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Goodmorning!
IWMW
and the birth of a
Content Strategist
IWMW2013
@richprowse RichardProwse#iwmw13 #p11
Universities
Home of world leading research
First years rites of passage
But, websites feel like ‘brochureware’
Frustrating isn’t it?
Advocate for content
Against evil developers
Only kidding!
Solving the mystery of content
Engage audiences in a meaningful way
So we can Create Once Publish Everywhere
Fixing content is HARD
.. however, If we all work together
...we can create something amazing
We are all rockstars
Thank you
Suggested reading
@richprowse
Richard Prowse
Richard is a Content Strategist and Co-Founder of Bath's
first content strategy meetup - Passionate about brand,
content, information architecture and user experience.
A graduate of the University of Leicester, in 2011 he
joined the University of Bath as Web Content Manager,
responsible for bath.ac.uk and is currently Acting Head
of Digital.
With a proven track record in project management,
Richard believes in inspiring individuals to achieve their
potential by creating a positive working environment.
Richard also regularly speaks at Higher Education
conferences.
Twitter
http://www.twitter.com/richprowse
LinkedIn
https://www.linkedin.com/in/richprowse
BathCSMeetup on Facebook
https://www.facebook.com/BathCSMeetup
Google+
http://goo.gl/kXcgU
Email
r.w.prowse@bath.ac.uk

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IWMW and the birth of a Content Strategist