In these slides you will learn how Lamar is: Increasing customer awareness, allowing Lamar to address the needs of customers in local markets and at the national level Reducing time to market for new content and communications, enabling continuous improvement of the websites Strengthening its brand and creating a more cohesive look and feel across the corporate website as well as more than 150 office sites Empowering each of its local offices with a dedicated sub-site containing information specific to the market