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How to Indentify Influencers Marshall Sponder WebMetricsGuru.com SocialMediaAnalyticsBook.com Feb 28, 2011 London
Measuring Social Influence Not new, 1898 Gabriel TarteL'opinion et la foule Tarde believed conversations between people about things they read in the media can complete the full cycle of “news” as people read information, talk about it with others and sway or influence public opinion. Conversations between people using Social Media can also be analyzed for Influence
Does Influence add up to a score? Care of MetricsMan
Using Analytics to Find Influencers Klout TRAACKR MPACT Ecairn PeekYou Social Media Monitoring Platforms  TweepSearch / FollowerWonk PushKart Hybrid approaches
Klout – who is the most influential web analyst?
Traackr – who is the most influential PR individual?
mPACT – who is the most influential writer about Google?
Use Ecairn – find influentials
Use PeekYou to find Influencers
Radian6, Sysomos, Alterian SM2 also measure influence
TweepSearch/FollowerWonk
PushKart measures how influential followers of an individual are
Hybrid approaches to Influence Detection
For More Information Marshall Sponder WebMetricsGuru.com / SocialMediaAnalytics book.com @webmetricsguru, @smanalyticsbook Now.seo@gmail.com

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