Q4 2014 Network Research reports on the latest mobile device and OS share trends on InMobi Network for Middle East & North Africa

1. insights@inmobi.com @InMobiwww.inmobi.com / /
92%Ad impressions on
InMobi network
in Middle East and
North Africa are
on mobile apps.
Apple iPhone
Samsung GT-I9300
Samsung GT-I9500
Samsung GT-S7582
Samsung GT-I9082
MIDDLE EAST AND NORTH AFRICA MARKET OVERVIEW
Handset Share of Impressions Manufacturer’s Share of Impressions
90.6% 8.4%
Tablets and
Connected Devices
Smartphones
Mobile
App+2.8 -2.3
OS Share of Impressions
77.8% 20.1% 2.1%
OthersiOS
-2.5 -0.5
+3.0
1.0%
Feature
Phones
-0.4
17.4%
8.3%
3.6%
3.1%
2.9%
58% 20% 8%
4% 2%2%2%
5%
Others
+3.5 -2.5 +0.6 -0.5 -0.9 +0.1 -0.4 +2.2
Android
IRAN
29.5%
FASTEST GROWTH#1
SAUDI ARABIA
23.8%
17.2%
IRAQ
Top Countries by Region
Device Share of Impressions
Q4 2014
Q4 2014 Since Q3 2014
Since Q3 2014
+ - Percentage point change since Q3 2014
+ - Percentage point change since Q3 2014Q4 2014 Q3 2014
Q4 2014 vs Q3 2014
8%
Ad impressions on
InMobi network
in Middle East and
North Africa are
on mobile websites.
Mobile
Web