AS media evaluation powerpoint

1. As foundation portfolio evaluation By Franklin, Petros and Ed. http://wwwfranklinfineartsfinal.blogspot.com/ http://petrospoyiatgi.blogspot.com/ http://edhfa.blogspot.com/

2. In what ways does your media product use, develop or challenge forms and conventions of real media products?

3. Opening titles convention For our opening titles we looked at the opening of ‘Se7en’ We found the effect of the titles jumping like in Se7en was the right effect. Se7en opening Click to play video

4. Narrative convention We used a narrative convention to create enigma in our opening, similar to ‘Tormented’. This introduces the characters BUT doesn't tell the audience how they got to the position they are in. Beginning of film “5 days earlier” Beginning of film (flash back is later in the narrative)

5. Sound convention Click to play sounds Se7en These are the sounds from the opening of the films we researched and our own. Dark Days We have used the sound convention from Tormented over our opening titles to create tension and mystery from the start. Tormented

6. Continuity editing We used conventional continuity to establish a logical flow of our opening. We used this so the audience could follow, also we used different paces of editing. Example of continuity editing. Click to play video

7. What kind of media institutions might distribute your media product and why?

8. Distribution We thought that Revolver would be interested in our product because they are independent distributors. We thought that our film would be suitable to have revolver because it fits the genre of our film (drama films such as Kidulthood). Example a Revolver film We would be closer to Warp than Working Title as an independent distributor.

9. Why Warp and Revolver? Art house Low budget No famous actors Genre Not a high concept film

10. Other options... We would distribute this ourselves on YouTube and Facebook Filmed on DV Very easy to distribute With web 2.0 we can distribute ‘Dark Days’ our selves. We could create our own adds and viral adds on YouTube.

11. Who would be the audience for your media?

13. Young Cast

14. Teenage themes

15. MALEMale lead Character Violent themes Research reveals that the film was more popular with teen males

16. AUDIENCE The audience for our film can also be defined by the genre Dark Days is a Teen Crime Thriller We feel ‘Dark Days’ would attract a similar audience to films like:

17. How did you attract/address your audience?

19. Audience could relate to the film

20. Enigmatic code used to engage the audienceDealing with teen themes youth crime Recognised genre murder hoodies theft Teenage actor same age as target audience

21. Themes that attracts our audience. Theft (keys) Mobile phones Theft and money

22. What have you learnt about technologies from the process of constructing this product?

23. Technologies cheaper expensive DV cameras Software on computers Lower advertising costs The wide range of options that web 2.0 opens. E.g. YouTube, MySpace etc.. Old cameras Rolls of film Editing

24. Easier filming and editing Addition of DV cameras means faster easier filming Also with new editing software means faster easier editing And easier to correct bad filming, add effects that would be hard to get and cost effective. We were able to re-frame shots as well as use some transitions such as fades

25. Producing ideas... ...is made easier with software such as Celtx Celtx formats the script to the industry standard. This means that we know that 1 page of script equals one minute of film It produces cast/props lists Skype allowed us as a group to communicate our ideas with each other.

26. Time New software is a huge time saver. We can film, then quickly download it on the computer and then edit the movie and sound. We also saved time by doing our schedule with Celtx. Editing and finishing off the film has been made a lot faster with the help of computers and the software's they can hold.

29. We could create the right effect for the tiles to give the right atmosphere. Example of our titles Click to play video

30. Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

31. Evaluation We used the skills and knowledge gained from the preliminary task to help us in the making of our film. We learnt the importance of storyboarding Time management Then we learnt new skills such as how to edit a proper scene Create titles Create a soundtrack