2. SOCIAL MEDIA
In the website, there are direct links to
facebook or google +, to be direclty
connected with people.
3. We can also see
directly the people
who book or who
make on-line
requests. Thanks to
that we have the
impression to be
closer to other
customers, and to
have a relation
Human to Human
4. People can share their point of view and opinion
concerning their travel, and especially the hotel.
5. On the website, we can also see a video for each hotel with
some music. This reflects more than a simple website with
just the necessary informations. In this case it is about a
storytelling. Promovacances tries to make its website alive.
6. Promovacances received some rewards, and especially the
ones of « Best Content Video », and « Best E-commerce
Website ».
7. Since it is a travel agency
website, it is difficult to see
some complaints. Generally we
can find complaints about the
hotels, but not about the
website.
However, if we go to see some
forum, we can see that there are
some complaints about the fact
that this online travel agency
does not pack back a stay wich
was cancelled, even if clients
paid for a cancellation
assurance.
Another complaint could be the
fact that people book their stay,
and when they have to pay, the
price is twice expensive.
COMPLAINTS ?
8. Does Promovacances have a H2H approach ?
Directly connected
Present on social media
Use of video and music
Comments of clients
9. - The website would have less information. It should be
better organized
- The manager of Promovacances should respond to the
comments written by the clients, even if he is not the
owner of the hotels
- It would be better if there was a storyteling (except the
videos)
What would you advise them to
do differently/better ?