wireless today is provided by developing app technology. Apps allow us to do things on the go we never could have before.
  • 9. Data usage is overtaking voice communication in regards to cell phone activity. “ The 400 million mobile broadband subscribers accounted for a greater amount of traffic than the world's remaining 4.6 billion mobile phone customers. Ericsson, December 2009
  • 10. This traffic is consequential of an increased availability for data-utilized apps. People want to work on the go, and apps that allow creative creation for the mobile personality are successful.
  • 11. Yet, the most important use of mobile devices in general is the ability to connect to friends and family. Being constantly connected renders decreased stress and increased productivity in the work place, at home, and on the go.
  • 12. With the wide array of apps to communicate with and connect to online social networks, voice communication is becoming a secondary feature when deciding which phone to buy.
  • 13. The top 300 free applications generated 3 million downloads each day during December 2010 in the US: only 350,000 paid applications are downloaded daily. The Distimo Report Free apps are still preferred, but a shift is taking place in regards to what we are willing to pay in order to receive the freedom and mobility we want. Comparing June 2010 to December 2010, paid app downloads increased almost 30%. The Distimo Report
  • 14. In the race to be fully available and fully productive on the go, mobile personalities will start investing more into their smartphones and other mobile devices. This means more paid apps, and an exponentially increasing market for app technology
  • 15. “ When asked to choose the top three activities they engage in on Facebook, the subjects overwhelmingly selected those that allow them to keep up with the goings-on in their friends' and families' lives. They also liked sharing information about themselves. II. Redefining Relationships Mobile devices and their apps allow us to connect to friends and family. Yet, we can now meet people on the go as well. How do mobile devices engage us and disengage us from the world around us? ” - Andrea Janus CTV News – Does Facebook Help Relationships or Hurt Them?
  • 16. The mobile personality needs to be connected to their friends, family, and coworkers. Where once it was important to see a person face to face, it is now easier to connect intimately over social networking device apps. This allows for connection with family all over the world at any time of the day.
  • 17. “ When you don't have nonverbal communication, the likelihood of being able to disclose at a deeper level is greater, because there's less inhibition. So, it's going to feel like a more intimate relationship. -Bob Rosenwein Lehigh University
  • 18. We connect on a more intimate level when we use mobile devices. Our activities and whereabouts are relayed to someone who cares about us, and this makes us feel important. Sometimes it is easier to say things over a cell phone or a social networking platform than face to face. Consequentially, online dating apps are used more frequently to find a significant other. In 2009, 17% of couples had met online. 33% of all online relationships led to a date. Online dating is being seriously considered by many single people today. Online Dating Survey Report
  • 19. With the help of geolocational tools, dating will never be the same. Mobile engaging is the new way for the mobile personality to find relationships. John D. Sutter (CNN) A mobile personality will have at least one basic aspect of themselves to share with another mobile personality, and that is their dedication to being on the go and connected non-stop.
  • 20. But does being plugged-in affect our engagement in the world around us?
  • 21. Apparently it does, but not necessarily in a negative way: “ Those who use the cell phone in public to get news have more relevant fodder for conversing with strangers and probably increased motivation to do so. Scott Campbell University of Michigan.
  • 22. Even though we are engaged in ambient conversations, we can still create and engage with present conversations at the same time.
  • 23. The mobile personality has also redefined its relationship with the people it influences the most: children.
  • 24. We are shifting the way we think about education and teaching the incoming generations. They consist of digital natives, children who have grown up on diet of social media and mobile devices. “ The newest trend is apps for kids. Children as young as 18 months and two years are adept and the mobile hand-held things are more their size. -Karen Thorne-Stone Ontario Media Development Corporation
  • 25. They are, after all, the mobile personalities of the future.
  • 26. “ Foursquare is a way for me to save and share my locations, and to find out what other people are doing all around the world. III. Tracking Mobile Histories ” - Kevin Rose Digg Co-Founder and Foursquare Investor Privacy concerns for our data: is being fully online a bad thing or not?
  • 27. Mobile devices are not only providing accessibility to the mobile personality, but are also tracking what the mobile personality is up to. Check-in apps like Foursquare mark where the mobile personality has been, but also save the data for future reference. This is yet another way to keep the mobile personality engaged on the go.
  • 28. “I can see a world where eventually my children will look back at my Foursquare data and say: ‘This is Kevin’s history – this is where he was on his birthday 10 years ago, and this was his favourite place to eat.’ Building that profile throughout your life and saving those locations – I think that’s huge.” - Kevin Rose
  • 29. But what about your mobile history being used against you?
  • 30. Police in Michigan were reported using devices that can extract information from one’s cell phone. The device used is the Cellebrite UFED. Police denied extracting cell phone information without a warrant. Otherwise, the extractions would be illegal. Glenn Harlan Reynolds – Popular Mechanics Cellebrite UFED
  • 31. Even though a law enforcement agent cannot go through any of your belongings without a warrant, it might not stop other authorities from accessing your mobility history. Should employers be allowed to check their employees data usage?
  • 32. With new technologies comes new decisions in terms of privacy and accessibility to the mobile personality’s history. We must determine what is indeed crossing the line.
  • 33. “ BlackBerrys, Androids and iPhones are our diminutive digital lackeys. They exist to show us how very special we are. IV. Constantly Plugged-In Consequences ” - Andrew Clark The Globe and Mail In terms of mobile activity, when is it too much?
  • 34. Here we have the issue of texting while driving. Multitasking behind the wheel is frowned upon and proven to be highly dangerous, but time and time again drivers ignore the caution and pull out their mobile devices behind the wheel. Why? What is so important that it cannot be put down?
  • 35. One could argue that we are just important in general. “ It’s not important that people stop distracted driving. No. It’s the other way around. People are important, so they drive distracted. It’s simple: we do it because we are important; because we are all, each and every one of us, really, really, very, very, extremely, unequivocally, inarguably important. Andrew Clark
  • 36. Apparent narcissism does not justify driving distracted, however. The study showed that drivers' reaction times deteriorated by 35 per cent and they saw a 91 per cent decrease in steering ability. -CBC News “When texting, drivers are distracted by taking their hand off the wheel to use their phone, by trying to read small text on the phone display, and by thinking about how to write their message.” - Dr. Nick Reed Transport Research Laboratory And the reality is...
  • 38. So regardless of how important our mobile lives make us a line has to be drawn when enough is enough.
  • 39. With new technology comes new responsibility... and the mobile personality is no exception.
  • 40. This slideshow was designed and produced as a project for the FILM315 summer course provided by professor Sydney Eve Matrix at Queen’s University in Kingston, Ontario. For more information visit www.film315.com
  • 41. PhotoCredits Photos found in this presentation were used for educational purposes . All sources for photos are listed below: http://ptree.info/ http://code-recommenders.blogspot.com/2011/04/say-hello-android.html http://cmaeva.wordpress.com/page/2/ http://www.getintonature.com/activities/astronomy/pollution/ http://www.shinyshiny.tv/2010/07/facial_recognition_mark_cuban.html http://www.visualphotos.com/image/2x2725167/granddaughter_and_grandparents_using_cell_phone http://www.ubergizmo.com/2011/04/ufed-physical-pro-resurrects-even-dead-data-on-phone/ http://www.andrewjensen.net/handling-personal-calls-and-texting-while-working/ http://my.hsj.org/schools/newspaper/tabid/100/view/frontpage/schoolid/523/articleid/307397/texting_while_driving_cell_phones_create_new_hazards.aspx http://www.thetennesseeautoaccidentattorney.com/nashville-accident-provides-press-release-on-driving-while-under-the-influence-of-cell-phone-by-universtity-of-utah-researchers/carcrash-34/ http://www.textually.org/textually/archives/2009/11/024994.htm http://obiblog.wordpress.com/2008/08/20/dikw-data-information-knowledge-wisdom/ http://www.ctv.ca/CTVNews/Canada/20110322/quebec-texting-ads-110322/ All other photos were found on http://weheartit.com/ SourceCredits Links listed below are to various internet articles that reference specific people and researches found throughout this slide presentation. Matt Warman, The Telegraph Data Bigger than Voice on Mobile Networks http://www.telegraph.co.uk/technology/news/7528153/Data-bigger-than-voice-on-mobile-networks.html Jared Wadley-Michigan Your Smartphone Making You Aloof? http://www.futurity.org/top-stories/is-your-smart-phone-making-you-aloof/ Keith Elance The 2010 Distimo Report on App Store Statistics http://www.elance.com/p/blog/2011/1/2010-distimo-report.html Kevin Rose My FourSquare Data Will Tell My Life Story http://www.telegraph.co.uk/technology/news/7419911/Kevin-Rose-My-Foursquare-data-will-tell-my-life-story.html John D. Sutter (CNN) With New GPS Dating Apps, it’s Love the One You’re Near http://articles.cnn.com/2010-08-06/tech/gps.dating.apps_1_apps-grindr-skout?_s=PM:TECH Glenn Harlan Reynolds Smartphone Searches Not So Smart http://www.popularmechanics.com/technology/gadgets/news/are-smartphone-searches-legal-5603061?src=rss Rob Ferguson iPhone Apps a Hit with Preschoolers http://www.thestar.com/news/canada/article/934673--iphone-apps-a-hit-with-preschoolers CBC NEWS OMG! Texting Impairs Drivers More Than Drinking: Study http://www.cbc.ca/news/story/2008/09/22/texting-driving.html Andrew Clark Does Texting While Driving Make Sense To You? http://www.theglobeandmail.com/globe-drive/car-life/road-sage/does-texting-while-driving-make-sense-to-you/article1916578/ Andrea Janus Does Facebook Help Relationships, or Hurt Them? http://www.ctv.ca/CTVNews/TopStories/20101124/social-media-studies-101128/
  • 42. Thanks for viewing. Photocredit: dreemblogger.wordpress.com