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How the Mighty Fall
and why some companies never give in



                                  Jun 15, 2012




                                                 1
Background…..
• Jim Collins and team researched and published
  the first two books –
  • Built to Last: Successful Habits of Visionary
     Companies
  • Good to Great: Why Some Companies Make
     the Leap... and Others Don't

• Some of the companies cited in Good to Great
  went bankrupt
• Started a research paper on cause for that –
  which became the third book – “How the
  Mighty Fall….”
                                                    2
Silent Creep of Impending doom

Fall of the Mighty
•Bank of America
•Motorola
•Addressograph
•Ames                How would you know?
•Circuit City
•Merck
•Rubbermaid
•Scott Paper
•Zenith




                                           2
Five Stages of Decline




                         2
Hubris Born of Success




       •Success entitlement, Arrogance
       •Neglect of Primary Flywheel
       •“What” replaces “Why”
       •Decline in Learning Orientation
       •Discounting the role of Luck




                                          2
Undisciplined Pursuit of More



            •Unsustainable quest for growth
            •Undisciplined discontinuous leaps
            •Missing “Right” People
            •Cash Erosion
            •Bureaucracy
            •Problematich Succession to Power
            •Personal Interest above Org interest




                           Augustus Ceasar

                                               2
Denial of Risk and Peril




             •Amplify positive, deny negative
             •Big bets/bold goals lacking validations
             •Huge downside risk on ambiguous data
             •Erosion of healthy confrontation
             •Externalize Blame
             •Obsessive reorganizations
             •Imperious Detachment




                                                   2
Grasping for Salvation



             •Series of Silver Bullets
             •Grasping for a Leader-as-savior
             •Panic and Haste
             •Radical Change
             •“Revolution” with Fanfare
             •Hype Precedes Results
             •Initial upswings followed by failures
             •Confusion and Cynicism
             •Chronic Restructuring
             •Erosion of Financial Strength



                                                      2
Capitulation to Irrelevance or Death




                   •Run out of cash
                   •Debt Mounts to unmanageable level
                   •Bankruptcy/Sale/Close down




                                                    2
Well Founded Hope




          •Ability to comeback
          •Most important – Great team needed
          •Level 5 leadership




                                                2
Questions?




             4

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Book review howthemightyfall

  • 1. How the Mighty Fall and why some companies never give in Jun 15, 2012 1
  • 2. Background….. • Jim Collins and team researched and published the first two books – • Built to Last: Successful Habits of Visionary Companies • Good to Great: Why Some Companies Make the Leap... and Others Don't • Some of the companies cited in Good to Great went bankrupt • Started a research paper on cause for that – which became the third book – “How the Mighty Fall….” 2
  • 3. Silent Creep of Impending doom Fall of the Mighty •Bank of America •Motorola •Addressograph •Ames How would you know? •Circuit City •Merck •Rubbermaid •Scott Paper •Zenith 2
  • 4. Five Stages of Decline 2
  • 5. Hubris Born of Success •Success entitlement, Arrogance •Neglect of Primary Flywheel •“What” replaces “Why” •Decline in Learning Orientation •Discounting the role of Luck 2
  • 6. Undisciplined Pursuit of More •Unsustainable quest for growth •Undisciplined discontinuous leaps •Missing “Right” People •Cash Erosion •Bureaucracy •Problematich Succession to Power •Personal Interest above Org interest Augustus Ceasar 2
  • 7. Denial of Risk and Peril •Amplify positive, deny negative •Big bets/bold goals lacking validations •Huge downside risk on ambiguous data •Erosion of healthy confrontation •Externalize Blame •Obsessive reorganizations •Imperious Detachment 2
  • 8. Grasping for Salvation •Series of Silver Bullets •Grasping for a Leader-as-savior •Panic and Haste •Radical Change •“Revolution” with Fanfare •Hype Precedes Results •Initial upswings followed by failures •Confusion and Cynicism •Chronic Restructuring •Erosion of Financial Strength 2
  • 9. Capitulation to Irrelevance or Death •Run out of cash •Debt Mounts to unmanageable level •Bankruptcy/Sale/Close down 2
  • 10. Well Founded Hope •Ability to comeback •Most important – Great team needed •Level 5 leadership 2