Social Networking, Podcasting, and New Partnerships
1. Social Networking, Podcasting, and New Partnerships Making Adult Education Effective, Engaging, and Exciting. Naomi Hirsch Environmental Health Sciences Center Oregon State University October 2007
2. Regarding Adult Education, Consider… • As of today, there are 108.7 million blogs and 175,000 new blogs are being created every day. • More than 40% of the visitors to MySpace are between the ages of 35-54. MySpace experienced a 158% increase in unique visitors between Sept. ’05 and Sept. ’06. • During 2006, the number of adults who had downloaded a podcast grew more than 70% in 6 months alone. • A podcasting audience totaling 10 million in 2006 will by many estimates grow to 55 million by 2011. (Reference: eMarketer, as reported in Ad Age’s “Digital Marketing & Media Fact Pack,” April 23, 2007; PEW Internet Research)
3. Most Visited Health Sites Source: Ad Age’s “Digital Marketing & Media Fact Pack”