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© 2011 Break the Equation | Proprietary and Confidential 1
THE ENGAGEMENT EFFECT
How to Engage Your Workforce and
What Happens When You Do.
by John E. Smith
@BreaknEquations, @DIG_SOUTH
© 2011 Break the Equation | Proprietary and Confidential 2
About me….
John E. Smith
CEO & Chief Evangelist, BtE
john.smith@BreakTheEquation.com
BreakTheEquation
Blog
www.breaktheequation.com
@BreaknEquations
Practitioner
20 Years C-Level
Serial Entrepreneur
Corp Culture Expert
Best Place to Work
Inc. 500
Author/Speaker/Consultant
© 2011 Break the Equation | Proprietary and Confidential 3
The Turning Point by Gregg Braden
© 2011 Break the Equation | Proprietary and Confidential 4
Engagement Effect
HAPPY
CULTURE
HIRE
ENERGY
LEADERSHIPB E L
© 2011 Break the Equation | Proprietary and Confidential 5
Engagement Effect
LEADERSHIPB E L
© 2011 Break the Equation | Proprietary and Confidential 6
Leadership BEL
behavior
expectations
language
© 2011 Break the Equation | Proprietary and Confidential 7
Leadership BEL
Authentic + Reasonable
Consistency
Leadership =
(Behavior + Expectation + Language) Leadership
LeadershipBEL =
© 2011 Break the Equation | Proprietary and Confidential 8
Engagement Effect
HIRE
LEADERSHIPB E L
© 2011 Break the Equation | Proprietary and Confidential 9
The Right People
cultural fit
aptitude
resume
mission
competence
© 2011 Break the Equation | Proprietary and Confidential 10
Hire Right
Fit >Aptitude> History
+
Mission > Competency
Right Hire =
© 2011 Break the Equation | Proprietary and Confidential 11
Engagement Effect
CULTURE
HIRE
LEADERSHIPB E L
© 2011 Break the Equation | Proprietary and Confidential 12
Culture is a Bet!
The bet is that by shifting
time, resources, and money
into team member happiness
and engagement will deliver
higher revenue and increase
overall profitability.
© 2011 Break the Equation | Proprietary and Confidential 13
Culture
Fair + Environment + Promise
Culture =
© 2011 Break the Equation | Proprietary and Confidential 14
Engagement Effect
HAPPY
CULTURE
HIRE
LEADERSHIPB E L
© 2011 Break the Equation | Proprietary and Confidential 15
Happy
aligned + growth + listened
© 2011 Break the Equation | Proprietary and Confidential 16
Happy
Aligned + Growth + Listened
Happy @Work =
© 2011 Break the Equation | Proprietary and Confidential 17
Engagement Effect
HAPPY
CULTURE
HIRE
© 2011 Break the Equation | Proprietary and Confidential 18
Engagement
energy
Integrated
persistence
performance
© 2011 Break the Equation | Proprietary and Confidential 19
Engagement
(Hire + Culture + Happy)
Employee Engagement =
LBEL
LBEL
© 2011 Break the Equation | Proprietary and Confidential 20
Engagement Effect
HAPPY
CULTURE
HIRE
ENERGY
© 2011 Break the Equation | Proprietary and Confidential 21
Energy
creativity
innovation
performance
excitement
problem solving
can create
time…
© 2011 Break the Equation | Proprietary and Confidential 22
Engagement Effect
HAPPY
CULTURE
HIRE
ENERGY
© 2011 Break the Equation | Proprietary and Confidential 23
Multiplied Performance
6x
8x
9x
5x
Transplant
Surgeon
Sale Associate
Blackjack Dealer
Software
Developer
© 2011 Break the Equation | Proprietary and Confidential 24
Strategy
© 2011 Break the Equation | Proprietary and Confidential 25
Engagement Effect
HAPPY
CULTURE
HIRE
ENERGY
© 2011 Break the Equation | Proprietary and Confidential 26
Brand is Culture
+43% +34%
+30%
+28%
+27%
© 2011 Break the Equation | Proprietary and Confidential 27
Marketing History
© 2011 Break the Equation | Proprietary and Confidential 28
Customers
© 2011 Break the Equation | Proprietary and Confidential 29
Engagement Effect
HAPPY
CULTURE
HIRE
ENERGY
© 2011 Break the Equation | Proprietary and Confidential 30
Gregg Braden
© 2011 Break the Equation | Proprietary and Confidential 31
0%
10%
20%
30%
40%
50%
60%
1940 1950 1960 1970 1980 1990 2000 2010
Workforce History
Manufacturing Economy
Creative & Knowledge
Economy
© 2011 Break the Equation | Proprietary and Confidential 32
Human Scale Business
Very
Best
Add More
© 2011 Break the Equation | Proprietary and Confidential 33
Organization of Choice
Are You An Employer, A Partner, A Company of Choice?
© 2011 Break the Equation | Proprietary and Confidential 34
Thank You!
John E. Smith
CEO & Chief Evangelist, BtE
john.smith@BreakTheEquation.com
BreakTheEquation
Blog
www.breaktheequation.com
@BreaknEquations
© 2011 Break the Equation | Proprietary and Confidential 35
Tribal Leadership
Summary of Tribal Leadership and Structures. Note that the person in question is the circle on the right column – going
from alienated at stage one to part of an ever-growing network at stage five.
© 2011 Break the Equation | Proprietary and Confidential 36
Becoming an Employer of Choice
Interviewing
Shadowing
On-Boarding
First Day
Buddy System
Orientation
Baseline
Expectations
Structure
Communication
Career
Recognition
Growth
Social
Events
Marketing
Crowd
Employee
Engagemen
t
Guidance
Document

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The Engagement Effect Dig South

  • 1. © 2011 Break the Equation | Proprietary and Confidential 1 THE ENGAGEMENT EFFECT How to Engage Your Workforce and What Happens When You Do. by John E. Smith @BreaknEquations, @DIG_SOUTH
  • 2. © 2011 Break the Equation | Proprietary and Confidential 2 About me…. John E. Smith CEO & Chief Evangelist, BtE john.smith@BreakTheEquation.com BreakTheEquation Blog www.breaktheequation.com @BreaknEquations Practitioner 20 Years C-Level Serial Entrepreneur Corp Culture Expert Best Place to Work Inc. 500 Author/Speaker/Consultant
  • 3. © 2011 Break the Equation | Proprietary and Confidential 3 The Turning Point by Gregg Braden
  • 4. © 2011 Break the Equation | Proprietary and Confidential 4 Engagement Effect HAPPY CULTURE HIRE ENERGY LEADERSHIPB E L
  • 5. © 2011 Break the Equation | Proprietary and Confidential 5 Engagement Effect LEADERSHIPB E L
  • 6. © 2011 Break the Equation | Proprietary and Confidential 6 Leadership BEL behavior expectations language
  • 7. © 2011 Break the Equation | Proprietary and Confidential 7 Leadership BEL Authentic + Reasonable Consistency Leadership = (Behavior + Expectation + Language) Leadership LeadershipBEL =
  • 8. © 2011 Break the Equation | Proprietary and Confidential 8 Engagement Effect HIRE LEADERSHIPB E L
  • 9. © 2011 Break the Equation | Proprietary and Confidential 9 The Right People cultural fit aptitude resume mission competence
  • 10. © 2011 Break the Equation | Proprietary and Confidential 10 Hire Right Fit >Aptitude> History + Mission > Competency Right Hire =
  • 11. © 2011 Break the Equation | Proprietary and Confidential 11 Engagement Effect CULTURE HIRE LEADERSHIPB E L
  • 12. © 2011 Break the Equation | Proprietary and Confidential 12 Culture is a Bet! The bet is that by shifting time, resources, and money into team member happiness and engagement will deliver higher revenue and increase overall profitability.
  • 13. © 2011 Break the Equation | Proprietary and Confidential 13 Culture Fair + Environment + Promise Culture =
  • 14. © 2011 Break the Equation | Proprietary and Confidential 14 Engagement Effect HAPPY CULTURE HIRE LEADERSHIPB E L
  • 15. © 2011 Break the Equation | Proprietary and Confidential 15 Happy aligned + growth + listened
  • 16. © 2011 Break the Equation | Proprietary and Confidential 16 Happy Aligned + Growth + Listened Happy @Work =
  • 17. © 2011 Break the Equation | Proprietary and Confidential 17 Engagement Effect HAPPY CULTURE HIRE
  • 18. © 2011 Break the Equation | Proprietary and Confidential 18 Engagement energy Integrated persistence performance
  • 19. © 2011 Break the Equation | Proprietary and Confidential 19 Engagement (Hire + Culture + Happy) Employee Engagement = LBEL LBEL
  • 20. © 2011 Break the Equation | Proprietary and Confidential 20 Engagement Effect HAPPY CULTURE HIRE ENERGY
  • 21. © 2011 Break the Equation | Proprietary and Confidential 21 Energy creativity innovation performance excitement problem solving can create time…
  • 22. © 2011 Break the Equation | Proprietary and Confidential 22 Engagement Effect HAPPY CULTURE HIRE ENERGY
  • 23. © 2011 Break the Equation | Proprietary and Confidential 23 Multiplied Performance 6x 8x 9x 5x Transplant Surgeon Sale Associate Blackjack Dealer Software Developer
  • 24. © 2011 Break the Equation | Proprietary and Confidential 24 Strategy
  • 25. © 2011 Break the Equation | Proprietary and Confidential 25 Engagement Effect HAPPY CULTURE HIRE ENERGY
  • 26. © 2011 Break the Equation | Proprietary and Confidential 26 Brand is Culture +43% +34% +30% +28% +27%
  • 27. © 2011 Break the Equation | Proprietary and Confidential 27 Marketing History
  • 28. © 2011 Break the Equation | Proprietary and Confidential 28 Customers
  • 29. © 2011 Break the Equation | Proprietary and Confidential 29 Engagement Effect HAPPY CULTURE HIRE ENERGY
  • 30. © 2011 Break the Equation | Proprietary and Confidential 30 Gregg Braden
  • 31. © 2011 Break the Equation | Proprietary and Confidential 31 0% 10% 20% 30% 40% 50% 60% 1940 1950 1960 1970 1980 1990 2000 2010 Workforce History Manufacturing Economy Creative & Knowledge Economy
  • 32. © 2011 Break the Equation | Proprietary and Confidential 32 Human Scale Business Very Best Add More
  • 33. © 2011 Break the Equation | Proprietary and Confidential 33 Organization of Choice Are You An Employer, A Partner, A Company of Choice?
  • 34. © 2011 Break the Equation | Proprietary and Confidential 34 Thank You! John E. Smith CEO & Chief Evangelist, BtE john.smith@BreakTheEquation.com BreakTheEquation Blog www.breaktheequation.com @BreaknEquations
  • 35. © 2011 Break the Equation | Proprietary and Confidential 35 Tribal Leadership Summary of Tribal Leadership and Structures. Note that the person in question is the circle on the right column – going from alienated at stage one to part of an ever-growing network at stage five.
  • 36. © 2011 Break the Equation | Proprietary and Confidential 36 Becoming an Employer of Choice Interviewing Shadowing On-Boarding First Day Buddy System Orientation Baseline Expectations Structure Communication Career Recognition Growth Social Events Marketing Crowd Employee Engagemen t Guidance Document

Notes de l'éditeur

  1. Tag team background… give creditability stats
  2. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  3. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  4. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  5. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  6. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  7. What goes in to the model is people, but it must be the right people.Focus on cultural fit first and mostNext, Focus on overall aptitude, chances are the people you hire will do roles you never imaginedFinally and as the very last thing, focus on resumeIf the person has a great resume… but doesn’t fit the culture… DON’T hire them! Do not hire people that don’t fit your culture… no matter what the bring to the table…
  8. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  9. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  10. What is an engaging culture?It’s a BetA bet that by shifting time, resources, and money into team member happiness and engagement will, deliver higher revenue and increase overall profitability
  11. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  12. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  13. Makeemployees happy!I have heard many of employers say I don’t have to care about my employees happiness, I pay them.As an employer… it is you job to make your employees happy! Employees are happy when They feel like they growing or making progress… small wins They have aligned careers with their passions and what they do wellThey have strong, personal relationships at workAnd they feel part of something bigger then themselves… part of a vision and meaningResearch from Yale suggests that if we are happy, we are likely to be 30% more productive and 20% more creative. Sales figures can also rise by 37% when people are happy. Think of the implications. They’re staggering. If cutting your working hours by 25% makes you happy then you should consider doing it since your output, in terms of productivity, creativity and energy, will remain exactly the same.http://www.theviewinside.me/2012/03/happiness-advantage.htmlHappy people are %12 more productive, unhappy people are 10% less productive, a 20% swinghttp://www.guardian.co.uk/science/2010/jul/11/happy-workers-are-more-productiveHappy people are healthierhttp://news.illinois.edu/news/11/0301happy_EdDiener.html Work better with othersAre more creativeFix problems instead of complaining about themHave more energyAre more optimisticWay more motivatedGet sick less oftenLearn fasterWorry less about making mistakes – and consequently make fewer mistakesMake better decisions
  14. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  15. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  16. When you focus on culture and happiness, employee become engagedEngaged employees, Produce energyThey become integrated into every facet of the company…They persist… almost beyond belief… they persist for each other and for the company
  17. Tribal Leadership by Dave Logan …can determine where a organization is just be the language they use When
  18. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  19. First of all it produces Energy!Energy gets displayed in those things can’t buy, you can not mentor or coach… energy deliverscreativityinnovationamazing performanceexcitement Not just in one spot… but through the entire company
  20. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  21. The best transplant surgeon at a top nock clinic has the success rate 6x that of other surgeons The best sales associates at Nordstrom sell 8x as much as average at other department storesThe best black jack dealer at ceaser palace keep player at the table 5x as long as other dealersThe dest developers at apple are at least 9x as productive as the average software engineerAdd blue color Add pic of real people Add dollar valuesRemove text
  22. QuicksterNetFlix best-performing stock in the S&P 500 in 2013Letter to customers from CEO
  23. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  24. Highest growth barns in 2013http://interbrand.com/en/best-global-brands/2013/Best-Global-Brands-2013.aspxWhat else is produced from this “Engagement Effect” Your brand!Sure,Your brand is your name and logoBut even more, its the collective behaviors of the entire company Your Brand is your Culture! http://interbrand.com/en/best-global-brands/2013/Best-Global-Brands-2013.aspx
  25. History of MarketingMarketing channels have continue to get to small unites and more personal connections. Your work for will be your most effective marketing channel. Customer engagement will mean everything in the future and you would need engaged employees to engage your customers….. Like Apple, Starbucks, Chick-fil-a and Wegmans
  26. CustomersCustomer engagement is the holy grail for companies… you will need employee engagement to have customer engagement Engaged customers remove competition
  27. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  28. But first some historySomething has changed over the last 20 year in our country… what has changed is the way we compete as a countryWe have switched from a industrial and manufacturing economy, to a creative and knowledge-based economy
  29. What happens when you have an engaged workforce? What does the “Engagement Effect” produced
  30. But first some historySomething has changed over the last 20 year in our country… what has changed is the way we compete as a countryWe have switched from a industrial and manufacturing economy, to a creative and knowledge-based economy