2. What is Intellectual Property?
http://flic.kr/p/aaGFka, whitegadget.com, Song adapted from “The Bear” Wee Sing, Fun ‘N’ Folk. Pg. 38 , Smart, www.youtube.com, www.hesswebsitedesign.com
Creative expression of an idea that is put
into a fixed form .
Examples: books, plays, song lyrics, song melodies, video games, websites,
online applications, photographs, videos, movies, designs,TV programs,
performances, choreography, and more!!!
3. Intellectual Property…problem
Even in its tangible forms, intellectual
property can be difficult to understand and
connect value to.
The complexity and confusion increases
when the intellectual property is creative
content that can be digitally distributed
over the Internet.
Making something available on the Internet
sometimes creates a disconnect between the
content creator and the end user.
5. What’s Plagiarism?
Using someone else’s ideas, words, or
creative content without getting
permission or giving proper credit.
Plain and simple:
plagiarism is...
6. What’s Copyright?
Copyright is a law that protects your control over the
creative work you make so that people have to get
YOUR permission to do (or authorize others to do)
these things:
reproduce the work;
distribute copies of the work to the public by sale or
other transfer of ownership, or by rental, lease, or
lending;
to perform the work publicly;
to display the work publicly;
to create derivative works; (that means to create new works
based closely on the original, such as a translation of a book from one
language into another,or changing an artwork by re-mixing the colors,or
making a book into a movie, or re-writing the lyrics to a song.)
7. How long does copyright last?
For individuals: 70 years after death of
creator.
For corporations: 95 years from first
publication, or 120 years from its creation.
Media
Education
Lab
8. So how are we supposed to use
stuff that we find on the Internet
and in books or magazines???
9. If someone wants to use a copyrighted
work, unless it says otherwise, they have
to first get permission from the creator.
To get permission, you can email, call, or
write a letter to the creator.
The only exceptions to this are fair use,
public domain, and Creative Commons.
10. 1. Use the
“Four Factors of Fair Use” to
decide if you can use something.
Library.northeastern.edu
12. Creative Commons:
a new kind of copyright!
makes it easier for people
to copy, share, and build on
your creative work, as long
as they give you credit for
it.
“Some” rights
reserved…it’s more
flexible.
13. So…to review…
For written work: be sure to cite your
sources (tell where you got your
information) either in the paper itself or
by using a Works Cited page at the end.
For creative content that you are using
from the web, apply the “Four Factors of
Fair Use” and then cite your source, make
significant changes, ask for permission to
use, or make sure you’re following the
creator’s wishes.
14. Fun Fact
The song “Happy Birthday toYou” is
copyrighted. That’s why you rarely see it
used in movies…because the producers
would have to pay for it!
15. Hints & Tips
Bookmark your favorite
citation generator on the web.
(See school library website for samples)
Find some good websites that
have “copyright friendly”
images! (see school library website for samples)
16. Multimedia Credits
Photo Slide 4: by ralaenin. Downloaded at
http://www.veezzle.com/photo/453056/Screaming
Music videos on Slide 10 was produced by the Media Education Lab at
Temple University in Pennsylvania, PA. They can be found on the web at
http://mediaeducationlab.com/
Bibliography
Common Sense Media K-12 Curriculum.
http://www.commonsensemedia.org.
Digital Citizenship & Creative Content Curriculum. Microsoft, 2008.
http://digitalcitizenshiped.com/
Hobbs,R., Donnelly, K. & Braman, S. (2008).Teaching about Copyright and
Fair Use for Media Literacy Education. [Multimedia curriculum.]
http://mediaeducationlab.com
17. Presentation by:
Ms. M. Harris
District Librarian
Heyworth CUSD #4
November 2010
updated
February 2013
Ms. Harris, District Librarian
(although she doesn’t usually wear pearls in the library)
