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Brand and its main attributes

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Lalit k
Lalit k

Discusses general concept of Brand and its attributes and why branding is important.

BusinessActualités & Politique
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What’s Brand Got To Do With It? Shannon Kavanaugh President and COO Go-To-Market Strategies
What is a Brand? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Brand Position? ,[object Object],[object Object],[object Object],[object Object]
What is Brand Promise? ,[object Object],[object Object],[object Object]
What are Brand Traits? ,[object Object],[object Object],[object Object]
What is a Brand Story? ,[object Object],[object Object],[object Object],[object Object]
What are Brand Associations? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is Branding? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Why Brand? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
You Must LIVE it! ,[object Object],[object Object],[object Object],[object Object]
One Mantra…Consistency ,[object Object],[object Object],[object Object],[object Object],[object Object]
Thank You ,[object Object]

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Brand and its main attributes

  • 1. What’s Brand Got To Do With It? Shannon Kavanaugh President and COO Go-To-Market Strategies
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