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                           Connected	
  Educator	
  Month	
  
                                                    	
  
                        Information	
  for	
  Potential	
  	
  
                       Participating	
  Organizations	
  
                                                    	
  
	
  
One	
  page	
  overview	
  	
   	
      	
      	
      	
    	
      	
                                   	
     	
                               2	
  
Starter	
  Ideas	
  for	
  Special	
  Events	
  &	
  Activities	
     	
                                   	
     	
                               3	
  
Final	
  Forum	
  Topics	
   	
         	
      	
      	
    	
      	
                                   	
     	
                               6	
  
Broader	
  Set	
  of	
  Topics	
        	
      	
      	
    	
      	
                                   	
     	
                               8	
  
Programming	
  Outline	
                	
      	
      	
    	
      	
  	
  	
  	
  	
  	
  	
  	
  	
   	
     	
  	
  	
  	
  	
  	
  	
  	
  11	
  
	
  
	
  
                                                    	
  
	
  
Connected Educator Month!
                                 Network!to!Learn,!Collaborate!to!Innovate!
                                                                                              !
Online(communities(and(learning(networks(are(helping(hundreds(of(thousands(of(educators(learn,(reducing(
isolation(and(providing(“justJinJtime”(access(to(knowledge(and(opportunities(for(collaboration.(However,(
many(educators(are(not(yet(participating,(and(others(aren’t(realizing(the(full(benefit.(In(many(cases,(schools,(
districts,(and(states(also(are(not(recognizing(and(rewarding(this(essential(professional(learning.(

For(these(reasons,(the(U.S.(Department(of(Education’s(Connected(Educators(initiative(is(launching(
Connected(Educator(Month(in(August(2012.(Throughout(August,(there(will(be(coordinated(opportunities(to(
participate(in(events(and(activities(in(dozens(of(online(locations(to(develop(skills(and(enhance(one’s(
personal(learning(network.((

Getting'Started(
An(intensive,(twoJday,(online(conference(on(transforming(teaching(and(learning—featuring(U.S.(
Department(of(Education(senior(officials(and(education(thought(leaders—will(kick(off(the(month.(Plans(are(
underway(for(opportunities(such(as(the(following:(
    •    MonthJlong(forums(regarding(key(topics,(such(as(personalizing(learning(and(the(future(of(the(
         teaching(profession,(which(will(be(moderated(by(noted(education(leaders(and(include(online(
         discussions,(interviews,(webinars,(chats(and(more!
    •    Guided(tours(and(realJtime(community(open(houses,(which(will(connect(educators(with(
         communities,(answering(questions(such(as:(Who(can(help(me(solve(challenges(I’m(facing(in(my(
         classroom,(and(how(do(I(best(connect(with(them?(How(can(I(work(to(advance(my(profession?(
    •    Contests(for(addressing(community(challenges,(developing(innovative(ideas,(and(creating(
         compelling(video(demonstrations(
    •    Inauguration(of(a(new(series(of(open(badges(for(connected(educators(as(well(as(online(communities(

All(events(and(activities(will(be(archived(and(synthesized(into(multimedia(“proceedings”(that(will(serve(as(a(
permanent(resource(to(educators(and(community(sponsors.((

Invitation'to'Participate(
We(welcome(any(organization(that(supports(educators(learning(online(through(communities(of(practice(
and(social(networks(to(develop,(host,(and(run(events(and(activities;(to(publish(content;(and(to(help(promote(
the(month.(Participating(is(as(simple(as(publishing(the(details(of(your(event(on(the(Connected(Educators(
Month(calendar.(We(will(provide(a(starter(kit(to(help(you(plan,(and(we(will(provide(you(with(a(badge(to(put(
on(your(site.(We(also(will(be(available(to(assist(you(in(finding(other(participating(organizations(with(which(
to(collaborate(or(that(might(provide(resources(you(need,(and(we(will(actively(promote(new(participating(
organization(events(and(activities(every(day.(We(welcome(your(ideas(about(additional(ways(you(might(
participate(and(about(the(month(as(a(whole.'

For$more$information,$visit$http://connectededucators.org/cem/$or$contact$Darren$Cambridge$at$
dcambridge@air.org$or$+1>202>270>5224.'




Connected(Educators(is(funded(by(the(U.S.(Department(of(Education(Office(of(Educational(Technology(and(led(by(American(
Institutes(for(Research(in(partnership(with(the(Consortium(on(School(Networking,(Forum(One(Communications,(the(Friday(Institute(
for(Educational(Innovation(at(North(Carolina(State(University,(Grunwald(Associates(LLC,(and(the(State(Educational(Technology(
Directors(Association.(
 
                                                  	
  
                                   Connected	
  Educator	
  Month	
  
                  Starter	
  Ideas	
  for	
  Participating	
  Organization	
  Special	
  Events	
  &	
  Activities	
  

Event	
  Types/Formats	
  

       •   Webinars	
  
       •   Forums	
  (asynchronous,	
  bulletin-­‐board	
  based	
  discussions,	
  ideally	
  including	
  other	
  
           elements	
  like	
  those	
  below	
  as	
  well—a	
  diversity	
  of	
  elements	
  provides	
  more	
  
           opportunities	
  for	
  participation,	
  keeps	
  things	
  lively;	
  private	
  groups	
  can	
  run	
  forums	
  
           privately	
  and	
  then	
  publicly	
  report	
  out	
  the	
  results)	
  
       •   Blog	
  serials	
  or	
  series	
  
       •   Twitter	
  hashtag	
  chats	
  (of	
  varying	
  lengths,	
  all	
  CEM-­‐related	
  hashtags	
  starting	
  with	
  
           #cem12))	
  
       •   Guided	
  tours	
  (self-­‐directed	
  &	
  annotated,	
  using	
  Mighty	
  Bell	
  [our	
  choice	
  for	
  the	
  event	
  
           for	
  guided	
  tours]	
  or	
  another	
  platform;	
  a	
  tour	
  of	
  your	
  own	
  community,	
  or	
  across	
  
           communities)	
  
       •   Open	
  houses	
  (an	
  open	
  exploration	
  of	
  your	
  community	
  with	
  a	
  chat-­‐based	
  
           backchannel	
  so	
  explorers	
  can	
  ask	
  questions,	
  make	
  comments,	
  and	
  get	
  responses	
  in	
  
           real	
  time	
  from	
  you	
  or	
  community	
  members	
  as	
  they	
  explore—we’ll	
  be	
  providing	
  
           platforms	
  for	
  this;	
  private	
  groups	
  can	
  do	
  this	
  in	
  demo	
  mode	
  using	
  a	
  platform	
  like	
  
           WebEx)	
  
       •   Exhibits	
  (collections	
  of	
  [or	
  links	
  to]	
  content	
  or	
  objects	
  around	
  a	
  topic	
  or	
  theme,	
  
           ideally	
  with	
  options	
  for	
  others	
  to	
  participate,	
  e.g.	
  by	
  adding	
  content/objects	
  to	
  the	
  
           collection	
  or	
  participating	
  in	
  related	
  discussions	
  associated	
  with	
  the	
  exhibit)	
  
       •   Launches	
  (a	
  great	
  time	
  to	
  launch	
  a	
  new	
  community,	
  redesign	
  or	
  add	
  features	
  to	
  an	
  
           existing	
  one;	
  let	
  us	
  know	
  what	
  you’re	
  launching	
  in	
  August,	
  and	
  we’ll	
  promote	
  it)	
  
       •   Online	
  classes	
  or	
  courses	
  (related	
  to	
  online	
  communities	
  or	
  networks)	
  
       •   Wikis,	
  databases	
  or	
  directories	
  (these	
  generally	
  need	
  to	
  be	
  well-­‐seeded	
  to	
  be	
  
           effective,	
  with	
  a	
  strong	
  group	
  of	
  core	
  contributors)	
  
       •   Collaborative	
  projects	
  	
  (international	
  projects	
  could	
  be	
  particularly	
  compelling)	
  
       •   (Social)	
  games	
  about	
  or	
  related	
  to	
  education	
  or	
  communities/networks	
  (if	
  you	
  already	
  
           have	
  them;	
  if	
  not,	
  there	
  are	
  a	
  number	
  of	
  platforms	
  now	
  for	
  creating	
  simple	
  games,	
  
           e.g.	
  YoYo	
  Games	
  Gamemaker,	
  Review	
  Game	
  Zone	
  [education-­‐specific],	
  Scratch	
  
           [education-­‐oriented],	
  Game	
  Salad	
  [Mac	
  &	
  mobile],	
  Corona	
  [mobile],	
  etc.)	
  


           1	
   CEM	
  –	
  Starter	
  Ideas	
  for	
  Participating	
  Organization	
  Special	
  Events	
  &	
  Activities	
  
	
  
•     Contests	
  (we	
  plan	
  to	
  be	
  running	
  three,	
  but	
  there’s	
  always	
  room	
  for	
  more;	
  we’re	
  also	
  
             interested	
  in	
  [and	
  will	
  provide	
  appropriate	
  recognition	
  to]	
  prize	
  providers	
  for	
  the	
  
             contests	
  we’re	
  running)	
  
       •     Polls	
  &	
  surveys,	
  other	
  research	
  (with	
  results	
  that	
  are	
  publicly	
  reported	
  out)	
  
       •     Regional	
  and	
  local	
  face-­‐to-­‐face	
  events	
  (reporting	
  the	
  results	
  back	
  out	
  online;	
  we’re	
  
             working	
  on	
  a	
  starter	
  kit	
  for	
  these	
  that	
  we’ll	
  be	
  distributing	
  soon)	
  
       •     Blended	
  events	
  (including	
  those	
  that	
  leverage	
  mobile/geo-­‐networking	
  technologies)	
  
       •     Badges	
  (we’ll	
  be	
  providing	
  a	
  basic	
  level	
  “Connected	
  Educator”	
  badge,	
  but	
  welcome	
  
             others	
  [existing,	
  created	
  for,	
  or	
  launched	
  during	
  the	
  event],	
  which	
  we’ll	
  be	
  including	
  
             in	
  a	
  badge	
  exhibit.	
  
       •     Videos	
  (we	
  may	
  develop	
  a	
  video	
  for	
  the	
  event,	
  and	
  there	
  will	
  be	
  a	
  video-­‐based	
  
             contest	
  about	
  personal	
  learning	
  networks,	
  but	
  we	
  welcome	
  others,	
  especially	
  videos	
  
             that	
  show	
  the	
  impact	
  of	
  communities	
  and	
  networks	
  through	
  the	
  stories	
  of	
  front-­‐line	
  
             educators)	
  
       •     Viral	
  objects	
  &	
  interactives	
  (small,	
  simple	
  games,	
  quizzes,	
  puzzles,	
  
             community/network	
  humor,	
  animations,	
  serials,	
  maps,	
  visualizations,	
  infographics,	
  
             etc.)	
  
       •     Others?	
  
       Consider	
  collaborating	
  with	
  other	
  organizations—it	
  should	
  reduce	
  the	
  
       creation/development	
  burden	
  on	
  you,	
  help	
  insure	
  a	
  wider	
  audience,	
  and	
  make	
  your	
  event	
  
       easier	
  for	
  us	
  to	
  promote.	
  	
  Since	
  one	
  of	
  the	
  goals	
  of	
  the	
  month	
  is	
  to	
  help	
  facilitate	
  a	
  more	
  
       connected	
  community	
  of	
  communities,	
  we’re	
  going	
  to	
  be	
  inclined	
  to	
  give	
  collaborations	
  
       particularly	
  heavy	
  promotion,	
  and	
  we	
  stand	
  ready	
  to	
  help	
  any	
  group	
  find	
  collaborators.	
  	
  
       At	
  the	
  same	
  time,	
  we	
  understand	
  collaborations	
  have	
  unique	
  pitfalls,	
  especially	
  on	
  short	
  
       timelines,	
  so	
  we	
  don’t	
  want	
  to	
  force	
  this	
  on	
  anyone	
  for	
  its	
  own	
  sake,	
  and	
  will	
  give	
  plenty	
  of	
  
       promotion	
  to	
  solo	
  events	
  as	
  well.	
  

	
                                               	
  




            2	
   CEM	
  –	
  Starter	
  Ideas	
  for	
  Participating	
  Organization	
  Special	
  Events	
  &	
  Activities	
  
	
  
Event	
  Topics/Content	
  

Some	
  ideas	
  for	
  content	
  coverage	
  in	
  any	
  of	
  the	
  formats	
  above…	
  

       •   General	
  education	
  topics	
  in	
  a	
  community	
  or	
  network	
  context	
  (providing	
  online,	
  
           informal	
  means	
  for	
  educators	
  to	
  learn	
  and	
  create	
  knowledge	
  about	
  topics	
  such	
  as	
  
           these):	
  
                 o Accountability	
                                                                      o Leadership	
  
                 o Assessment	
                                                                          o Learning	
  Analytics	
  	
  
                 o College	
  and	
  Career	
                                                            o Mobile	
  
                        Readiness	
                                                                      o Online	
  Education	
  
                 o Common	
  Core	
  State	
                                                             o Open	
  Educational	
  
                        Standards	
                                                                            Resources	
  	
  
                 o Data	
                                                                                o Personalization	
  
                 o Digital	
  Divide(s)	
                                                                o Professional	
  Development	
  
                 o Digital	
  Transformation	
                                                           o School	
  to	
  Work	
  
                 o Dissemination,	
  Fidelity	
                                                          o Special	
  Needs	
  
                 o Dropout	
  Prevention	
  and	
                                                        o Teacher	
  Evaluation	
  
                        Recovery	
                                                                             (especially	
  in	
  relationship	
  
                 o Facilities	
                                                                                to	
  professional	
  
                 o Flipped	
  Classroom	
  	
                                                                  development	
  and	
  teacher	
  
                 o Funding	
                                                                                   leadership)	
  	
  
                 o Games	
                                                                               o Teacher	
  Leadership	
  
                 o Higher	
  Order	
  Skills	
  and	
                                                    o Teacher	
  Retention	
  &	
  
                        Learning	
                                                                             Support	
  
                 o Home	
  to	
  School	
  (e.g.	
  BYOD,	
                                              o Twenty-­‐first	
  Century	
  Skills	
  
                        parental	
  involvement)	
                                                       o Universal	
  Design	
  for	
  
                 o International	
                                                                             Learning	
  	
  
                        	
  
                 Note:	
  some	
  of	
  these	
  topics	
  are	
  potentially	
  going	
  to	
  be	
  covered	
  in	
  CEM’s	
  broader	
  
                 forums—that’s	
  OK.	
  	
  We’re	
  not	
  going	
  to	
  do	
  all	
  the	
  potential	
  forum	
  topics,	
  and	
  even	
  
                 in	
  the	
  case	
  of	
  the	
  forum	
  topics	
  that	
  get	
  chosen,	
  we	
  certainly	
  hope	
  that	
  others	
  will	
  
                 host	
  related	
  events	
  focused	
  on	
  specific	
  sub-­‐topics	
  (the	
  forums	
  are	
  broad	
  in	
  
                 coverage),	
  promotion	
  of	
  which	
  we’ll	
  do	
  both	
  from	
  within	
  the	
  forums	
  and	
  at	
  large.	
  	
  	
  
                 	
  
                 We	
  particularly	
  want	
  to	
  encourage	
  events	
  focused	
  on	
  these	
  topics	
  from	
  the	
  
                 perspective	
  of	
  a	
  specific	
  education	
  groups—e.g.	
  history	
  teachers,	
  school	
  counselors,	
  
                 district	
  professional	
  development	
  directors—since	
  one	
  of	
  the	
  programmatic	
  goals	
  
                 of	
  CEM	
  is	
  to	
  be	
  able	
  to	
  say	
  to	
  every	
  group	
  of	
  educators	
  “we	
  have	
  something	
  for	
  


           3	
   CEM	
  –	
  Starter	
  Ideas	
  for	
  Participating	
  Organization	
  Special	
  Events	
  &	
  Activities	
  
	
  
educators	
  just	
  like	
  you,”	
  to	
  help	
  facilitate	
  their	
  connection	
  to	
  online	
  communities	
  
             and	
  networks.	
  
             	
  
       •   Community/network-­‐specific	
  topics	
  in	
  an	
  educational	
  context	
  
                 o Architecture	
  &Building	
  (e.g.	
                                                 o Innovation(s)	
  
                   steps	
  to	
  create	
  a	
  new	
                                                  o International	
  
                   community)	
                                                                         o Management	
  &Moderation	
  
                 o Communities	
  for	
  educators	
                                                           (e.g.	
  top-­‐down	
  vs.	
  bottom	
  
                   with	
  a	
  particular	
                                                                   up)	
  
                   specialization	
  (e.g.	
  “Online	
                                                 o Metrics	
  &	
  Evaluation	
  
                   Communities	
  for/and	
                                                             o Mobile	
  (some	
  overlap	
  with	
  
                   History	
                                                                                   geo-­‐networking)	
  
                   Educators/Education”)	
                                                              o Online	
  vs./and	
  Face-­‐to-­‐Face	
  
                 o Communities	
  vs./and	
                                                             o New	
  vs./and	
  Experienced	
  
                   Networks	
                                                                                  Users	
  
                 o Consumer	
  vs./and	
                                                                o Participation	
  
                   Education-­‐Specific	
                                                               o Personal	
  vs./and	
  
                 o Collaboration	
  &	
  Curation	
                                                            Professional	
  
                 o Constellations	
  vs./and	
  Sites	
                                                 o Public	
  vs./and	
  Private	
  
                 o Dissemination	
  &	
  Diversity	
                                                    o Recruitment	
  
                   (Connected	
  Communities)	
                                                         o Recognition	
  and	
  support	
  
                 o Educator	
  Differences	
                                                                   for	
  participants	
  (e.g.,	
  
                   (communities	
  for	
  educators	
                                                          providing	
  time	
  during	
  the	
  
                   vs.	
  other	
  groups)	
                                                                   school	
  day,	
  offering	
  CEUs)	
  
                 o Efficiency	
  &	
  Organization	
                                                    o Roles	
  
                   (keeping	
  communities	
                                                            o Scalability	
  
                   usable	
  as	
  they	
  grow)	
                                                      o Social	
  Games	
  
                 o Features	
  (key	
  features,	
                                                      o Social	
  Objects	
  
                   order	
  to	
  add,	
  etc.)	
                                                       o Social	
  Media	
  Strategy	
  
                 o Getting	
  Started	
                                                                 o Sustainability	
  
                 o Geo-­‐Networking	
                                                                   o Technologies	
  (which	
  ones	
  
                 o Harmony	
  vs./and	
  Debate	
                                                              to	
  use)	
  
                 o Horizontal	
  vs./and	
  Vertical	
                                                  o Time	
  
                                                                                                        o Trust	
  
A	
  key	
  to	
  success	
  for	
  these	
  types	
  of	
  events	
  will	
  be	
  to	
  position	
  them	
  so	
  that	
  their	
  content	
  is	
  of	
  
interest	
  to	
  both	
  education/community	
  leaders	
  AND	
  front-­‐line	
  practitioners,	
  who	
  may	
  not	
  be	
  
as	
  invested	
  in	
  communities	
  or	
  networks.	
  	
  See	
  “Possible	
  Forum	
  Topics”	
  for	
  examples	
  of	
  this.	
  

	
  


           4	
   CEM	
  –	
  Starter	
  Ideas	
  for	
  Participating	
  Organization	
  Special	
  Events	
  &	
  Activities	
  
	
  
 
                                          Connected	
  Educator	
  Month	
  
                                                    Final	
  Forum	
  Topics	
  
Forums	
  will	
  be	
  primarily	
  asynchronous	
  and	
  discussion	
  board-­‐based,	
  but	
  will	
  also	
  open	
  and	
  
close	
  with	
  real-­‐time	
  events	
  as	
  well	
  as	
  have	
  other	
  elements	
  determined	
  by	
  the	
  forum	
  
moderators,	
  who	
  include	
  Sheryl	
  Nussbaum-­‐Beach,	
  Steve	
  Hargadon,	
  and	
  Darren	
  Cambridge.	
  

•      Professional	
  Learning	
  in	
  the	
  Learning	
  Profession	
  
       Right	
  Now:	
  What	
  and	
  where	
  are	
  the	
  best	
  (social)	
  opportunities	
  for	
  educators	
  to	
  work	
  on	
  
       and	
  learn	
  for	
  their	
  practice	
  in	
  the	
  coming	
  year?	
  What	
  steps	
  should	
  every	
  educator	
  
       consider	
  taking	
  to	
  become	
  more	
  connected,	
  and	
  what	
  are	
  the	
  key	
  resources	
  that	
  can	
  
       help?	
  
       The	
  Big	
  Picture:	
  In	
  what	
  kinds	
  of	
  learning	
  do	
  teachers	
  (and	
  other	
  educators)	
  need	
  to	
  be	
  
       engaged	
  in	
  the	
  21st	
  century,	
  and	
  how	
  will	
  technology	
  help?	
  What	
  are	
  the	
  key	
  
       methodological	
  and	
  content	
  trends	
  in	
  the	
  classroom	
  (e.g.,	
  flipped	
  classrooms,	
  core	
  
       standards)	
  with	
  which	
  technology	
  (in	
  general)	
  and	
  communities	
  or	
  networks	
  
       (specifically)	
  can	
  impact	
  and	
  help?	
  	
  

•      It’s	
  Personal	
  
       Right	
  Now:	
  What	
  practical	
  steps	
  can	
  educators	
  take	
  to	
  personalize	
  learning	
  for	
  their	
  
       students	
  in	
  2012–13,	
  and	
  how	
  can	
  technology	
  facilitate	
  this?	
  
       The	
  Big	
  Picture:	
  How	
  close	
  are	
  we	
  to	
  being	
  able	
  to	
  realize	
  the	
  dream	
  of	
  personalized,	
  
       differentiated,	
  passion-­‐based	
  learning	
  for	
  educators	
  and	
  students,	
  and	
  what	
  still	
  has	
  to	
  
       happen	
  to	
  make	
  this	
  fully	
  real?	
  	
  

•      Beyond	
  Top-­‐Down	
  
       Right	
  Now:	
  What	
  are	
  the	
  ways	
  educators	
  can	
  use	
  networks	
  and	
  online	
  communities	
  to	
  
       effect	
  change	
  in	
  their	
  school,	
  their	
  district,	
  and	
  their	
  profession	
  in	
  the	
  coming	
  school	
  
       year	
  and	
  beyond?	
  
       The	
  Big	
  Picture:	
  How	
  can	
  grassroots	
  networks	
  and	
  distributed	
  leadership	
  shape	
  the	
  
       future	
  of	
  education?	
  How	
  can	
  decision	
  makers	
  at	
  all	
  levels	
  be	
  informed	
  by	
  and	
  be	
  
       responsive	
  to	
  expertise	
  these	
  networks	
  enact?	
  	
  

	
                                           	
  
 

•      Knocking	
  On	
  the	
  Door	
  
       Right	
  Now:	
  How	
  can	
  educators	
  best	
  take	
  advantage	
  of	
  big	
  technological	
  trends	
  such	
  as	
  
       mobile	
  and	
  gaming	
  in	
  their	
  classrooms	
  this	
  year?	
  
       The	
  Big	
  Picture:	
  What	
  innovations	
  and	
  technologies	
  being	
  explored	
  and	
  leveraged	
  
       outside	
  education	
  today	
  have	
  the	
  greatest	
  potential	
  to	
  be	
  repurposed	
  or	
  extended	
  to	
  
       create	
  educational	
  value?	
  

•      The	
  First	
  Six	
  Weeks	
  
       Right	
  Now:	
  What	
  are	
  the	
  key	
  to-­‐dos	
  to	
  get	
  2012–13	
  off	
  to	
  a	
  great	
  start	
  in	
  the	
  classroom,	
  
       and	
  how	
  can	
  educators	
  stay	
  on	
  top	
  of	
  and	
  successfully	
  manage	
  all	
  the	
  competing	
  
       demands	
  involved?	
  How	
  can	
  teachers	
  use	
  online	
  communities	
  and	
  networks	
  to	
  help	
  
       with	
  this	
  most	
  critical	
  period	
  of	
  the	
  new	
  school	
  year	
  we’re	
  all	
  planning	
  for?	
  
       The	
  Big	
  Picture:	
  What	
  should	
  communities	
  and	
  networks	
  themselves	
  be	
  doing	
  during	
  
       this	
  period?	
  How	
  can	
  communities	
  and	
  networks	
  best	
  adapt	
  to	
  changing	
  needs	
  of	
  
       educators	
  throughout	
  the	
  year?	
  	
  

	
  

	
  

	
  
 
                                       Connected	
  Educator	
  Month	
  
                                              Broader	
  Set	
  of	
  Topics	
  
•   Professional	
  Learning	
  in	
  the	
  Learning	
  Profession	
  
    Right	
  Now:	
  What	
  and	
  where	
  are	
  the	
  best	
  (social)	
  opportunities	
  for	
  educators	
  to	
  work	
  on	
  
    and	
  learn	
  for	
  their	
  practice	
  in	
  the	
  coming	
  year?	
  
    The	
  Big	
  Picture:	
  In	
  what	
  kinds	
  of	
  learning	
  do	
  teachers	
  (and	
  other	
  educators)	
  need	
  to	
  be	
  
    engaged	
  in	
  the	
  21st	
  century,	
  and	
  how	
  will	
  technology	
  help?	
  What	
  are	
  the	
  key	
  
    methodological	
  and	
  content	
  trends	
  in	
  the	
  classroom	
  (e.g.,	
  flipped	
  classrooms,	
  core	
  
    standards)	
  with	
  which	
  technology	
  (in	
  general)	
  and	
  communities	
  or	
  networks	
  
    (specifically)	
  can	
  impact	
  and	
  help?	
  	
  

•   It’s	
  Personal	
  
    Right	
  Now:	
  What	
  practical	
  steps	
  can	
  educators	
  take	
  to	
  personalize	
  learning	
  for	
  their	
  
    students	
  in	
  2012–13,	
  and	
  how	
  can	
  technology	
  facilitate	
  this?	
  
    The	
  Big	
  Picture:	
  How	
  close	
  are	
  we	
  to	
  being	
  able	
  to	
  realize	
  the	
  dream	
  of	
  personalized,	
  
    differentiated,	
  passion-­‐based	
  learning	
  for	
  educators	
  and	
  students,	
  and	
  what	
  still	
  has	
  to	
  
    happen	
  to	
  make	
  this	
  fully	
  real?	
  	
  

•   Online	
  Education	
  
    Right	
  Now:	
  What	
  are	
  the	
  key	
  trends	
  in	
  online	
  education,	
  and	
  what	
  can	
  educators	
  look	
  to	
  
    do	
  now,	
  regardless	
  of	
  their	
  school’s	
  infrastructure	
  or	
  the	
  installed	
  base	
  of	
  the	
  
    communities	
  they	
  serve?	
  How	
  can	
  teachers	
  better	
  overcome	
  the	
  technology	
  limitations	
  
    they	
  still	
  face—their	
  own,	
  their	
  schools’,	
  and	
  their	
  communities’—to	
  better	
  realize	
  the	
  
    promise	
  of	
  online	
  education?	
  
    The	
  Big	
  Picture:	
  How	
  much—and	
  what	
  aspects—of	
  students’	
  education	
  can	
  and	
  should	
  
    be	
  taking	
  place	
  online	
  today	
  instead	
  of	
  or	
  in	
  addition	
  to	
  taking	
  place	
  in	
  the	
  classroom?	
  
    How	
  can	
  we	
  make	
  decisions	
  about	
  online	
  education	
  grounded	
  in	
  evidence	
  of	
  impact?	
  	
  

•   Beyond	
  Top-­‐Down	
  
    Right	
  Now:	
  What	
  are	
  the	
  ways	
  educators	
  can	
  use	
  networks	
  and	
  online	
  communities	
  to	
  
    effect	
  change	
  in	
  their	
  school,	
  their	
  district,	
  and	
  their	
  profession	
  in	
  the	
  coming	
  school	
  
    year	
  and	
  beyond?	
  
The	
  Big	
  Picture:	
  How	
  can	
  grassroots	
  networks	
  and	
  distributed	
  leadership	
  shape	
  the	
  
    future	
  of	
  education?	
  How	
  can	
  decision	
  makers	
  at	
  all	
  levels	
  be	
  informed	
  by	
  and	
  be	
  
    responsive	
  to	
  expertise	
  these	
  networks	
  enact?	
  	
  

•   Ships	
  In	
  the	
  Night	
  
    Right	
  Now:	
  What	
  can	
  educators	
  do	
  as	
  individuals	
  and	
  groups	
  to	
  help	
  create	
  a	
  more	
  
    thoroughly	
  connected	
  profession?	
  
    The	
  Big	
  Picture:	
  How	
  can	
  technology	
  help	
  break	
  down	
  silos	
  in	
  education	
  and	
  better	
  
    ensure	
  information	
  gets	
  where	
  it	
  needs	
  to	
  go	
  and	
  exchanges	
  that	
  need	
  to	
  take	
  place	
  
    actually	
  happen?	
  What	
  groups	
  in	
  education	
  need	
  to	
  be	
  talking	
  more	
  to	
  each	
  other	
  than	
  
    they	
  do	
  today?	
  

•   Giving	
  Credit	
  Where	
  Credit	
  Is	
  Due	
  
    Right	
  Now:	
  What	
  can	
  educators	
  do	
  themselves	
  to	
  get	
  more	
  support	
  and	
  recognition?	
  
    The	
  Big	
  Picture:	
  How	
  should	
  educators’	
  investment	
  in	
  learning	
  to	
  improve	
  their	
  
    performance	
  and	
  enrich	
  the	
  profession	
  be	
  supported,	
  incentivized,	
  documented,	
  and	
  
    recognized?	
  What	
  schools	
  and	
  districts	
  are	
  providing	
  model	
  levels	
  of	
  support,	
  and	
  how	
  
    can	
  their	
  approaches	
  be	
  better	
  disseminated	
  and	
  applied?	
  What	
  does	
  the	
  future	
  hold	
  for	
  
    current	
  informal	
  recognition	
  systems	
  like	
  badges?	
  

•   Harnessing	
  the	
  Data	
  
    Right	
  Now:	
  How	
  can	
  educators	
  take	
  better	
  advantage	
  of	
  the	
  vast	
  volumes	
  of	
  student	
  
    data	
  being	
  generated	
  today	
  and	
  share	
  what	
  they	
  are	
  learning?	
  How	
  can	
  educators	
  
    better	
  find	
  what	
  they	
  need	
  and	
  find	
  what	
  is	
  really	
  working?	
  	
  
    The	
  Big	
  Picture:	
  What	
  can	
  we	
  learn	
  about	
  professional	
  learning	
  and	
  practice	
  from	
  the	
  
    volume	
  of	
  online	
  learning	
  activities	
  in	
  which	
  students	
  and	
  educators	
  are	
  engaged?	
  How	
  
    will	
  the	
  Big	
  Data	
  movement	
  play	
  out	
  in	
  education,	
  and	
  what	
  does	
  the	
  future	
  of	
  data	
  
    analytics	
  hold?	
  

•   Open	
  for	
  Learning	
  
    Right	
  Now:	
  How	
  can	
  teachers	
  find	
  and	
  evaluate	
  the	
  quality	
  of	
  open	
  education	
  resources	
  
    appropriate	
  to	
  their	
  students?	
  What	
  are	
  the	
  top	
  open	
  resources	
  every	
  teacher	
  should	
  
    know	
  about	
  and	
  consider	
  using?	
  	
  
    The	
  Big	
  Picture:	
  How	
  are	
  open	
  education	
  resources	
  being	
  used	
  today,	
  and	
  what	
  does	
  the	
  
    future	
  hold?	
  How	
  can	
  and	
  should	
  educators	
  be	
  participating	
  in	
  this	
  movement?	
  How	
  can	
  
    the	
  profession	
  best	
  deal	
  with	
  copyright	
  and	
  other	
  intellectual	
  property	
  issues	
  regarding	
  
    what	
  gets	
  created	
  and	
  used?	
  
•      By	
  All	
  Means	
  Necessary	
  
       Right	
  Now:	
  Where	
  can	
  teachers	
  find	
  the	
  best	
  examples	
  of	
  blended	
  learning,	
  and	
  how	
  can	
  
       these	
  examples	
  be	
  adapted	
  for	
  reuse	
  this	
  year?	
  	
  
       The	
  Big	
  Picture:	
  What	
  is	
  the	
  right	
  mix	
  of	
  online	
  and	
  face-­‐to-­‐face	
  social	
  learning	
  
       approaches	
  to	
  help	
  educators	
  improve	
  their	
  performance	
  and	
  enhance	
  their	
  profession?	
  
       How	
  can	
  educators	
  better	
  get	
  the	
  best	
  of	
  both	
  worlds?	
  	
  

•      The	
  Sun	
  Never	
  Goes	
  Down	
  
       Right	
  Now:	
  What	
  does	
  it	
  mean	
  to	
  have	
  an	
  international	
  practice	
  here	
  at	
  home,	
  in	
  the	
  
       day-­‐to-­‐day	
  teaching	
  and	
  learning	
  in	
  U.S.	
  classrooms?	
  
       The	
  Big	
  Picture:	
  How	
  are	
  educators	
  beyond	
  the	
  United	
  States	
  learning	
  online?	
  How	
  can	
  
       we	
  learn	
  from	
  their	
  examples,	
  and	
  what	
  opportunities	
  for	
  collaboration	
  exist?	
  	
  

•      Knocking	
  On	
  the	
  Door	
  
       Right	
  Now:	
  How	
  can	
  educators	
  best	
  take	
  advantage	
  of	
  big	
  technological	
  trends	
  such	
  as	
  
       mobile	
  and	
  gaming	
  in	
  their	
  classrooms	
  this	
  year?	
  
       The	
  Big	
  Picture:	
  What	
  innovations	
  and	
  technologies	
  being	
  explored	
  and	
  leveraged	
  
       outside	
  education	
  today	
  have	
  the	
  greatest	
  potential	
  to	
  be	
  repurposed	
  or	
  extended	
  to	
  
       create	
  educational	
  value?	
  

•      Getting	
  More	
  Connected	
  
       Right	
  Now:	
  What	
  steps	
  should	
  every	
  educator	
  consider	
  taking	
  to	
  become	
  more	
  
       connected,	
  and	
  what	
  are	
  the	
  key	
  resources	
  that	
  can	
  help?	
  	
  
       The	
  Big	
  Picture:	
  What	
  does	
  it	
  mean	
  to	
  be	
  a	
  connected	
  educator	
  today?	
  What’s	
  it	
  going	
  to	
  
       take	
  for	
  all	
  educators	
  to	
  become	
  connected?	
  What	
  are	
  the	
  barriers,	
  and	
  how	
  can	
  we	
  
       knock	
  them	
  down?	
  

•      The	
  First	
  Six	
  Weeks	
  
       Right	
  Now:	
  What	
  are	
  the	
  key	
  to-­‐dos	
  to	
  get	
  2012–13	
  off	
  to	
  a	
  great	
  start	
  in	
  the	
  classroom,	
  
       and	
  how	
  can	
  educators	
  stay	
  on	
  top	
  of	
  and	
  successfully	
  manage	
  all	
  the	
  competing	
  
       demands	
  involved?	
  How	
  can	
  teachers	
  use	
  online	
  communities	
  and	
  networks	
  to	
  help	
  
       with	
  this	
  most	
  critical	
  period	
  of	
  the	
  new	
  school	
  year	
  we’re	
  all	
  planning	
  for?	
  
       The	
  Big	
  Picture:	
  What	
  should	
  communities	
  and	
  networks	
  themselves	
  be	
  doing	
  during	
  
       this	
  period?	
  How	
  can	
  communities	
  and	
  networks	
  best	
  adapt	
  to	
  changing	
  needs	
  of	
  
       educators	
  throughout	
  the	
  year?	
  	
  

	
  
 
                                                                     	
  
                                          Connected	
  Educator	
  Month	
  
                                                                     	
  
                                                   Programming	
  Outline	
  
	
  
Because	
  of	
  the	
  online,	
  often	
  experimental,	
  and	
  community-­‐based	
  nature	
  of	
  this	
  event	
  (i.e.,	
  
one	
  in	
  which	
  the	
  broader	
  community	
  will	
  have	
  significant	
  input	
  into	
  event	
  activities),	
  
planned	
  programming	
  will	
  evolve	
  before	
  and	
  even	
  during	
  the	
  event	
  itself.	
  
	
  
A	
  48	
  Hour	
  Kick-­‐Off	
  Event	
  
       •   To	
  be	
  held	
  August	
  1–2	
  
       •   Primarily,	
  but	
  not	
  exclusively,	
  synchronous	
  subevents	
  in	
  time	
  slots	
  that	
  are	
  
           U.S.timezonefriendly	
  
                     Thematically,a	
  microcosm	
  of	
  the	
  month	
  as	
  a	
  whole,	
  though	
  some	
  activities	
  
                      will	
  occur	
  only	
  during	
  the	
  kick-­‐off,	
  and	
  some	
  will	
  occur	
  only	
  at	
  other	
  
                      timesduring	
  the	
  month	
  
       •   Featuring	
  senior	
  U.S.	
  Department	
  of	
  Education	
  officials	
  and	
  20–25	
  guest	
  speakers	
  
           and	
  panelists	
  from	
  around	
  the	
  world	
  
       •   Broad	
  topic:“Connected	
  Education:	
  Transforming	
  Teaching	
  and	
  Learning”	
  
       •   Moderated	
  by	
  Steve	
  Hargadon	
  of	
  Classroom	
  2.0,	
  loosely	
  affiliated	
  with	
  the	
  Learning	
  
           2.0	
  conference	
  taking	
  place	
  later	
  in	
  the	
  month	
  

Five	
  Month-­‐Long	
  Forums	
  

       •   Each	
  forum	
  kicks	
  off	
  with	
  a	
  synchronous	
  event.	
  
                     A	
  variety	
  of	
  platforms	
  will	
  be	
  used	
  (WebEx,	
  Adobe	
  Connect,	
  Blackboard	
  
                      Collaborate,	
  Google+	
  Hangouts,	
  Twitter).	
  The	
  choices	
  for	
  each	
  forum	
  will	
  
                      depend	
  on	
  the	
  topics	
  and	
  moderators.Forum	
  length	
  also	
  may	
  depend	
  on	
  
                      these	
  factors.	
  
       •   An	
  asynchronous	
  discussion	
  follows	
  for	
  the	
  course	
  of	
  the	
  month.	
  
                     The	
  discussion	
  is	
  supported	
  and	
  stimulated	
  by	
  a	
  community-­‐generated	
  
                      collection	
  of	
  links	
  and	
  readings;	
  interviews;	
  polls;	
  content	
  cocreation	
  and	
  
                      remixing	
  applications;	
  and	
  other	
  materials	
  and	
  activities,	
  as	
  determined	
  by	
  
                      topic	
  andmoderator(s).	
  
                     Each	
  forum	
  also	
  will	
  have	
  its	
  own	
  hashtag	
  for	
  use	
  throughout	
  the	
  month,	
  
                      both	
  within	
  the	
  forum	
  and	
  withparticipating	
  organizations	
  hosting	
  activities	
  
                      on	
  the	
  same	
  themes.	
  



           1	
   Connected	
  Educator	
  Month	
  –	
  Programming	
  Outline	
  
	
  
•   Each	
  forum	
  ends	
  with	
  a	
  synchronous	
  event	
  to	
  generate	
  takeaways,	
  lessons,	
  and	
  
           action	
  items.	
  
       •   Each	
  forum’s	
  discussion	
  and	
  activities	
  will	
  be	
  seeded	
  by	
  a	
  prerecruited	
  core	
  group	
  
           or	
  panel	
  consisting	
  of	
  education	
  celebrities	
  and	
  front-­‐line	
  practitioners,	
  with	
  the	
  
           support	
  of	
  a	
  paid,	
  experienced	
  online	
  community	
  moderator,	
  though	
  discussion	
  will	
  
           be	
  open	
  to	
  all.	
  
       •   Forum	
  topics	
  will	
  be	
  chosen	
  in	
  June	
  and	
  July	
  via	
  a	
  combination	
  of	
  the	
  following:	
  
                     Discussions	
  with	
  proposed	
  moderators	
  
                     Discussions	
  in	
  planning	
  calls	
  and	
  webinars	
  with	
  event	
  participating	
  
                      organizations	
  
                     Online	
  polling	
  of	
  the	
  broader	
  community	
  on	
  the	
  Connected	
  Educator	
  Month	
  
                      pageor	
  via	
  discussion	
  thread	
  on	
  the	
  Connected	
  Educator	
  Month	
  page	
  or	
  
                      Education	
  Community	
  Manager’s	
  Network	
  
       •   We	
  will	
  present	
  a	
  list	
  of	
  potential	
  topic	
  choices	
  to	
  all	
  moderators,	
  participating	
  
           organizations,	
  and	
  the	
  broader	
  community	
  to	
  kick	
  off	
  and	
  help	
  guide	
  this	
  	
  
           decision-­‐making	
  process;	
  but	
  we	
  will	
  be	
  clearly	
  open	
  to	
  other	
  suggestions.	
  	
  
                     At	
  least	
  one	
  additional	
  topic	
  may	
  be	
  chosen	
  as	
  an	
  outgrowth	
  of	
  the	
  online	
  
                      conference	
  kick-­‐off	
  event	
  for	
  the	
  month.	
  
       •   Forum	
  topics	
  are	
  available	
  in	
  a	
  separate	
  document.	
  

An	
  Event	
  Calendar,	
  Hashtag,	
  and	
  Heat	
  Map	
  of	
  Activity	
  
       •   A	
  Connected	
  Educator	
  Month	
  calendar	
  will	
  be	
  launched	
  when	
  the	
  event	
  is	
  
           announced.	
  Anyone	
  can	
  submit	
  events	
  for	
  inclusion	
  now	
  using	
  the	
  form	
  on	
  the	
  
           Connected	
  Educator	
  Month	
  webpage.	
  	
  
                     All	
  prospective	
  participating	
  organizations	
  and	
  communities	
  in	
  the	
  	
  
                      directory	
  will	
  be	
  contacted	
  directly	
  about	
  adding	
  to	
  the	
  calendar.	
  	
  
                     Bimonthly	
  planning	
  calls	
  or	
  webinars	
  (open	
  to	
  all	
  participating	
  
                      organizations),	
  a	
  participating	
  organization	
  support	
  kit,	
  and	
  direct	
  	
  
                      support	
  for	
  high-­‐intensity	
  participating	
  organizations	
  also	
  will	
  help	
  	
  
                      drive	
  calendar	
  content.	
  
       •   We	
  will	
  categorize	
  events	
  in	
  several	
  facets,	
  enabling	
  educators	
  to	
  find	
  events	
  most	
  
           relevant	
  to	
  them.	
  	
  
       •   The	
  calendar	
  will	
  be	
  used	
  to	
  select	
  events	
  to	
  promote	
  through	
  Connected	
  Educators;	
  
           daily	
  editions	
  of	
  its	
  newsletter;	
  and	
  its	
  LinkedIn,	
  Facebook,	
  and	
  Twitter	
  satellites	
  
           and	
  outposts.	
  
       •   The	
  calendar	
  uses	
  the	
  SCHED	
  service,	
  embedded	
  within	
  ConnectedEducators.org.	
  
           Participants	
  also	
  will	
  be	
  able	
  to	
  access	
  the	
  calendar	
  via	
  the	
  free	
  SCHED	
  mobile	
  app.	
  	
  




           2	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
•   A	
  #ce12	
  hashtag	
  for	
  discussion	
  of	
  Connected	
  Educator	
  Month	
  will	
  be	
  promoted	
  
           throughout	
  the	
  run-­‐up	
  to	
  the	
  event,	
  beginning	
  with	
  the	
  event	
  announcement	
  (other	
  
           hashtags	
  related	
  to	
  Connected	
  Educator	
  Month	
  also	
  will	
  start	
  with	
  #cem12).	
  
       •   For	
  the	
  month	
  itself,	
  the	
  calendar	
  will	
  be	
  complemented	
  by	
  a	
  map	
  that	
  helps	
  
           participants	
  see	
  where	
  the	
  action	
  is	
  and	
  find	
  events	
  particularly	
  well	
  suited	
  to	
  	
  
           their	
  needs.	
  	
  
	
  
Robust	
  Promotion	
  Through	
  Connected	
  Educators	
  and	
  Other	
  Means	
  
       •   Pre-­‐event	
  promotion	
  at	
  selected	
  real-­‐world	
  events	
  (International	
  Society	
  for	
  
           Technology	
  in	
  Education,	
  National	
  Education	
  Association,	
  Learning	
  Forward)	
  
       •   Pre-­‐event	
  and	
  in-­‐event	
  promotion	
  via	
  general	
  and	
  educational	
  press	
  
                     With	
  the	
  assistance	
  of	
  a	
  public	
  relations	
  firm,	
  which	
  will	
  also	
  help	
  with	
  	
  
                      real-­‐world	
  event	
  promotion	
  
       •   High-­‐frequency	
  promotion	
  through	
  Connected	
  Educators	
  
                     A	
  dedicated	
  Connected	
  Educator	
  Month	
  page,	
  launched	
  in	
  conjunction	
  with	
  
                      the	
  May	
  event	
  announcement;	
  dedicated	
  regions	
  of	
  Connected	
  Educators	
  
                      home	
  page	
  to	
  follow	
  
                     Additional	
  issues	
  of	
  the	
  site	
  newsletter	
  each	
  week	
  during	
  the	
  event	
  
                     Daily	
  in-­‐event	
  promotion	
  changes	
  on	
  the	
  site	
  (including	
  a	
  Community	
  of	
  the	
  
                      Day	
  and	
  selected	
  day’s	
  events)	
  
                     Significant	
  increases	
  in	
  frequency	
  of	
  promotion	
  in	
  LinkedIn	
  group,	
  Facebook	
  
                      group,	
  and	
  #edcocp	
  
       •   Increased	
  promotion	
  through	
  broader	
  social	
  media	
  
                     Promotional	
  video	
  posted	
  to	
  YouTube	
  
                     Expansion	
  of	
  LinkedIn	
  outposts	
  
                     Significantly	
  more	
  frequent	
  promotions	
  to	
  outposts	
  
                     Substantial	
  increase	
  in	
  tweets	
  to	
  hashtags	
  not	
  specific	
  to	
  the	
  project	
  
                     Cultivation	
  of	
  10–20	
  key	
  educational	
  bloggers;	
  concerted	
  efforts	
  to	
  place	
  
                      multiple	
  stories	
  with	
  each	
  
                     Promotion	
  via	
  Connected	
  Educator	
  Month	
  participating	
  organizations,	
  
                      including	
  efforts	
  to	
  get	
  Connected	
  Educator	
  Month	
  participating	
  
                      organizations	
  to	
  promote	
  each	
  others’	
  events,	
  in	
  addition	
  to	
  their	
  own	
  and	
  
                      Connected	
  Educator	
  Month	
  generally	
  
                           o Modeling	
  connected	
  communities	
  in	
  the	
  process	
  
                     Placement	
  of	
  Facebook	
  and/or	
  Google	
  ads	
  
       •   Special	
  efforts	
  to	
  gain	
  promotion	
  at	
  the	
  state	
  and	
  district	
  levels	
  
                     State-­‐level	
  promotion	
  via	
  State	
  Educational	
  Technology	
  Directors	
  Association	
  

           3	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
   District-­‐level	
  promotion	
  via	
  Consortium	
  for	
  School	
  Networking	
  
                   Kit	
  to	
  be	
  developed	
  to	
  support	
  and	
  encourage	
  regional	
  and	
  local	
  face-­‐to-­‐face	
  
                    events	
  as	
  part	
  of	
  the	
  month	
  

Connected	
  Educator	
  and	
  Connected	
  Community	
  Badges,	
  	
  
Starter	
  Kit	
  and	
  Help	
  Desk,	
  Book	
  Club	
  
       •   Connected	
  Educator	
  Badges	
  
                   Criteria	
  to	
  be	
  determined	
  in	
  consultation	
  with	
  forum	
  moderators	
  and	
  
                    relevant	
  members	
  of	
  the	
  MacArthur/Mozilla	
  Open	
  Badge	
  community	
  	
  
                   Visual	
  design	
  by	
  American	
  Institutes	
  for	
  Research,	
  published	
  to	
  Open	
  Badges	
  
                    Infrastructure	
  via	
  P2PU	
  and	
  other	
  means	
  	
  
                   Complemented	
  by	
  the	
  following:	
  
                         o A	
  badge	
  collection—a	
  side-­‐by-­‐side	
  list	
  and	
  description	
  of	
  other	
  badges	
  
                           available	
  to	
  educators	
  that	
  can	
  be	
  used	
  to	
  further	
  demonstrate	
  that	
  
                           one	
  is	
  a	
  connected	
  educator	
  (e.g.,	
  via	
  National	
  Science	
  Teachers	
  
                           Association,	
  edWeb,	
  Powerful	
  Learning	
  Practice,	
  P2PU)	
  with	
  
                           associated	
  links;any	
  participating	
  organizationor	
  community	
  can	
  
                           submit	
  a	
  badge	
  for	
  inclusion	
  
                         o A	
  seeded	
  and	
  open	
  discussion	
  of	
  potential	
  additional	
  connected	
  
                           educator	
  badges	
  and	
  levels,	
  which	
  could	
  lead	
  to	
  the	
  creation	
  of	
  
                           additional	
  badges	
  and	
  levels,	
  either	
  by	
  the	
  project	
  or	
  by	
  participating	
  
                           organizations	
  
       •   Connected	
  Community	
  Badge	
  
                   Awarded	
  by	
  the	
  Connected	
  Educators	
  project	
  
                   Criteria	
  will	
  be	
  determined	
  in	
  collaboration	
  with	
  Connected	
  Educators	
  
                    Technical	
  Working	
  Group	
  members,	
  community	
  leaders,	
  and	
  relevant	
  
                    members	
  of	
  the	
  MacArthur/Mozilla	
  Open	
  Badge	
  community	
  	
  
                   Criteria	
  may	
  include	
  some	
  of	
  the	
  following:	
  
                         o Substantial,	
  robust	
  public	
  communities	
  
                         o Programs	
  to	
  move	
  private	
  community	
  learnings	
  into	
  the	
  public	
  sphere	
  
                         o Robust	
  sharing	
  functionality,	
  incentives	
  for	
  sharing,	
  use	
  of	
  sharing	
  
                           metrics	
  
                         o Robust	
  social	
  media	
  strategy	
  
                         o Permanent	
  home	
  page	
  links	
  to	
  other	
  communities	
  (e.g.,	
  blogrolls)	
  
                         o Frequent	
  promotion	
  of	
  events	
  or	
  content	
  on	
  other	
  communities	
  via	
  
                           the	
  home	
  page	
  and/or	
  newsletters	
  
                         o Frequent	
  referencing	
  (and	
  linking	
  out)	
  to	
  content	
  in	
  other	
  
                           communities	
  through	
  site’s	
  own	
  content	
  

           4	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
o Including	
  other	
  communities’	
  content	
  in	
  site	
  search	
  results	
  
                          o Syndicating	
  content	
  and/or	
  services	
  to	
  other	
  communities	
  
                          o Integrating	
  participating	
  organizations	
  content	
  and/or	
  services	
  
                            seamlessly	
  on	
  an	
  ongoing	
  basis	
  
                          o Cultivating	
  and	
  supporting	
  influencers	
  who	
  carry	
  content	
  from	
  
                            community	
  to	
  community,	
  motivating	
  and	
  incentivizing	
  them	
  to	
  do	
  so	
  
                          o Joint	
  or	
  collaborative	
  events	
  across	
  communities	
  
                          o Joint	
  ventures	
  with	
  other	
  communities	
  
                          o Participation	
  in	
  community	
  aggregations	
  and	
  portals	
  (the	
  more	
  
                            integrated,	
  the	
  better)	
  
                          o Participation	
  (at	
  various	
  levels)	
  in	
  Connected	
  Educator	
  Month	
  
                          o Bringing	
  groups	
  together	
  (that	
  typically	
  are	
  in	
  silos)	
  
                          o Sharing	
  functional	
  elements	
  (e.g.,	
  profiles,	
  badges,	
  e-­‐mail	
  sign-­‐ups)	
  
                            across	
  and	
  with	
  other	
  communities	
  
                          o Strong	
  dissemination	
  metrics	
  
                          o Sharing	
  of	
  best	
  practices	
  and	
  evidence	
  of	
  value	
  creation	
  for	
  members	
  
       •   Additional	
  basic	
  support	
  for	
  educators	
  will	
  be	
  provided	
  by	
  the	
  following:	
  
                    A	
  connected	
  educator	
  starter	
  kit	
  developed	
  in	
  collaboration	
  with	
  Sheryl	
  
                     Nussbaum-­‐Beach,	
  likely	
  to	
  take	
  a	
  “31	
  days”	
  approach,	
  in	
  which	
  educators	
  are	
  
                     provided	
  with	
  a	
  simple	
  step	
  or	
  activity	
  to	
  get	
  more	
  connected	
  every	
  day.	
  
                    A	
  help	
  desk	
  (built	
  into	
  the	
  Connected	
  Educators	
  website	
  using	
  UserVoice,	
  
                     operation	
  modeled	
  on	
  homework	
  help	
  services)	
  
                    A	
  set	
  of	
  Connected	
  Educator	
  Book	
  Club	
  sessions	
  (on	
  The	
  Connected	
  Educator)	
  
                     that	
  will	
  be	
  timed	
  to	
  start	
  at	
  the	
  beginning	
  of	
  the	
  month	
  

Cross-­‐Community	
  Guided	
  Tours	
  and	
  Community	
  Open	
  Houses	
  
       •   We	
  will	
  create	
  four	
  initial	
  cross-­‐community	
  guided	
  tours	
  users	
  can	
  explore	
  at	
  their	
  
           own	
  pace;	
  the	
  tours	
  will	
  be	
  based	
  on	
  the	
  proven	
  benefits	
  of	
  online	
  communities	
  
           identified	
  in	
  Connect	
  and	
  Inspire.	
  
       •   Specifically,	
  we’ll	
  assemble	
  tours	
  that	
  showcase	
  online	
  communities	
  and	
  networks	
  
           that	
  achieve	
  the	
  following:	
  
                    Help	
  Me	
  Solve	
  Challenges	
  I’m	
  Facing	
  in	
  My	
  Classroom	
  Today	
  (Tour	
  1)	
  
                    Help	
  Me	
  Share	
  and	
  Create	
  Materials	
  With	
  Others(Tour	
  2)	
  
                    Help	
  Me	
  Connect	
  With	
  Experts	
  and	
  Other	
  Educators	
  Like	
  Me	
  (Tour	
  3)	
  
                    Help	
  Me	
  Shape	
  What	
  My	
  Profession	
  Looks	
  Like	
  in	
  the	
  Future	
  (Tour	
  4)	
  



           5	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
•   In	
  consultation	
  with	
  Technical	
  Working	
  Group	
  members,	
  we	
  will	
  select	
  communities	
  
           to	
  feature	
  as	
  tour	
  stops	
  and	
  invite	
  the	
  community	
  managers	
  to	
  contribute	
  the	
  
           featured	
  content.	
  	
  
       •   Users	
  also	
  may	
  submit	
  additional	
  tour	
  stops	
  for	
  consideration.	
  
       •   We	
  will	
  also	
  invite	
  community	
  leaders	
  and	
  other	
  users	
  to	
  suggest	
  additional	
  themes	
  
           they	
  are	
  willing	
  to	
  help	
  us	
  build	
  out.	
  
                    And	
  we’ll	
  allow	
  the	
  users	
  to	
  send	
  us	
  links	
  to	
  tours	
  they	
  create	
  for	
  potential	
  
                     inclusion	
  on	
  the	
  list	
  (including	
  single-­‐community	
  tours).	
  
                    We	
  will	
  encourage	
  communities	
  or	
  networks	
  to	
  host	
  their	
  own	
  synchronous	
  
                     guided	
  tours	
  led	
  by	
  members	
  who	
  share	
  how	
  the	
  community	
  or	
  network	
  is	
  
                     valuable	
  to	
  them,	
  and	
  we	
  will	
  promote	
  these	
  as	
  well.	
  
       •   During	
  the	
  event,	
  promoted	
  communities	
  of	
  the	
  day	
  will	
  be	
  aggregated	
  into	
  weekly	
  
           tours	
  as	
  well,	
  using	
  material	
  submitted	
  by	
  the	
  featured	
  communities’	
  managers.	
  	
  
       •   Community	
  open	
  houses	
  will	
  be	
  promoted	
  opportunities	
  for	
  users	
  to	
  explore	
  
           specific	
  communities	
  on	
  their	
  own	
  and	
  to	
  get	
  back-­‐channel	
  answers	
  in	
  realtime	
  
           about	
  what	
  they	
  are	
  seeing	
  from	
  leaders	
  of	
  the	
  community.	
  
                    We	
  will	
  host	
  the	
  open	
  houses,	
  supplying	
  a	
  simple	
  real-­‐time	
  (chat)	
  frame	
  that	
  
                     will	
  reside	
  side	
  by	
  side	
  with	
  the	
  community	
  as	
  it	
  is	
  being	
  explored.	
  
                    At	
  any	
  time	
  while	
  exploring,	
  users	
  will	
  be	
  able	
  to	
  type	
  comments	
  and	
  
                     questions	
  into	
  the	
  chat	
  window,	
  which	
  leaders	
  of	
  the	
  community	
  can	
  read	
  
                     and	
  respond	
  to;	
  users	
  also	
  will	
  be	
  able	
  to	
  see	
  what	
  comments	
  and	
  questions	
  
                     other	
  users	
  are	
  asking.	
  

Connected	
  Educator	
  Month	
  Contests	
  
       •   Contests	
  are	
  designed	
  to	
  create	
  excitement,	
  demonstrate	
  that	
  we	
  value	
  	
  
           user-­‐created	
  content,	
  support	
  specific	
  project	
  goals,	
  and	
  help	
  build	
  out	
  specific	
  
           project	
  offerings	
  in	
  support	
  of	
  those	
  goals.	
  
       •   Rules	
  and	
  judging	
  criteria	
  will	
  be	
  similar	
  across	
  contests,	
  though	
  some	
  elements	
  of	
  
           judging	
  rubrics	
  will	
  be	
  contestspecific.	
  
                    It	
  is	
  expected	
  that	
  there	
  will	
  be	
  both	
  juried	
  and	
  people’s	
  choice	
  winners.	
  
                    The	
  origin	
  and	
  nature	
  of	
  prizes	
  areto	
  be	
  determined.	
  
                    Participating	
  organizations	
  will	
  run	
  and	
  judge	
  the	
  contests.	
  
       •   Community	
  Idea/Innovation	
  of	
  the	
  Year	
  
                    Supports	
  the	
  project’s	
  commitment	
  to	
  innovation,	
  build	
  out	
  of	
  IdeaScale-­‐
                     based	
  innovation	
  exchange	
  that	
  broadens	
  the	
  base	
  of	
  participation	
  in	
  
                     innovations	
  by	
  making	
  participation	
  simpler	
  and	
  easier	
  
                          o Allows	
  participation	
  by	
  posting	
  short	
  ideas	
  and	
  voting	
  on	
  them,	
  rather	
  
                            than	
  by	
  only	
  creating	
  blog	
  posts	
  and	
  writing	
  comments	
  


           6	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
     Contest	
  is	
  simple—users	
  post	
  brief	
  (one	
  to	
  two	
  paragraphs)	
  ideas	
  for	
  
                      innovations,	
  and	
  other	
  users	
  vote	
  on	
  the	
  ideas;	
  brevity	
  of	
  ideas	
  keeps	
  judging	
  
                      manageable	
  
                     Innovation	
  Exchange	
  infrastructure,	
  using	
  IdeaScale,	
  already	
  integrated	
  into	
  
                      ConnectedEducators.org.	
  	
  
                     Whatever	
  the	
  prizes	
  are,	
  we	
  commit	
  to	
  make	
  efforts	
  to	
  advance	
  winning	
  
                      ideas	
  in	
  some	
  fashionto	
  be	
  determined	
  
       •   Community	
  Cookbook	
  Bake-­‐Off	
  
                     Supports	
  the	
  project’s	
  commitment	
  to	
  identifying	
  and	
  sharing	
  best	
  practices	
  
                      in	
  an	
  accessible	
  form	
  and	
  to	
  involving	
  the	
  community	
  in	
  this	
  determination,in	
  
                      addition	
  to	
  supporting	
  the	
  build-­‐out	
  of	
  the	
  Community	
  Cookbook	
  
                     Contest	
  is	
  simple	
  in	
  many	
  of	
  the	
  same	
  ways	
  as	
  the	
  Community	
  Idea	
  contest—
                      users	
  post	
  brief	
  recipes	
  to	
  the	
  cookbook,	
  and	
  other	
  users	
  vote	
  on	
  the	
  recipes;	
  
                      recipe	
  brevity	
  keeps	
  judging	
  manageable	
  
                     Cookbook	
  is	
  expected	
  to	
  launch	
  before	
  Connected	
  Educator	
  Month,	
  with	
  all	
  
                      the	
  functionality	
  needed	
  for	
  the	
  contest	
  baked	
  in	
  as	
  part	
  of	
  its	
  normal	
  
                      operation	
  
       •   Personal	
  Learning	
  Network	
  Video	
  Contest	
  
                     Supports	
  our	
  commitment	
  to	
  the	
  value	
  of	
  personal	
  learning	
  networks	
  and	
  the	
  
                      need	
  to	
  better	
  understand	
  informal	
  educator	
  online	
  professional	
  learning	
  
                      from	
  an	
  individual	
  perspective;	
  helps	
  us	
  build	
  out	
  the	
  YouTube/video	
  
                      component	
  of	
  our	
  social	
  media	
  strategy	
  
                     Users	
  submit	
  videos	
  of	
  or	
  about	
  their	
  personal	
  learning	
  networks	
  and	
  how	
  
                      they	
  are	
  using	
  the	
  networks	
  
                     Contest	
  administration	
  and	
  judging	
  will	
  be	
  led	
  by	
  Sheryl	
  Nussbaum-­‐Beach,	
  a	
  
                      professional	
  learning	
  networkexpert	
  

Archiving,	
  Proceedings,	
  and	
  Evaluation	
  
       •   We	
  will	
  work	
  with	
  Connected	
  Educator	
  Month	
  participating	
  organizations	
  and	
  other	
  
           participants	
  to	
  identify	
  and	
  collect	
  relevant	
  materials	
  generated	
  during	
  Connected	
  
           Educator	
  Month.	
  
       •   Items	
  will	
  be	
  categories	
  using	
  a	
  predetermined	
  nomenclature,	
  adapted	
  as	
  necessary.	
  
       •   It	
  will	
  be	
  easy	
  for	
  users	
  to	
  browse	
  or	
  search	
  the	
  archives	
  on	
  
           ConnectedEducators.org.	
  	
  
       •   We	
  will	
  select	
  a	
  subset	
  of	
  artifacts	
  from	
  the	
  archives	
  to	
  generate	
  multimedia	
  
           proceedings	
  for	
  the	
  event.	
  
       •   We	
  will	
  develop	
  a	
  narrative	
  arc	
  and	
  sequence	
  for	
  the	
  artifacts,	
  along	
  with	
  associated	
  
           annotations.	
  
       •   The	
  proceedings	
  will	
  be	
  built	
  using	
  a	
  platform	
  such	
  as	
  VoiceThread	
  or	
  Storify.	
  	
  
           7	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  
•   After	
  the	
  event,	
  we	
  will	
  evaluate	
  event	
  success	
  according	
  to	
  the	
  metrics	
  established	
  
           in	
  the	
  goals	
  and	
  objectives	
  section	
  of	
  the	
  Connected	
  Educator	
  Month	
  Work	
  Plan,	
  and	
  
           we	
  will	
  invite	
  participants	
  to	
  complete	
  a	
  brief	
  online	
  evaluation	
  form.	
  	
  
	
  




           8	
   Connected	
  Educator	
  Month—Programming	
  Outline	
  
	
  

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Connected educator month information for organizations

  • 1.     Connected  Educator  Month     Information  for  Potential     Participating  Organizations       One  page  overview                     2   Starter  Ideas  for  Special  Events  &  Activities         3   Final  Forum  Topics                   6   Broader  Set  of  Topics                 8   Programming  Outline                                              11          
  • 2. Connected Educator Month! Network!to!Learn,!Collaborate!to!Innovate! ! Online(communities(and(learning(networks(are(helping(hundreds(of(thousands(of(educators(learn,(reducing( isolation(and(providing(“justJinJtime”(access(to(knowledge(and(opportunities(for(collaboration.(However,( many(educators(are(not(yet(participating,(and(others(aren’t(realizing(the(full(benefit.(In(many(cases,(schools,( districts,(and(states(also(are(not(recognizing(and(rewarding(this(essential(professional(learning.( For(these(reasons,(the(U.S.(Department(of(Education’s(Connected(Educators(initiative(is(launching( Connected(Educator(Month(in(August(2012.(Throughout(August,(there(will(be(coordinated(opportunities(to( participate(in(events(and(activities(in(dozens(of(online(locations(to(develop(skills(and(enhance(one’s( personal(learning(network.(( Getting'Started( An(intensive,(twoJday,(online(conference(on(transforming(teaching(and(learning—featuring(U.S.( Department(of(Education(senior(officials(and(education(thought(leaders—will(kick(off(the(month.(Plans(are( underway(for(opportunities(such(as(the(following:( • MonthJlong(forums(regarding(key(topics,(such(as(personalizing(learning(and(the(future(of(the( teaching(profession,(which(will(be(moderated(by(noted(education(leaders(and(include(online( discussions,(interviews,(webinars,(chats(and(more! • Guided(tours(and(realJtime(community(open(houses,(which(will(connect(educators(with( communities,(answering(questions(such(as:(Who(can(help(me(solve(challenges(I’m(facing(in(my( classroom,(and(how(do(I(best(connect(with(them?(How(can(I(work(to(advance(my(profession?( • Contests(for(addressing(community(challenges,(developing(innovative(ideas,(and(creating( compelling(video(demonstrations( • Inauguration(of(a(new(series(of(open(badges(for(connected(educators(as(well(as(online(communities( All(events(and(activities(will(be(archived(and(synthesized(into(multimedia(“proceedings”(that(will(serve(as(a( permanent(resource(to(educators(and(community(sponsors.(( Invitation'to'Participate( We(welcome(any(organization(that(supports(educators(learning(online(through(communities(of(practice( and(social(networks(to(develop,(host,(and(run(events(and(activities;(to(publish(content;(and(to(help(promote( the(month.(Participating(is(as(simple(as(publishing(the(details(of(your(event(on(the(Connected(Educators( Month(calendar.(We(will(provide(a(starter(kit(to(help(you(plan,(and(we(will(provide(you(with(a(badge(to(put( on(your(site.(We(also(will(be(available(to(assist(you(in(finding(other(participating(organizations(with(which( to(collaborate(or(that(might(provide(resources(you(need,(and(we(will(actively(promote(new(participating( organization(events(and(activities(every(day.(We(welcome(your(ideas(about(additional(ways(you(might( participate(and(about(the(month(as(a(whole.' For$more$information,$visit$http://connectededucators.org/cem/$or$contact$Darren$Cambridge$at$ dcambridge@air.org$or$+1>202>270>5224.' Connected(Educators(is(funded(by(the(U.S.(Department(of(Education(Office(of(Educational(Technology(and(led(by(American( Institutes(for(Research(in(partnership(with(the(Consortium(on(School(Networking,(Forum(One(Communications,(the(Friday(Institute( for(Educational(Innovation(at(North(Carolina(State(University,(Grunwald(Associates(LLC,(and(the(State(Educational(Technology( Directors(Association.(
  • 3.     Connected  Educator  Month   Starter  Ideas  for  Participating  Organization  Special  Events  &  Activities   Event  Types/Formats   • Webinars   • Forums  (asynchronous,  bulletin-­‐board  based  discussions,  ideally  including  other   elements  like  those  below  as  well—a  diversity  of  elements  provides  more   opportunities  for  participation,  keeps  things  lively;  private  groups  can  run  forums   privately  and  then  publicly  report  out  the  results)   • Blog  serials  or  series   • Twitter  hashtag  chats  (of  varying  lengths,  all  CEM-­‐related  hashtags  starting  with   #cem12))   • Guided  tours  (self-­‐directed  &  annotated,  using  Mighty  Bell  [our  choice  for  the  event   for  guided  tours]  or  another  platform;  a  tour  of  your  own  community,  or  across   communities)   • Open  houses  (an  open  exploration  of  your  community  with  a  chat-­‐based   backchannel  so  explorers  can  ask  questions,  make  comments,  and  get  responses  in   real  time  from  you  or  community  members  as  they  explore—we’ll  be  providing   platforms  for  this;  private  groups  can  do  this  in  demo  mode  using  a  platform  like   WebEx)   • Exhibits  (collections  of  [or  links  to]  content  or  objects  around  a  topic  or  theme,   ideally  with  options  for  others  to  participate,  e.g.  by  adding  content/objects  to  the   collection  or  participating  in  related  discussions  associated  with  the  exhibit)   • Launches  (a  great  time  to  launch  a  new  community,  redesign  or  add  features  to  an   existing  one;  let  us  know  what  you’re  launching  in  August,  and  we’ll  promote  it)   • Online  classes  or  courses  (related  to  online  communities  or  networks)   • Wikis,  databases  or  directories  (these  generally  need  to  be  well-­‐seeded  to  be   effective,  with  a  strong  group  of  core  contributors)   • Collaborative  projects    (international  projects  could  be  particularly  compelling)   • (Social)  games  about  or  related  to  education  or  communities/networks  (if  you  already   have  them;  if  not,  there  are  a  number  of  platforms  now  for  creating  simple  games,   e.g.  YoYo  Games  Gamemaker,  Review  Game  Zone  [education-­‐specific],  Scratch   [education-­‐oriented],  Game  Salad  [Mac  &  mobile],  Corona  [mobile],  etc.)   1   CEM  –  Starter  Ideas  for  Participating  Organization  Special  Events  &  Activities    
  • 4. Contests  (we  plan  to  be  running  three,  but  there’s  always  room  for  more;  we’re  also   interested  in  [and  will  provide  appropriate  recognition  to]  prize  providers  for  the   contests  we’re  running)   • Polls  &  surveys,  other  research  (with  results  that  are  publicly  reported  out)   • Regional  and  local  face-­‐to-­‐face  events  (reporting  the  results  back  out  online;  we’re   working  on  a  starter  kit  for  these  that  we’ll  be  distributing  soon)   • Blended  events  (including  those  that  leverage  mobile/geo-­‐networking  technologies)   • Badges  (we’ll  be  providing  a  basic  level  “Connected  Educator”  badge,  but  welcome   others  [existing,  created  for,  or  launched  during  the  event],  which  we’ll  be  including   in  a  badge  exhibit.   • Videos  (we  may  develop  a  video  for  the  event,  and  there  will  be  a  video-­‐based   contest  about  personal  learning  networks,  but  we  welcome  others,  especially  videos   that  show  the  impact  of  communities  and  networks  through  the  stories  of  front-­‐line   educators)   • Viral  objects  &  interactives  (small,  simple  games,  quizzes,  puzzles,   community/network  humor,  animations,  serials,  maps,  visualizations,  infographics,   etc.)   • Others?   Consider  collaborating  with  other  organizations—it  should  reduce  the   creation/development  burden  on  you,  help  insure  a  wider  audience,  and  make  your  event   easier  for  us  to  promote.    Since  one  of  the  goals  of  the  month  is  to  help  facilitate  a  more   connected  community  of  communities,  we’re  going  to  be  inclined  to  give  collaborations   particularly  heavy  promotion,  and  we  stand  ready  to  help  any  group  find  collaborators.     At  the  same  time,  we  understand  collaborations  have  unique  pitfalls,  especially  on  short   timelines,  so  we  don’t  want  to  force  this  on  anyone  for  its  own  sake,  and  will  give  plenty  of   promotion  to  solo  events  as  well.       2   CEM  –  Starter  Ideas  for  Participating  Organization  Special  Events  &  Activities    
  • 5. Event  Topics/Content   Some  ideas  for  content  coverage  in  any  of  the  formats  above…   • General  education  topics  in  a  community  or  network  context  (providing  online,   informal  means  for  educators  to  learn  and  create  knowledge  about  topics  such  as   these):   o Accountability   o Leadership   o Assessment   o Learning  Analytics     o College  and  Career   o Mobile   Readiness   o Online  Education   o Common  Core  State   o Open  Educational   Standards   Resources     o Data   o Personalization   o Digital  Divide(s)   o Professional  Development   o Digital  Transformation   o School  to  Work   o Dissemination,  Fidelity   o Special  Needs   o Dropout  Prevention  and   o Teacher  Evaluation   Recovery   (especially  in  relationship   o Facilities   to  professional   o Flipped  Classroom     development  and  teacher   o Funding   leadership)     o Games   o Teacher  Leadership   o Higher  Order  Skills  and   o Teacher  Retention  &   Learning   Support   o Home  to  School  (e.g.  BYOD,   o Twenty-­‐first  Century  Skills   parental  involvement)   o Universal  Design  for   o International   Learning       Note:  some  of  these  topics  are  potentially  going  to  be  covered  in  CEM’s  broader   forums—that’s  OK.    We’re  not  going  to  do  all  the  potential  forum  topics,  and  even   in  the  case  of  the  forum  topics  that  get  chosen,  we  certainly  hope  that  others  will   host  related  events  focused  on  specific  sub-­‐topics  (the  forums  are  broad  in   coverage),  promotion  of  which  we’ll  do  both  from  within  the  forums  and  at  large.         We  particularly  want  to  encourage  events  focused  on  these  topics  from  the   perspective  of  a  specific  education  groups—e.g.  history  teachers,  school  counselors,   district  professional  development  directors—since  one  of  the  programmatic  goals   of  CEM  is  to  be  able  to  say  to  every  group  of  educators  “we  have  something  for   3   CEM  –  Starter  Ideas  for  Participating  Organization  Special  Events  &  Activities    
  • 6. educators  just  like  you,”  to  help  facilitate  their  connection  to  online  communities   and  networks.     • Community/network-­‐specific  topics  in  an  educational  context   o Architecture  &Building  (e.g.   o Innovation(s)   steps  to  create  a  new   o International   community)   o Management  &Moderation   o Communities  for  educators   (e.g.  top-­‐down  vs.  bottom   with  a  particular   up)   specialization  (e.g.  “Online   o Metrics  &  Evaluation   Communities  for/and   o Mobile  (some  overlap  with   History   geo-­‐networking)   Educators/Education”)   o Online  vs./and  Face-­‐to-­‐Face   o Communities  vs./and   o New  vs./and  Experienced   Networks   Users   o Consumer  vs./and   o Participation   Education-­‐Specific   o Personal  vs./and   o Collaboration  &  Curation   Professional   o Constellations  vs./and  Sites   o Public  vs./and  Private   o Dissemination  &  Diversity   o Recruitment   (Connected  Communities)   o Recognition  and  support   o Educator  Differences   for  participants  (e.g.,   (communities  for  educators   providing  time  during  the   vs.  other  groups)   school  day,  offering  CEUs)   o Efficiency  &  Organization   o Roles   (keeping  communities   o Scalability   usable  as  they  grow)   o Social  Games   o Features  (key  features,   o Social  Objects   order  to  add,  etc.)   o Social  Media  Strategy   o Getting  Started   o Sustainability   o Geo-­‐Networking   o Technologies  (which  ones   o Harmony  vs./and  Debate   to  use)   o Horizontal  vs./and  Vertical   o Time   o Trust   A  key  to  success  for  these  types  of  events  will  be  to  position  them  so  that  their  content  is  of   interest  to  both  education/community  leaders  AND  front-­‐line  practitioners,  who  may  not  be   as  invested  in  communities  or  networks.    See  “Possible  Forum  Topics”  for  examples  of  this.     4   CEM  –  Starter  Ideas  for  Participating  Organization  Special  Events  &  Activities    
  • 7.   Connected  Educator  Month   Final  Forum  Topics   Forums  will  be  primarily  asynchronous  and  discussion  board-­‐based,  but  will  also  open  and   close  with  real-­‐time  events  as  well  as  have  other  elements  determined  by  the  forum   moderators,  who  include  Sheryl  Nussbaum-­‐Beach,  Steve  Hargadon,  and  Darren  Cambridge.   • Professional  Learning  in  the  Learning  Profession   Right  Now:  What  and  where  are  the  best  (social)  opportunities  for  educators  to  work  on   and  learn  for  their  practice  in  the  coming  year?  What  steps  should  every  educator   consider  taking  to  become  more  connected,  and  what  are  the  key  resources  that  can   help?   The  Big  Picture:  In  what  kinds  of  learning  do  teachers  (and  other  educators)  need  to  be   engaged  in  the  21st  century,  and  how  will  technology  help?  What  are  the  key   methodological  and  content  trends  in  the  classroom  (e.g.,  flipped  classrooms,  core   standards)  with  which  technology  (in  general)  and  communities  or  networks   (specifically)  can  impact  and  help?     • It’s  Personal   Right  Now:  What  practical  steps  can  educators  take  to  personalize  learning  for  their   students  in  2012–13,  and  how  can  technology  facilitate  this?   The  Big  Picture:  How  close  are  we  to  being  able  to  realize  the  dream  of  personalized,   differentiated,  passion-­‐based  learning  for  educators  and  students,  and  what  still  has  to   happen  to  make  this  fully  real?     • Beyond  Top-­‐Down   Right  Now:  What  are  the  ways  educators  can  use  networks  and  online  communities  to   effect  change  in  their  school,  their  district,  and  their  profession  in  the  coming  school   year  and  beyond?   The  Big  Picture:  How  can  grassroots  networks  and  distributed  leadership  shape  the   future  of  education?  How  can  decision  makers  at  all  levels  be  informed  by  and  be   responsive  to  expertise  these  networks  enact?        
  • 8.   • Knocking  On  the  Door   Right  Now:  How  can  educators  best  take  advantage  of  big  technological  trends  such  as   mobile  and  gaming  in  their  classrooms  this  year?   The  Big  Picture:  What  innovations  and  technologies  being  explored  and  leveraged   outside  education  today  have  the  greatest  potential  to  be  repurposed  or  extended  to   create  educational  value?   • The  First  Six  Weeks   Right  Now:  What  are  the  key  to-­‐dos  to  get  2012–13  off  to  a  great  start  in  the  classroom,   and  how  can  educators  stay  on  top  of  and  successfully  manage  all  the  competing   demands  involved?  How  can  teachers  use  online  communities  and  networks  to  help   with  this  most  critical  period  of  the  new  school  year  we’re  all  planning  for?   The  Big  Picture:  What  should  communities  and  networks  themselves  be  doing  during   this  period?  How  can  communities  and  networks  best  adapt  to  changing  needs  of   educators  throughout  the  year?          
  • 9.   Connected  Educator  Month   Broader  Set  of  Topics   • Professional  Learning  in  the  Learning  Profession   Right  Now:  What  and  where  are  the  best  (social)  opportunities  for  educators  to  work  on   and  learn  for  their  practice  in  the  coming  year?   The  Big  Picture:  In  what  kinds  of  learning  do  teachers  (and  other  educators)  need  to  be   engaged  in  the  21st  century,  and  how  will  technology  help?  What  are  the  key   methodological  and  content  trends  in  the  classroom  (e.g.,  flipped  classrooms,  core   standards)  with  which  technology  (in  general)  and  communities  or  networks   (specifically)  can  impact  and  help?     • It’s  Personal   Right  Now:  What  practical  steps  can  educators  take  to  personalize  learning  for  their   students  in  2012–13,  and  how  can  technology  facilitate  this?   The  Big  Picture:  How  close  are  we  to  being  able  to  realize  the  dream  of  personalized,   differentiated,  passion-­‐based  learning  for  educators  and  students,  and  what  still  has  to   happen  to  make  this  fully  real?     • Online  Education   Right  Now:  What  are  the  key  trends  in  online  education,  and  what  can  educators  look  to   do  now,  regardless  of  their  school’s  infrastructure  or  the  installed  base  of  the   communities  they  serve?  How  can  teachers  better  overcome  the  technology  limitations   they  still  face—their  own,  their  schools’,  and  their  communities’—to  better  realize  the   promise  of  online  education?   The  Big  Picture:  How  much—and  what  aspects—of  students’  education  can  and  should   be  taking  place  online  today  instead  of  or  in  addition  to  taking  place  in  the  classroom?   How  can  we  make  decisions  about  online  education  grounded  in  evidence  of  impact?     • Beyond  Top-­‐Down   Right  Now:  What  are  the  ways  educators  can  use  networks  and  online  communities  to   effect  change  in  their  school,  their  district,  and  their  profession  in  the  coming  school   year  and  beyond?  
  • 10. The  Big  Picture:  How  can  grassroots  networks  and  distributed  leadership  shape  the   future  of  education?  How  can  decision  makers  at  all  levels  be  informed  by  and  be   responsive  to  expertise  these  networks  enact?     • Ships  In  the  Night   Right  Now:  What  can  educators  do  as  individuals  and  groups  to  help  create  a  more   thoroughly  connected  profession?   The  Big  Picture:  How  can  technology  help  break  down  silos  in  education  and  better   ensure  information  gets  where  it  needs  to  go  and  exchanges  that  need  to  take  place   actually  happen?  What  groups  in  education  need  to  be  talking  more  to  each  other  than   they  do  today?   • Giving  Credit  Where  Credit  Is  Due   Right  Now:  What  can  educators  do  themselves  to  get  more  support  and  recognition?   The  Big  Picture:  How  should  educators’  investment  in  learning  to  improve  their   performance  and  enrich  the  profession  be  supported,  incentivized,  documented,  and   recognized?  What  schools  and  districts  are  providing  model  levels  of  support,  and  how   can  their  approaches  be  better  disseminated  and  applied?  What  does  the  future  hold  for   current  informal  recognition  systems  like  badges?   • Harnessing  the  Data   Right  Now:  How  can  educators  take  better  advantage  of  the  vast  volumes  of  student   data  being  generated  today  and  share  what  they  are  learning?  How  can  educators   better  find  what  they  need  and  find  what  is  really  working?     The  Big  Picture:  What  can  we  learn  about  professional  learning  and  practice  from  the   volume  of  online  learning  activities  in  which  students  and  educators  are  engaged?  How   will  the  Big  Data  movement  play  out  in  education,  and  what  does  the  future  of  data   analytics  hold?   • Open  for  Learning   Right  Now:  How  can  teachers  find  and  evaluate  the  quality  of  open  education  resources   appropriate  to  their  students?  What  are  the  top  open  resources  every  teacher  should   know  about  and  consider  using?     The  Big  Picture:  How  are  open  education  resources  being  used  today,  and  what  does  the   future  hold?  How  can  and  should  educators  be  participating  in  this  movement?  How  can   the  profession  best  deal  with  copyright  and  other  intellectual  property  issues  regarding   what  gets  created  and  used?  
  • 11. By  All  Means  Necessary   Right  Now:  Where  can  teachers  find  the  best  examples  of  blended  learning,  and  how  can   these  examples  be  adapted  for  reuse  this  year?     The  Big  Picture:  What  is  the  right  mix  of  online  and  face-­‐to-­‐face  social  learning   approaches  to  help  educators  improve  their  performance  and  enhance  their  profession?   How  can  educators  better  get  the  best  of  both  worlds?     • The  Sun  Never  Goes  Down   Right  Now:  What  does  it  mean  to  have  an  international  practice  here  at  home,  in  the   day-­‐to-­‐day  teaching  and  learning  in  U.S.  classrooms?   The  Big  Picture:  How  are  educators  beyond  the  United  States  learning  online?  How  can   we  learn  from  their  examples,  and  what  opportunities  for  collaboration  exist?     • Knocking  On  the  Door   Right  Now:  How  can  educators  best  take  advantage  of  big  technological  trends  such  as   mobile  and  gaming  in  their  classrooms  this  year?   The  Big  Picture:  What  innovations  and  technologies  being  explored  and  leveraged   outside  education  today  have  the  greatest  potential  to  be  repurposed  or  extended  to   create  educational  value?   • Getting  More  Connected   Right  Now:  What  steps  should  every  educator  consider  taking  to  become  more   connected,  and  what  are  the  key  resources  that  can  help?     The  Big  Picture:  What  does  it  mean  to  be  a  connected  educator  today?  What’s  it  going  to   take  for  all  educators  to  become  connected?  What  are  the  barriers,  and  how  can  we   knock  them  down?   • The  First  Six  Weeks   Right  Now:  What  are  the  key  to-­‐dos  to  get  2012–13  off  to  a  great  start  in  the  classroom,   and  how  can  educators  stay  on  top  of  and  successfully  manage  all  the  competing   demands  involved?  How  can  teachers  use  online  communities  and  networks  to  help   with  this  most  critical  period  of  the  new  school  year  we’re  all  planning  for?   The  Big  Picture:  What  should  communities  and  networks  themselves  be  doing  during   this  period?  How  can  communities  and  networks  best  adapt  to  changing  needs  of   educators  throughout  the  year?      
  • 12.     Connected  Educator  Month     Programming  Outline     Because  of  the  online,  often  experimental,  and  community-­‐based  nature  of  this  event  (i.e.,   one  in  which  the  broader  community  will  have  significant  input  into  event  activities),   planned  programming  will  evolve  before  and  even  during  the  event  itself.     A  48  Hour  Kick-­‐Off  Event   • To  be  held  August  1–2   • Primarily,  but  not  exclusively,  synchronous  subevents  in  time  slots  that  are   U.S.timezonefriendly    Thematically,a  microcosm  of  the  month  as  a  whole,  though  some  activities   will  occur  only  during  the  kick-­‐off,  and  some  will  occur  only  at  other   timesduring  the  month   • Featuring  senior  U.S.  Department  of  Education  officials  and  20–25  guest  speakers   and  panelists  from  around  the  world   • Broad  topic:“Connected  Education:  Transforming  Teaching  and  Learning”   • Moderated  by  Steve  Hargadon  of  Classroom  2.0,  loosely  affiliated  with  the  Learning   2.0  conference  taking  place  later  in  the  month   Five  Month-­‐Long  Forums   • Each  forum  kicks  off  with  a  synchronous  event.    A  variety  of  platforms  will  be  used  (WebEx,  Adobe  Connect,  Blackboard   Collaborate,  Google+  Hangouts,  Twitter).  The  choices  for  each  forum  will   depend  on  the  topics  and  moderators.Forum  length  also  may  depend  on   these  factors.   • An  asynchronous  discussion  follows  for  the  course  of  the  month.    The  discussion  is  supported  and  stimulated  by  a  community-­‐generated   collection  of  links  and  readings;  interviews;  polls;  content  cocreation  and   remixing  applications;  and  other  materials  and  activities,  as  determined  by   topic  andmoderator(s).    Each  forum  also  will  have  its  own  hashtag  for  use  throughout  the  month,   both  within  the  forum  and  withparticipating  organizations  hosting  activities   on  the  same  themes.   1   Connected  Educator  Month  –  Programming  Outline    
  • 13. Each  forum  ends  with  a  synchronous  event  to  generate  takeaways,  lessons,  and   action  items.   • Each  forum’s  discussion  and  activities  will  be  seeded  by  a  prerecruited  core  group   or  panel  consisting  of  education  celebrities  and  front-­‐line  practitioners,  with  the   support  of  a  paid,  experienced  online  community  moderator,  though  discussion  will   be  open  to  all.   • Forum  topics  will  be  chosen  in  June  and  July  via  a  combination  of  the  following:    Discussions  with  proposed  moderators    Discussions  in  planning  calls  and  webinars  with  event  participating   organizations    Online  polling  of  the  broader  community  on  the  Connected  Educator  Month   pageor  via  discussion  thread  on  the  Connected  Educator  Month  page  or   Education  Community  Manager’s  Network   • We  will  present  a  list  of  potential  topic  choices  to  all  moderators,  participating   organizations,  and  the  broader  community  to  kick  off  and  help  guide  this     decision-­‐making  process;  but  we  will  be  clearly  open  to  other  suggestions.      At  least  one  additional  topic  may  be  chosen  as  an  outgrowth  of  the  online   conference  kick-­‐off  event  for  the  month.   • Forum  topics  are  available  in  a  separate  document.   An  Event  Calendar,  Hashtag,  and  Heat  Map  of  Activity   • A  Connected  Educator  Month  calendar  will  be  launched  when  the  event  is   announced.  Anyone  can  submit  events  for  inclusion  now  using  the  form  on  the   Connected  Educator  Month  webpage.      All  prospective  participating  organizations  and  communities  in  the     directory  will  be  contacted  directly  about  adding  to  the  calendar.      Bimonthly  planning  calls  or  webinars  (open  to  all  participating   organizations),  a  participating  organization  support  kit,  and  direct     support  for  high-­‐intensity  participating  organizations  also  will  help     drive  calendar  content.   • We  will  categorize  events  in  several  facets,  enabling  educators  to  find  events  most   relevant  to  them.     • The  calendar  will  be  used  to  select  events  to  promote  through  Connected  Educators;   daily  editions  of  its  newsletter;  and  its  LinkedIn,  Facebook,  and  Twitter  satellites   and  outposts.   • The  calendar  uses  the  SCHED  service,  embedded  within  ConnectedEducators.org.   Participants  also  will  be  able  to  access  the  calendar  via  the  free  SCHED  mobile  app.     2   Connected  Educator  Month—Programming  Outline    
  • 14. A  #ce12  hashtag  for  discussion  of  Connected  Educator  Month  will  be  promoted   throughout  the  run-­‐up  to  the  event,  beginning  with  the  event  announcement  (other   hashtags  related  to  Connected  Educator  Month  also  will  start  with  #cem12).   • For  the  month  itself,  the  calendar  will  be  complemented  by  a  map  that  helps   participants  see  where  the  action  is  and  find  events  particularly  well  suited  to     their  needs.       Robust  Promotion  Through  Connected  Educators  and  Other  Means   • Pre-­‐event  promotion  at  selected  real-­‐world  events  (International  Society  for   Technology  in  Education,  National  Education  Association,  Learning  Forward)   • Pre-­‐event  and  in-­‐event  promotion  via  general  and  educational  press    With  the  assistance  of  a  public  relations  firm,  which  will  also  help  with     real-­‐world  event  promotion   • High-­‐frequency  promotion  through  Connected  Educators    A  dedicated  Connected  Educator  Month  page,  launched  in  conjunction  with   the  May  event  announcement;  dedicated  regions  of  Connected  Educators   home  page  to  follow    Additional  issues  of  the  site  newsletter  each  week  during  the  event    Daily  in-­‐event  promotion  changes  on  the  site  (including  a  Community  of  the   Day  and  selected  day’s  events)    Significant  increases  in  frequency  of  promotion  in  LinkedIn  group,  Facebook   group,  and  #edcocp   • Increased  promotion  through  broader  social  media    Promotional  video  posted  to  YouTube    Expansion  of  LinkedIn  outposts    Significantly  more  frequent  promotions  to  outposts    Substantial  increase  in  tweets  to  hashtags  not  specific  to  the  project    Cultivation  of  10–20  key  educational  bloggers;  concerted  efforts  to  place   multiple  stories  with  each    Promotion  via  Connected  Educator  Month  participating  organizations,   including  efforts  to  get  Connected  Educator  Month  participating   organizations  to  promote  each  others’  events,  in  addition  to  their  own  and   Connected  Educator  Month  generally   o Modeling  connected  communities  in  the  process    Placement  of  Facebook  and/or  Google  ads   • Special  efforts  to  gain  promotion  at  the  state  and  district  levels    State-­‐level  promotion  via  State  Educational  Technology  Directors  Association   3   Connected  Educator  Month—Programming  Outline    
  • 15. District-­‐level  promotion  via  Consortium  for  School  Networking    Kit  to  be  developed  to  support  and  encourage  regional  and  local  face-­‐to-­‐face   events  as  part  of  the  month   Connected  Educator  and  Connected  Community  Badges,     Starter  Kit  and  Help  Desk,  Book  Club   • Connected  Educator  Badges    Criteria  to  be  determined  in  consultation  with  forum  moderators  and   relevant  members  of  the  MacArthur/Mozilla  Open  Badge  community      Visual  design  by  American  Institutes  for  Research,  published  to  Open  Badges   Infrastructure  via  P2PU  and  other  means      Complemented  by  the  following:   o A  badge  collection—a  side-­‐by-­‐side  list  and  description  of  other  badges   available  to  educators  that  can  be  used  to  further  demonstrate  that   one  is  a  connected  educator  (e.g.,  via  National  Science  Teachers   Association,  edWeb,  Powerful  Learning  Practice,  P2PU)  with   associated  links;any  participating  organizationor  community  can   submit  a  badge  for  inclusion   o A  seeded  and  open  discussion  of  potential  additional  connected   educator  badges  and  levels,  which  could  lead  to  the  creation  of   additional  badges  and  levels,  either  by  the  project  or  by  participating   organizations   • Connected  Community  Badge    Awarded  by  the  Connected  Educators  project    Criteria  will  be  determined  in  collaboration  with  Connected  Educators   Technical  Working  Group  members,  community  leaders,  and  relevant   members  of  the  MacArthur/Mozilla  Open  Badge  community      Criteria  may  include  some  of  the  following:   o Substantial,  robust  public  communities   o Programs  to  move  private  community  learnings  into  the  public  sphere   o Robust  sharing  functionality,  incentives  for  sharing,  use  of  sharing   metrics   o Robust  social  media  strategy   o Permanent  home  page  links  to  other  communities  (e.g.,  blogrolls)   o Frequent  promotion  of  events  or  content  on  other  communities  via   the  home  page  and/or  newsletters   o Frequent  referencing  (and  linking  out)  to  content  in  other   communities  through  site’s  own  content   4   Connected  Educator  Month—Programming  Outline    
  • 16. o Including  other  communities’  content  in  site  search  results   o Syndicating  content  and/or  services  to  other  communities   o Integrating  participating  organizations  content  and/or  services   seamlessly  on  an  ongoing  basis   o Cultivating  and  supporting  influencers  who  carry  content  from   community  to  community,  motivating  and  incentivizing  them  to  do  so   o Joint  or  collaborative  events  across  communities   o Joint  ventures  with  other  communities   o Participation  in  community  aggregations  and  portals  (the  more   integrated,  the  better)   o Participation  (at  various  levels)  in  Connected  Educator  Month   o Bringing  groups  together  (that  typically  are  in  silos)   o Sharing  functional  elements  (e.g.,  profiles,  badges,  e-­‐mail  sign-­‐ups)   across  and  with  other  communities   o Strong  dissemination  metrics   o Sharing  of  best  practices  and  evidence  of  value  creation  for  members   • Additional  basic  support  for  educators  will  be  provided  by  the  following:    A  connected  educator  starter  kit  developed  in  collaboration  with  Sheryl   Nussbaum-­‐Beach,  likely  to  take  a  “31  days”  approach,  in  which  educators  are   provided  with  a  simple  step  or  activity  to  get  more  connected  every  day.    A  help  desk  (built  into  the  Connected  Educators  website  using  UserVoice,   operation  modeled  on  homework  help  services)    A  set  of  Connected  Educator  Book  Club  sessions  (on  The  Connected  Educator)   that  will  be  timed  to  start  at  the  beginning  of  the  month   Cross-­‐Community  Guided  Tours  and  Community  Open  Houses   • We  will  create  four  initial  cross-­‐community  guided  tours  users  can  explore  at  their   own  pace;  the  tours  will  be  based  on  the  proven  benefits  of  online  communities   identified  in  Connect  and  Inspire.   • Specifically,  we’ll  assemble  tours  that  showcase  online  communities  and  networks   that  achieve  the  following:    Help  Me  Solve  Challenges  I’m  Facing  in  My  Classroom  Today  (Tour  1)    Help  Me  Share  and  Create  Materials  With  Others(Tour  2)    Help  Me  Connect  With  Experts  and  Other  Educators  Like  Me  (Tour  3)    Help  Me  Shape  What  My  Profession  Looks  Like  in  the  Future  (Tour  4)   5   Connected  Educator  Month—Programming  Outline    
  • 17. In  consultation  with  Technical  Working  Group  members,  we  will  select  communities   to  feature  as  tour  stops  and  invite  the  community  managers  to  contribute  the   featured  content.     • Users  also  may  submit  additional  tour  stops  for  consideration.   • We  will  also  invite  community  leaders  and  other  users  to  suggest  additional  themes   they  are  willing  to  help  us  build  out.    And  we’ll  allow  the  users  to  send  us  links  to  tours  they  create  for  potential   inclusion  on  the  list  (including  single-­‐community  tours).    We  will  encourage  communities  or  networks  to  host  their  own  synchronous   guided  tours  led  by  members  who  share  how  the  community  or  network  is   valuable  to  them,  and  we  will  promote  these  as  well.   • During  the  event,  promoted  communities  of  the  day  will  be  aggregated  into  weekly   tours  as  well,  using  material  submitted  by  the  featured  communities’  managers.     • Community  open  houses  will  be  promoted  opportunities  for  users  to  explore   specific  communities  on  their  own  and  to  get  back-­‐channel  answers  in  realtime   about  what  they  are  seeing  from  leaders  of  the  community.    We  will  host  the  open  houses,  supplying  a  simple  real-­‐time  (chat)  frame  that   will  reside  side  by  side  with  the  community  as  it  is  being  explored.    At  any  time  while  exploring,  users  will  be  able  to  type  comments  and   questions  into  the  chat  window,  which  leaders  of  the  community  can  read   and  respond  to;  users  also  will  be  able  to  see  what  comments  and  questions   other  users  are  asking.   Connected  Educator  Month  Contests   • Contests  are  designed  to  create  excitement,  demonstrate  that  we  value     user-­‐created  content,  support  specific  project  goals,  and  help  build  out  specific   project  offerings  in  support  of  those  goals.   • Rules  and  judging  criteria  will  be  similar  across  contests,  though  some  elements  of   judging  rubrics  will  be  contestspecific.    It  is  expected  that  there  will  be  both  juried  and  people’s  choice  winners.    The  origin  and  nature  of  prizes  areto  be  determined.    Participating  organizations  will  run  and  judge  the  contests.   • Community  Idea/Innovation  of  the  Year    Supports  the  project’s  commitment  to  innovation,  build  out  of  IdeaScale-­‐ based  innovation  exchange  that  broadens  the  base  of  participation  in   innovations  by  making  participation  simpler  and  easier   o Allows  participation  by  posting  short  ideas  and  voting  on  them,  rather   than  by  only  creating  blog  posts  and  writing  comments   6   Connected  Educator  Month—Programming  Outline    
  • 18. Contest  is  simple—users  post  brief  (one  to  two  paragraphs)  ideas  for   innovations,  and  other  users  vote  on  the  ideas;  brevity  of  ideas  keeps  judging   manageable    Innovation  Exchange  infrastructure,  using  IdeaScale,  already  integrated  into   ConnectedEducators.org.      Whatever  the  prizes  are,  we  commit  to  make  efforts  to  advance  winning   ideas  in  some  fashionto  be  determined   • Community  Cookbook  Bake-­‐Off    Supports  the  project’s  commitment  to  identifying  and  sharing  best  practices   in  an  accessible  form  and  to  involving  the  community  in  this  determination,in   addition  to  supporting  the  build-­‐out  of  the  Community  Cookbook    Contest  is  simple  in  many  of  the  same  ways  as  the  Community  Idea  contest— users  post  brief  recipes  to  the  cookbook,  and  other  users  vote  on  the  recipes;   recipe  brevity  keeps  judging  manageable    Cookbook  is  expected  to  launch  before  Connected  Educator  Month,  with  all   the  functionality  needed  for  the  contest  baked  in  as  part  of  its  normal   operation   • Personal  Learning  Network  Video  Contest    Supports  our  commitment  to  the  value  of  personal  learning  networks  and  the   need  to  better  understand  informal  educator  online  professional  learning   from  an  individual  perspective;  helps  us  build  out  the  YouTube/video   component  of  our  social  media  strategy    Users  submit  videos  of  or  about  their  personal  learning  networks  and  how   they  are  using  the  networks    Contest  administration  and  judging  will  be  led  by  Sheryl  Nussbaum-­‐Beach,  a   professional  learning  networkexpert   Archiving,  Proceedings,  and  Evaluation   • We  will  work  with  Connected  Educator  Month  participating  organizations  and  other   participants  to  identify  and  collect  relevant  materials  generated  during  Connected   Educator  Month.   • Items  will  be  categories  using  a  predetermined  nomenclature,  adapted  as  necessary.   • It  will  be  easy  for  users  to  browse  or  search  the  archives  on   ConnectedEducators.org.     • We  will  select  a  subset  of  artifacts  from  the  archives  to  generate  multimedia   proceedings  for  the  event.   • We  will  develop  a  narrative  arc  and  sequence  for  the  artifacts,  along  with  associated   annotations.   • The  proceedings  will  be  built  using  a  platform  such  as  VoiceThread  or  Storify.     7   Connected  Educator  Month—Programming  Outline    
  • 19. After  the  event,  we  will  evaluate  event  success  according  to  the  metrics  established   in  the  goals  and  objectives  section  of  the  Connected  Educator  Month  Work  Plan,  and   we  will  invite  participants  to  complete  a  brief  online  evaluation  form.       8   Connected  Educator  Month—Programming  Outline