Leveraging your online presence to develop a professional learning network

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Sue Beckingham

Presentation at the Higher Education Academy Computing Seminar at Birmingham City University

Formation Business Technologie

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Leveraging your online presence to develop a
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Networked Participatory Scholarship
The emergent practice of scholars’ use of participatory
technologies and online social networks to share, reflect upon,
critique, improve, validate and further their scholarship
Veletsianos and Kimmons 2012

SOCIAL MEDIA
web based and mobile technology
that allows the user to produce and share
information with others using text and/or
media (video, audio, images), who in turn are
then able to engage in a interactive dialogue
about the content.

Considerations
Persistence
Online expressions are automatically
recorded and archived
Searchability
Content in networked publics can be
accessed through search
Scalability
The potential visibility of content in
networked publics is great
Replicability
Content made out of bits can be
duplicated
Structural
affordances of
networked publics
Boyd 2011:46 in A Networked Self: Identity, Community and Culture on Social Network Sites

Identity
Facets include: reputation… impact…
influence.. productivity… openness
Conole 2013

Taking charge of your online presence
• Google yourself to discover what is on the
internet about you
• Evaluate your online reputation
• Protect your online presence and regularly
review settings on your social networks
• Cultivate your professional reputation
• Monitor the interactions with your online
presence by setting up alerts

Fish where the fish are
Jeff Jarvis
Where to start?

More than 2.9
million companies
have LinkedIn
Company Pages
LinkedIn members
are sharing insights
and knowledge in
more than 2.1
million LinkedIn
groups
LinkedIn members
did over 5.7 billion
professionally-
oriented searches
on the platform in
2012.

Building online communities
Strong
membership
Influence
Integration and
fulfilment of needs
Shared emotional
connection

students
colleagues
family
friends
specialism
acquaintances
business
advisors
service
providers
Building
Connections
YOU
YOU

students
and alumni
colleagues
family
friendsspecialism
acquaintances
business
advisors
service
providers
Strong Connections
bosses
co-workers
subordinates
school/uni, hobbies,
neighbours, work etc
parents siblings
children

students
and alumni
colleagues
family
friends
specialism
acquaintances
business
advisors
service
providers
Weak Connections
YOU

Knowledge from a network perspective is about connecting
experiences, relationships, and situations.
Jarche 2013

Jobs
opportunities
knowledge
skills
collaborations
Sharing...

HEA STEM (Computing): Professional
Presences for Academics
Date: 9 May 2013
Start Time: 10:00 am
Location/venue: Birmingham City University,
Millennium Point, Birmingham, B4 7XG
Sue Beckingham MA FHEA FSEDA FAUA
Sheffield Hallam University
Twitter: @suebecks

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