This document discusses designing for the Internet of Things from a user-centered and data-driven perspective. It addresses privacy concerns around data collection and governance, as well as business implications like user experience, data storage policies, and ethics. Designing for IoT requires considering chips, development boards, cloud services, and applications to build prototypes and products that can connect everyday objects and demonstrate value through video or funding within 6 months.

3. recalculating...
how to design the internet of things
from the user up and from data down.
@iotwatch
designswarm

4. Est. in London since 2007.
@arduino
@tinkerlondon
@GNLteam

5. • What?
• What data does.
• How?
• Why?

8. open*
embedded
connectivity
everywhere

9. embedded
invisible
easy
built in

10. connectivity
wifi
radio / zigbee
GSM
Low energy Bluetooth

11. everywhere
everyday
boring
things

15. privacy
the right to know what data is being collected
about you and why.
protect your confidentiality and privacy
explicit permission granted if a third party
receives requests to de-anonymize your data
set.

16. data collection act?
tinyurl.com/
bottle12345

17. publishing
You should be granted license to data that is
created, collected or otherwise generated
about you.
If that’s from public space, you should have a
role in decision-making and governance.

20. publishing
You should have the right to remain
anonymous, or the ability to license data on an
anonymous basis and/or at a different
granularity/resolution.

21. business implications
UX
Packaging.
Long-term data storage policy
Data ethics policy
API

23. open*
accessible
transparent
findable

24. how?

25. chips
dev boards
cloud
apps
products

26. chips
Intel
ARM

27. dev boards
Arduino
RaspberryPi
BeagleBone
mbed
Galileo

28. cloud
Xively
IFTTT
Thingworx
bergcloud
…

29. chips
dev boards
cloud
apps
products

30. why?

32. proof of concept
video
funding
shipping
= 6 months

33. more expensive
new skills
takes longer
geography matters

34. new industry connections
normal people get it
connectivity isn’t a problem
design is key
web thinking is essential

35. Good Luck.
alex@designswarm.com
@iotwatch
@GNLteam
@iotlondon
@eyehub
slideshare.com/
designswarm