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Visual Hierarchy & Emphasis
What is MOST
important?
What is LESS
important?
What is LEAST
important?
VISUAL HIERARCHY
What’s MOST important
should be IMMEDIATELY
visible.
What’s MOST important
should be visually
EMPHASISED.
VISUAL HIERARCHY
Emphasize by SIZE
Emphasize by COLOR
Emphasize by VALUE
Emphasize by PLACEMENT
EMPHASIS
Emphasize by SIZE
Emphasize by COLOR
Emphasize by VALUE
Emphasize by PLACEMENT
EMPHASIS
Emphasize by SIZE
Emphasize by COLOR
Emphasize by VALUE
Emphasize by PLACEMENT
EMPHASIS
Emphasize by SIZE
Emphasize by COLOR
Emphasize by VALUE
Emphasize by PLACEMENT
EMPHASIS

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Visual hierarchy & emphasis