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The world has changed?
3
“It is not the strongest
of the species that
survive, nor the most
intelligent, but rather
the one most
adaptable to change.”
- Charles Darwin
1809 - 1882
4
“Digital Darwinism
is the evolution of
consumer behaviour
when society and
technology evolve
faster than your
ability to adapt.”
- Brian Solis _
SalesChannel Europe ©2013 All rights reserved
www.flickr.com/photos/maestropastelero/258000448
How are you going to develop
your Cloud business?
www.flickr.com/photos/winemegup/3641912321
Get it right
www.flickr.com/photos/roome/3390682853
Get it wrong
You feel like this?
10
A higher level perspective
CLOUD
SaaS
Delivery
Service
CLOUD =
CUSTOMER
13
“When the rate of
change externally is
greater than the rate
of change internally,
you have a problem.”
- Jack Welch
www.flickr.com/photos/nathaninsandiego/3466495191
www.flickr.com/photos/sergei24/306212854
External speed of change
Internal speed of change
www.flickr.com/photos/14degrees/440515255
Product or Services focus -> Solutions focus3
The Sales Cycle -> The Buyer’s Journey2
Partner Enablement1
Driving the
What is
www.flickr.com/photos/gsfc/5958581666
The Post-PC Era
The Post-PC Era
BYOD
www.flickr.com/photos/betchaboy/5508595958
Corporate
Consumers
Connected
Customers
1
2
Agility1
Utility2
Tools and resources to grow
your Cloud Business
www.flickr.com/photos/cc511/1975196563
What do tomorrow’s connected
customers look like?
Product or Services focus -> Solutions focus3
The Sales Cycle -> The Buyer’s Journey2
Partner Enablement1
Get it right
www.flickr.com/photos/winemegup/3641912321
David R Ednie
President & CEO
SalesChannel Europe
Ph: +33 676 60 09 25 (FRA)
Email: david@saleschannel-europe.com
Website: www.saleschannel-europe.com

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