SMX Advanced 2011 - Hardcore Local Search Tactics
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This is the Nifty Report for 2011 that looks at local search ranking factors of 56 listings across 4 keywords.
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SMX Advanced 2011 - Hardcore Local Search Tactics
- 1. Mike Ramsey NiftyMarketing.com @NiftyMarketing
- 2. I love twitter profile pictures @NiftyMarketing
- 4. The Eye follows you where ever you go.
- 6. Half the Face leaves you wanting to know what the other half looks like. @NiftyMarketing
- 8. Mattcula Edward McRed Eyes @NiftyMarketing
- 9. Captain Matt Sparrow @NiftyMarketing
- 10. Matt in Perfect Symmetry Image created by Darren Shaw At Whitespark.ca @NiftyMarketing
- 11. The Nifty Report 2011 Mike Ramsey @NiftyMarketing
- 12. “chicago personal injury lawyer” “new your divorce lawyer” “san diego dentist” “dallas dentist” @NiftyMarketing Search Queries used for study
- 13. Integrated O-Pack Results 7 Pack Results @NiftyMarketing The research was taken from O-Pack results
- 14. 1-7 : Top Ranking 50-56 : Not Ranking @NiftyMarketing Compared 28 Listings that ranked with 28 that don’t
- 15. Correlation is Not Causation More People Wear Speedos correlates with a rise in temperature @NiftyMarketing Wearing A Speedo Doesn’t Cause The Temperature To Rise
- 16. Places Page Data Local Search Ranking factors position of importance 3 48 5 28 The Graph represents the average/total of high ranked listings vs. low ranked @NiftyMarketing
- 17. Google’s “tip of the iceberg” list of Citations Google Places doesn’t show all they know. @NiftyMarketing
- 18. Offsite Data @NiftyMarketing Very Few Overall Citations shown on the Places Page
- 19. Custom Search Citations “Business Name”+”Address”+“Phone Number” Searching for N.A.P. Information reveals a different story @NiftyMarketing
- 20. Offsite Data LSRF Importance 6, 17 @NiftyMarketing Holy Cannoli that is a wide gap
- 21. Citations can still say… @NiftyMarketing
- 22. Offsite Data LSRF Importance 7 @NiftyMarketing Data Gathered From SeomozOpenSiteExplorer.org
- 23. Offsite Data @NiftyMarketing
- 24. Offsite Data LSRF Importance 8,9 2.89% of Total Links have an Exact Keyword Match. @NiftyMarketing
- 25. Offsite Data LSRF Importance 8,9 8.6% of Total Links have an Exact Keyword Match. @NiftyMarketing
- 26. If citations were the new links for local in 2009-10 Then links are the new citations for local in 2011-12 @NiftyMarketing
- 27. Onsite Data LSRF Importance 10 @NiftyMarketing
- 28. Onsite Data LSRF Importance 2 @NiftyMarketing
- 29. Onsite Data @NiftyMarketing
- 30. Only one out of all 56 listings had their phone number or address in the title tag of the landing page. @NiftyMarketing
- 31. Onsite Data LSRF Importance 4,9 @NiftyMarketing
- 32. The Power Of Landing Pages Before After 15 minutes later Changing the Landing Page increased ranking from position F to D @NiftyMarketing
- 33. Exactness in Place Citations + Categories + Content Authority in Website Quality of Links Trust in Reviews CTR + UGC @NiftyMarketing
- 34. The Nifty Report 2011 Mike Ramsey @NiftyMarketing