From Running Lean (Ash Maurya) in 10 slides

1. Lean Startup
Design products and services which meet
the consumer demand, with a minimum initial investment
From Running Lean (Ash Maurya) in 10 slides
@jolyjerome

2. How I built something people want?
Do I have a problem worth solving?
Stages

3. Lean canvas

4. The validated learning loop

5. Verify hypothesis
Understand problem
Define a solution
iterate toward product/market fit
Validate Qualitatively (micro scale)
Verify Quantitatively (macro scale)

6. MVP
3 questions :
- Is it something customers want (must have)?
- will they pay for?
- If not who?
The minimum set of features set to address the right set of
problems : MVP (eliminate "nice to have" and "don't need")

7. The 3 interviews
Problem interview
Solution interview
MVP interview
Is less about pitching and more about learning

8. Pivot
Pivots are about finding a plan that work
Optimizations are about accelerating that plan

9. Unique value proposition
Supporting visual
A clear call to action (try us for free)
Invitation to learn more (take a tour or email)
Social proof (testimonials)
Landing Page

10. Pirate metrics
Passionate Happy Customer
Unaware visitors