\'social\' en social Inc. tbv Presentatie Internetstrategie

“ 90% van de marketeers vraagt zich nog af wat je met social media kan doen, de resterende 10% is hard bezig marktleider te worden” Tarmo Goot

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Marketing www.socialinc.nl info@socialinc.nl 0299-415541 twitter.com/socialinc

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Social Media ,[object Object],[object Object]

Social Media = Delen ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Gebruik Social Media stijgt explosief

Functionaliteiten sociale netwerken

Social networking sites populairder dan PORNO

Verschuiving naar social networks & mobiel

Beinvloedingskanalen – mass market tijdperk versus social media tijdperk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mass Market Age “ Consumer influence channels- mass market age versus social media age” , Global Average Universal McCann – When Did We Start Trusting Stangers (2008)

Beinvloedingskanalen – mass market tijdperk versus social media tijdperk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Mass Market Age Social Media Age “ Consumer influence channels- mass market age versus social media age” , Global Average Universal McCann – When Did We Start Trusting Stangers (2008)

De impact van online conversaties ,[object Object],[object Object],[object Object],[object Object],[object Object]

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Social Inc. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Social Inc. creëert ideale relaties tussen consumenten en organisaties.

Analyse High Level Beleid Campagnes & Deelprojecten Rand Voorwaarden Optimalisatie Interne analyse Externe analyse Strategische workshops Project-team(s ) Heldere doelen en KPI’s Conceptontwikkeling Creatie Social Media monitoring Social Identities claimen en invullen Social Media Policy Training Support Optimalisatie

5 Social Marketing doelstellingen

Kansen voor organisaties ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Integratie offline wereld ,[object Object]

10 do’s voor succesvolle social marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]

Join the market of conversations! - twitter.com/socialinc - [email_address] - www.socialinc.nl - 0299-415541

\'social\' en social Inc. tbv Presentatie Internetstrategie

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