RLPI 2013 - Dallas, TX A Pooling of Resources and Talents to Advance Rural Policy Beth Bingman, Board Member, Appalshop

1. A pooling of
resources and
talents to advance
rural policy

2. The opportunity to join
forces
was presented
Funding from the
Rural Supporting Organization
made a collaboration possible and the
Informing our rural communities
about the Affordable Care Act
project was born…

3. We asked the question:
What do we have to work
with?
The answer was…

4. a community radio station…
(streaming online, 24/7, at wmmt.org!)

5. A completed
brochure
explaining, in
simple terms,
certain
provisions of the
Affordable Care
Act
http://southwestruralpolicynetwork.com/about-
us/policy-areas/health/affordable-care-act/

7. Mailing lists of other public
radio stations
Mailing lists of commercial
radio stations
Lots of talent
and
skill

8. A network of networks
to assist with distribution
of the PSA’s

9. Then we asked:
How do we pull this
together?
The answer was…

10. Reliance upon the skills
and talents within the
collaboration
and
Efficient Project Management
to assure the
project evolves
smoothly

11. Skillful script
writing
Great fact-
checking
Creative
production
WMMT’s Sylvia Ryerson, voice talent for 6 of the
PSAs

12. Cross-country production…
Spanish Voiceovers were
recorded in
Taos, New Mexico
and sent to WMMT in
Whitesburg, Kentucky for post-
production

13. Lessons Learned
The team involved learned as we went forward…
Be ready to create an inventory of your assets and
resources ~ all of them
Think creatively
about how
partners can
combine assets and resources

14. Know that involving more than
one organization will increase the
time needed to complete the
project
and
Different work styles and
organizational resources need to
be considered in moving the
project forward

15. If you are working on a project
with an ever-changing policy
landscape, such as the ACA,
Fact Checking
will be a challenge !

16. Where are we now?
• CDs with 12 PSAs in English and Spanish
• A website with the PSA audio and text and
links to a range of other information
• A developing network of people helping with
distribution

17. Be ready to create an inventory
of your assets and resources ~
all of them
Ask your project partners to put
together their inventory of
assets and resources

18. Think creatively
about how
partners can
combine assets and resources

19. We need your help
getting the PSAs aired
across the country
Visit
www.acaexplained.org
for additional information
Or fill out the card in your packet and
we will mail you a copy of the CD

20. Project participants
Central Appalachia Regional
Network, (CARN)
Southwest Rural Policy Network,
(SWRPN)
National Alliance for Rural Policy,
(NARP)
Members of the Rural People, Rural Policy
Family of Networks