4. WHO WE ARE
Two teams, one agency. Swiss organization, Japanese sensitivity. We specialize
in digital publishing and cross media design.
Project Management
Design
29. Form=Idea=Seeing
“Eidós”(idea) comes from
“idein” (which means: to see).
...from Indogerman *wid-es-ya-, suffixed form of base *weid- "to see" (related: vision), which again is the same
root as German “wissen” (to know) and English “wisdom”. The subconsciousness of Indogerman languages is one
big crazy pyramid. (The first time the word idea was used in the sense of “result of thinking” was around 1640).
30. Ideas want to be seen.
(Otherwise they’re just fantasies)
40. Does technology prove that there is innovation?
There are cars, computers, penicillin
and heart surgery. And we have
landed on the moon. There is new
stuff under the sun.
47. Yes, of course, there are
cycles, yes, there is
repetition, but you cannot
deny that forms evolve.
48. Nothing new under the sun?
DNA evolves. When information
evolves, forms evolve.
49. Nothing new under the sun?
There were dinosaurs, there were
mammoths, there is evolution.
50. So can we innovate?
Learning is becoming more informed.
Innovation is (always just) the next
step in the evolution of forms.
There is nothing completely new. And
there is nothing completely old.
59. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et
dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita
kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur
sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam
voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata
sanctus est Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et
dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita
kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur
sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam
voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata
sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy
eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et
justo duo dolores et ea rebum. Stet clita kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et
dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita
kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet.
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et
dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolores et ea rebum. Stet clita
kasd gubergren, no sea takimata sanctus est Lorem ipsum dolor sit amet. Lorem ipsum dolor sit amet, consetetur
Ist das die letzte
Lokale Abspeicherung
ist ein Alptraum.
In welcher Version hab
ich schon wieder über
das lorem ipsum
geschrieben?
Soll ich das jetztWie krieg ich
Soll ich mir das per
Email senden?
...oder in die
Dropbox legen?
Zeilenabstand?
Schrigrösse?
Schriart?
Einzug?
Zeilenbreite?
Orientierung: Scrollbar
funktioniert nur bedingt
Warum noch immer
Fuktionler Fokus auf
Formatierung, nicht aufs
Schreiben.