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Intelligent Information Symposium #iiau
Playful engagement:
Public perception
http://www.flickr.com/photos/89242035@N00/5078532833
P–2
Your pilot
Hamish Curry
hcurry@slv.vic.gov.au
slideshare.net/hcurry
@hamishcurry
P–3
‘Using playful design or devices
to give people permission to
experience something complex
where barriers to access or use
are broken down.’
Playful engagement
Playful engagement
P–4
Battle #1
P–5
RISK
vs.
DISINFECTION
P–6
‘Well, you can't never let
anything happen to him. Then
nothing would ever happen to
him. Not much fun for little
Harpo.’
Dory, Finding Nemo
Risk vs. Disinfection
P–7
Risk vs. Disinfection
Innovation
Unique
Curiosity
Serendipity
Neoteny
Technology
http://www.flickr.com/photos/36859875@N00/8561326265
P–8
‘Being playful is not a strategy
but an outlook on interacting
with the world.’
Risk vs. Disinfection
http://www.flickr.com/photos/24405862@N05/6741454931
P–10
Risk vs. Disinfection
Infection!
Playful mindset
Imagination and navigation
Storytelling – various mediums
Urgency – the power of now
Zombie LibGuides
Dr. Who series (Splendid Chaps)
Library Wars manga
http://farm3.static.flickr.com/2739/4052161755_a5ba7e6651.jpg
http://www.flickr.com/photos/8269775@N05/5709429308
P–14
Risk vs. Disinfection
Game traits
A goal
(a sense of purpose)
Rules
(unleash creativity and foster
strategic thinking)
A feedback system
(the promise of goals and the
motivation to keep playing)
Voluntary participation
Jane McGonigal, Reality is broken
http://www.flickr.com/photos/14516334@N00/6619430423
P–16
Risk vs. Disinfection
Programming
Community groups
Volunteers
Business connections
Infrastructure
A goal, an outcome
Risk vs. Disinfection
P–17
P–18
Game Name:
Name a collection strength and
associate as many games with that
those resources as possible.
Risk vs. Disinfection
P–19
Risk vs. disinfection
Level 1 Complete!
“feed your brains”
Battle #2
P–20
DIGITAL
vs.
PHYSICAL
P–21
Digital vs. Physical
P–22
Digital vs. Physical
P–23
“We help the virtual world
grow by planting little bits of
humanity for other people to
see and connect with.”
Aleks Krotoski
Digital vs. Physical
P–24
Digital vs. Physical
Special Powers
Space
Speed
Technology
Iteration
Personalised
Accessible
http://www.flickr.com/photos/83346641@N00/7385470852
P–25
“The digital revolution should
spark library evolution.”
Dan Terzian
Digital vs. Physical
P–26
Digital vs. Physical
Game changer
Mobile access
Tablet computing
Virtual layers
Data, big data
Creativity
Sharing - digitising
http://farm3.static.flickr.com/2507/3773116901_35e2eba130.jpg
http://www.slideshare.net/kleinerperkins/kpcb-internet-trends-2013
P–28
Digital vs. Physical
Makers & hackers
Sharing
Openness
Collaboration
Hands-on imperative
OGDC:
•Build consensus
•Build community
•Share ideas
•Make things
http://farm6.static.flickr.com/5250/5203908319_bab38209c3.jpg
P–30
Digital vs. Physical
Forces on space
Capacity
Pull onsite
Push online
Voices
Channels
http://www.flickr.com/photos/d35ign/6226852671/
P–31
Digital vs. Physical
Design thinking
1.Discovery
2.Interpretation
3.Ideation
4.Experimentation
5.Evolution
P–32
Space Race:
Design your perfect ‘playful’ space
without writing or drawing it. Use
objects at your disposal/tables.
Digital vs. Physical
P–33
Risk vs. disinfection
Level 2 Complete!
“use the force”
Battle #3 Double-tag round!
P–34
INDIVIDUAL & NOISE
vs.
GROUP & ATTENTION
P–35
Individual vs. Group
Factors
Traditional
Playful tools
Where’s the expertise?
Collection trends
Merge local needs
Think in public
http://www.flickr.com/photos/25414324@N02/2932863300
P–36
Individual vs. Group
Community
Where are the people?
Observe & interact
Join & contribute
P–37
Individual vs. Group
Partnerships
Grow new networks
Build shared purpose
Test the relationship
Reputation
Reach
http://www.flickr.com/photos/45940879@N04/6310404534
P–38
Noise vs. Attention
Our methods
Library website
Facebook, Twitter, Flickr
Signage
Radio
Other websites
Postcards
Press
Word of mouthhttp://www.flickr.com/photos/66289072@N08/7912137730
P–39
Noise vs. Attention – Freeplay: Independent Games Festival
P–40
Individual vs. Group: Outside-In Cinema
P–41
Individual vs. Group: Outside-In Cinema
P–42
Individual vs. Group: Outside-In Cinema
P–43
Individual vs. Group: Outside-In Cinema
76%24%
P–44
Individual vs. Group: Outside-In Cinema
P–45
“I had no idea this is what
you guys really did!”
P–46
“It was great to see a public
resource used creatively.”
P–47
Individual vs. Group: Outside-In Cinema
P–48
Amplification:
Pick a ‘new & surprising’ channel or
partner that would make a difference
to your engagement.
Noise vs. Attention
P–49
Noise vs. Attention
Level 3 Complete!
“network nodes”
Battle #4 Final round!
P–50
MEMORY & CONSUMPTION
vs.
MEMORABLE & CREATION
P–51
Information
Pieces to patterns
‘Apophenia’
Scarcity to abundance
Trusted sources
Memory vs. Memorable
P–52
A connected site
GLAM in the 1870s
Old systems
New drivers
Information glut
Filter failure
Digital diets
Memory vs. Memorable
http://handle.slv.vic.gov.au/10381/157944
Consumption vs. Creation
P–53
Data
Meaningful
Localized
Infographics
Visualisations
Play = explore
http://internet-map.net/
Consumption vs. Creation
Audience
Want discovery
Want an experience
Want to learn
Emotional reaction
http://www.flickr.com/photos/56041749@N02/6400358699
P–55
http://www.flickr.com/photos/jonassmith/4439131582/
Consumption vs. Creation
Memory vs. Memorable
P–56
Libraries
Inspiration service provider
http://www.flickr.com/photos/46213661@N00/6175154545
P–57
Consume vs. Create
Level 4 Complete!
“1TB RAM added”
P–58
“A library platform should be
measured less on the
circulation of its works than in
the circulation of the ideas and
passions these works spark.”
David Weinberger

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Playful engagement: Public perception