3. Quick Show of Hands
How many of you use your
iPhone as your alarm clock?
4. Quick Show of Hands
How many of you use your
phone for “Turn by Turn”
directions when you travel?
5. Quick Show of Hands
How many of you receive
emails on your phone?
6. Quick Show of Hands
How many of you no longer
use your home land-line
telephone?
7. The Landscape is Changing
• There are 6.8 billion people on the planet. 5.1
billion of them own a cell phone
– Only 4.2 billion own a toothbrush
• 86% of mobile users are using their devices while
watching TV.
• It takes 26 hours for the average person to report
a lost wallet. It takes 68 minutes for them to
report a lost phone.
– Payment processors want everyone to pay with their
phone, not a card.