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Building Momentum
Netcast HD’s Quest for Market
Share
Content
Creation
Content
Packaging
Content
Distribution
User
Interface
End User
LIVE
Unprecedented Opportunity in
IndustryLifeline
Strategy
LICENSING LIFELINE Implantation Moving Forward
Hollywood
Studios
Independen
t Producers
User
Generated
Content
Broadcast
Cable
Internet
Google
Yahoo
Apple
TV
Stations
Cable
The
Internet
TV
PC
Mobile
Devices
PC-HDTV
Mass
Market
Viewers/
Consumer
s
Niche
Market
Viewers
Source: Bear StearnsSource: Bear Stearns
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Partner with Microsoft: XBOX
LIVE LICENSING LIFELINE Implementation Moving ForwardLIVELifeline Strategy
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Business 2 Business Opportunity
Lifeline Implementation Moving ForwardLICENSINGLifeline Strategy LIVE
Patented
Technology
Healthcare
Aerospace
& Defense
Gov’t
Security
Telecom
Corporate
Business
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Healthcare: Telemedicine
Lifeline Implementation Moving ForwardLICENSINGLifeline Strategy LIVE
Radiology & Imaging
Distance Education
Store & Forward
Telehealth
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Financial Breakdown- Revenue
Growth Implementation Moving ForwardLIFELINELifeline Strategy LIVE LICENSING
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Financial Breakdown- B2B
Implementation Moving ForwardLIFELINELifeline Strategy LIVE LICENSING
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Building Momentum
uzy Ryoo Noah Auerhahn Amy Wan Kiu Wong
Netcast HD’s Quest for Market
Share
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Appendix- Exit
Strategy
NBA Crisis Management
Operations Contingency
Plan
Critical Need Recommendatio
n
Communication Moving Forward
Plateau of Growth
Customer Retention
Focus
Acquire
New Customers
Sell Business
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Appendix- Competitor Analysis
Operations Contingency
Plan
Critical Need Recommendatio
n
Communication Moving Forward
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
Appendix- B2B Industry Analsyis
NBA Crisis Management
Operations Contingency
Plan
Critical Need Recommendatio
n
Communication Moving Forward
This document is a partial preview. Full document download can be found on Flevy:
http://flevy.com/browse/document/netcast-hd-case-study-144
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NetCast HD Case Study

  • 1. Building Momentum Netcast HD’s Quest for Market Share
  • 2. Content Creation Content Packaging Content Distribution User Interface End User LIVE Unprecedented Opportunity in IndustryLifeline Strategy LICENSING LIFELINE Implantation Moving Forward Hollywood Studios Independen t Producers User Generated Content Broadcast Cable Internet Google Yahoo Apple TV Stations Cable The Internet TV PC Mobile Devices PC-HDTV Mass Market Viewers/ Consumer s Niche Market Viewers Source: Bear StearnsSource: Bear Stearns This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 3. Partner with Microsoft: XBOX LIVE LICENSING LIFELINE Implementation Moving ForwardLIVELifeline Strategy This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 4. Business 2 Business Opportunity Lifeline Implementation Moving ForwardLICENSINGLifeline Strategy LIVE Patented Technology Healthcare Aerospace & Defense Gov’t Security Telecom Corporate Business This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 5. Healthcare: Telemedicine Lifeline Implementation Moving ForwardLICENSINGLifeline Strategy LIVE Radiology & Imaging Distance Education Store & Forward Telehealth This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 6. Financial Breakdown- Revenue Growth Implementation Moving ForwardLIFELINELifeline Strategy LIVE LICENSING This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 7. Financial Breakdown- B2B Implementation Moving ForwardLIFELINELifeline Strategy LIVE LICENSING This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 8. Building Momentum uzy Ryoo Noah Auerhahn Amy Wan Kiu Wong Netcast HD’s Quest for Market Share This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 9. Appendix- Exit Strategy NBA Crisis Management Operations Contingency Plan Critical Need Recommendatio n Communication Moving Forward Plateau of Growth Customer Retention Focus Acquire New Customers Sell Business This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 10. Appendix- Competitor Analysis Operations Contingency Plan Critical Need Recommendatio n Communication Moving Forward This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
  • 11. Appendix- B2B Industry Analsyis NBA Crisis Management Operations Contingency Plan Critical Need Recommendatio n Communication Moving Forward This document is a partial preview. Full document download can be found on Flevy: http://flevy.com/browse/document/netcast-hd-case-study-144
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