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Chapter 5 by kaye olivar v53
1. TOP 10 Learning Questions for Chapter 5: Creating Customer Value, Satisfaction and Loyalty Reainki A. Olivar Dec 16, 2010 Kayeolivar.blogspot.com
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3. Organizational Charts 2 Traditional Organization Chart Modern Customer-Oriented Organization Chart Kayeolivar.blogspot.com
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7. Customer-Perceived Value 6 Kayeolivar.blogspot.com Customer-Perceived Value Total Customer Benefit Total Customer Cost Product Benefit Monetary Cost Services Benefit Time Cost Personal Benefit Energy Cost Image Benefit Psychological Cost
24. Framework of CRM 24 Identify prospects & customers Differentiate customers by needs & value to company Interact to improve knowledge Customize for each customer Kayeolivar.blogspot.com
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37. The Customer-Development Process 37 Suspects Prospects Disqualified Ex-Customers Repeat Customers Partners Members Clients First-time Customers Kayeolivar.blogspot.com
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46. TOP 10 Learning Questions for Chapter 5: Creating Customer Value, Satisfaction and Loyalty Reainki A. Olivar Dec 16, 2010 Kayeolivar.blogspot.com