When booking hotels, travelers have become less brand loyal over the past year. Only 39% are now faithful to a single brand, down significantly from 59% in 2010. Business travelers are increasingly using social media and mobile apps to more conveniently research, book, and stay connected during trips in search of the best deals.

1. “When it comes to booking hotels, travelers are significantly less brand loyal than one year ago, with 39 percent of travelers now faithful to one name – a significant drop from 59 percent in 2010.” source: Tripadvisor. “Social and mobile take off in the corporate travel world as business travelers push to find the best deals and make their trips as convenient as possible, they are using new and varied channels to research, book and stay connected on the road...” Hotel Marketing.com 22 RETWEETS 19.000 CONTACTS 19 mei 2011 Kijkduin

2. RONALD VAN DEN HOFF #SOCIETY30

3. € OVERHEID & POLITIEK PRODUCENTEN ZOMBIE ECONOMY CONSUMENT FINANCIALS REGENTEN – QUANGO’S

4. ZOMBIE BLOOPERS

6. “WE TRY TO SAVE LABOUR POSITIONS ON BOARD OF THE TITANIC”. Peter Sloterdijk, German Philosopher. “ANYBODY THAT THINKS WE COME OUT OF THIS RECESSION AND GET BACK TO BUSINESS AS USUAL IS DEEPLY MISTAKEN.” Don Tapscott

7. “A Knowmad is a nomadic knowledge worker that is, a creative, imaginative, and innovative person who can work with almost anybody, anytime, and anywhere.” John Moravec FREE AGENT – SELF EMPLOYED PROFESSIONAL INTERNET = SOCIAL: WEB2.0 GROUNDSWELL

8. 1.0 Organizations 2.0 Communication 3.0 Stakeholders Source: Marco Derksen, Marketingfacts

9. SIMPLE, SMART, SHARING & SUSTAINABLE

10. simple

11. simple

12. simple

13. smart

14. smart NYCWAY

15. smart

16. sharing

17. sharing

18. smart

19. smart

20. GEVEN = ONTVANGEN SOCIALE STRUCTUUR ASYNCHRONE WEDERKERIGHEID WEGGEVEN: WEG=WEG sustainable

21. sharing CROWD COLLABORATION

22. VALUE NETWORK 22 RETWEETS 19.000 CONTACTS

23. VALUE NETWORK 22 RETWEETS 19.000 CONTACTS 10.000 + downloads

24. INTERDEPENDENTE ECONOMIE verbondenheid duurzaamheid wederkerigheid Domein van waardecreatie van de SOCIETY30 OVERHEID PRODUCENTEN CO-WORKING CROWDSOURCING CO-CREATION CROWDFORCING COLLABORATIVE PROSUMPTION PROSUMER PROSUMER REGENTEN

25. PRODUCENTEN VALUE NETWORKS PROSUMER

27. BEST PRACTISES

28. INTERNET FUTURE(Y)OUR QUEST

29. 1.0 2.0 3.0 DEVELLOPMENT MASS CO-CREATION COLLABORATIVE CUSTOMIZATION PROSUMPTION

30. sustainable COLLABORATIVE LIFESTYLE

31. LONG SNOUT PARETO 20-80 RULE HIGH LOW HIGH LOW SALES PER CLIENT VALUE PER CLIENT FA FA FA NBR CLIENTS NBR OF CLIENTS HIGH LONG TAIL

32. THE MESH LONG SNOUT HIGH LOW VALUE PER CLIENT NBR OF CLIENTS VALUE NETWORKS & VALUE CONSTELLATIONS

33. MAX STRATEGY

34. MAX STRATEGY

35. SERENDIPITY UNEXPECTED RELEVANCE CHECK IN

36. MOBILE CHECK IN

37. . . . . S2M LAYAR LOCATION FINDER

39. “Wat is de beste plek voor een vergadering met 10 mensen op of vlakbij van Utrecht CS?” -frankmeeuwsen: “@WillemDudok seats2meet.com #s2m -okparking: “@WillemDudok seats2meet” -paulvereijken: “@WillemDudok @Seats2Meet ” -pvantees: @WillemDudokdatzou Seats2Meet moetenzijn #s2m ... ziedatikniet de enige ben met die suggestie.” Tientjesnet Gisteren een te gekke avond gehad bij #S2M. De plek, de mensen, de catering: alles werkt daar samen om de ervaring te versterken.

40. MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY

41. REAL TIME ON DEMAND RELEVANCE CONTENT CURATION SALES MARKETING PR RESERVATIONS WEBMASTER PURCHASING FOOD & BEVERAGE

42. TRUST AGENT TEAMBUILDER RELEVANCE ANALYST ENVIRONMENTAL SCANNER KNOWLEDGE GUARDIAN BARRIER FIGHTER CONTENT CURATOR DESIGN

43. SIMPLE, SMART, SHARING & SUSTAINABLE

44. VALUE CHAIN  VALUE NETWORK RESULTS MARKETING SALES PR RESERVATIONS 3 FTE NOW, USED TO BE 20! PROFITABILITY 3X HIGHER, SOCIAL CAPITAL NOT EVEN COUNTING FROM 2 TO 20 S2M LOCATIONS WITHIN THE YEAR WE ARE GOING INTERNATIONAL!

45. GLOBAL BRAIN METACORTEX connectivity of information Intelligent web web OS WEB 4.0 2020-2040 semantic web internet of things WEB 3.0 2010-2020 & BEYOND social web WEB 2.0 2000-2010 WEB 1.0 PC ERA connectivity of people