Jon Ingham's presentation on using social media for competitive advantage at the Social Media in Business conference, #SMiB09, held in London on 23 October 2009.
2. • Intangible Value
Strategy Map
• Value Triangle
• Social and Relational
Capital
• Capability to
Organisational
Processes
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13. Competitive Society?
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sa il
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14.
15. Fin
Phy anc
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l cap capi
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Cust
ome
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Know
ledge ital
capita
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Human capital
Org anisatio
i al capital
Soc ital
c ap
nal
atio
nal Ca
nis
O rga
pability