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GETTING YOUR MESSAGE OUT

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GETTING YOUR MESSAGE OUT The Basic Tools of Media Relations
The Media ,[object Object],[object Object]
Where We Get Our News ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Basic Elements of Communication ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Using the News Media To Get Your Message Out ,[object Object],[object Object],[object Object],[object Object]
Getting Your Message Out in Print ,[object Object],[object Object],[object Object],[object Object],[object Object]
--News Releases-- ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
General News Release Tips ,[object Object],[object Object],[object Object],[object Object],[object Object]
News Release Format ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
News Release Format (cont) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
News Release Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
News Release Content (cont) ,[object Object],[object Object],[object Object],[object Object]
News Release Content (cont) ,[object Object],[object Object],[object Object]
News Release Distribution (cont) ,[object Object],[object Object],[object Object],[object Object],[object Object]
News Release Follow-Up ,[object Object],[object Object],[object Object],[object Object]
News Release Distribution ,[object Object],[object Object],[object Object],[object Object],[object Object]
Media Advisories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
--Opinion-Editorial Pieces-- ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Writing an Op-Ed Piece ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Submitting an Op-Ed Piece ,[object Object],[object Object],[object Object],[object Object],[object Object]
--Letters to the Editor-- ,[object Object],[object Object],[object Object],[object Object],[object Object]
Writing Letters to the Editor ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Submitting Letters to Editor ,[object Object],[object Object],[object Object]
--Editorial Briefings-- ,[object Object],[object Object],[object Object]
Setting Up an Editorial Briefing ,[object Object],[object Object],[object Object],[object Object]
Doing an Editorial Briefing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Doing an Editorial Briefing (cont) ,[object Object],[object Object],[object Object],[object Object],[object Object]
-- Reporter Meetings-- ,[object Object],[object Object],[object Object],[object Object]
Getting Your Message Out on TV ,[object Object],[object Object],[object Object],[object Object],[object Object]
News Conferences ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Holding a News Conference ,[object Object],[object Object],[object Object]
Holding a News Conference (cont) ,[object Object],[object Object],[object Object],[object Object]
Media Events ,[object Object],[object Object],[object Object],[object Object],[object Object]
Media Events (cont) ,[object Object],[object Object],[object Object],[object Object]
Studio Appearances ,[object Object],[object Object],[object Object],[object Object]
Studio Appearances (cont) ,[object Object],[object Object],[object Object],[object Object]
Studio Appearances (cont ) ,[object Object],[object Object],[object Object],[object Object]
Getting Your Message Out on Radio ,[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Your Message Out on Radio (cont) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Doing Radio Interviews ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Doing Radio Interviews (cont) ,[object Object],[object Object],[object Object],[object Object]
Doing Radio Interviews (cont) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Getting Your Message Out On the Internet ,[object Object],[object Object],[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object]

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GETTING YOUR MESSAGE OUT

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