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BIG BAZAAR
DEVELOPMENT AND EVOLUTION OF RETAIL Traditional Daily Reach Govt. Support Modern Formats Weekly Markets Village Fairs, Melas Local Kiranas PDS Cooperatives Hypermarkets, Supermarkets, Departmental Stores etc Shopping & entertainment Neighborhood & Convenience  Low Price  Shopping experience& efficiency Rural Retail Adhaar, Hariyali etc New Experience
TRADITIONAL MARKET DESTINATION FOR BOTH SHOPPING AND ENTERTAINMENT
DAILY REACH- KIRANA AND NEIGHBOURHOOD STORES NEIGHBOURHOOD & CONVENIENCE
GOVT SUPPORT-PDS & COOPERATIVES ECONOMICAL & AFFORDABLE
RURAL RETAIL ITC CHAUPAL
MODERN FORMATS
ORGANISED RETAIL IN INDIA Increase in per capita retail Space Entry, Growth, Expansion, Topline Focus 2000 2006 2008 Range, Formats, Portfolio Supply Chain, Strong Backend support, Technology', Sourcing 2010 M & A and Consolidations PHASE I PHASE II PHASE III PHASE IV Phase III and IV are merging at this point of time.
Current Market Scenario ,[object Object],[object Object],[object Object],[object Object]
CHALLENGES IN RETAIL   ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
RETAIL STRATEGY IN CURRENT SCENARIO ,[object Object],[object Object],[object Object],[object Object]
THE  BIG  BAZAAR  STORY   ,[object Object]
Things you would like to know ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEVICES ,[object Object],[object Object],[object Object]
SERVICES ,[object Object],[object Object],[object Object]
[object Object]
PRICING STRATEGIES ,[object Object],[object Object],[object Object]
Pricing Method ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PROMOTIONS AND ADVERTISING ,[object Object],[object Object],[object Object]
TOUCH AND FEEL EXCITEMENT
 
 
CREATING OCCASIONS TO  CONSUME
SABSE CHIKNA KAUN CAMPAIGN
 
DETERGENT MELA
INDIAN BEVERAGE LEAGUE
JUICE FESTIVAL
DAL CHAWAL MELA
 
 
 
 
 
 
 
PANTALOON EOSS
PANTALOON EOSS
SABSE SASTE 3 DIN
SABSE SASTE 3 DIN
SABSE SASTE 3 DIN
 
THANK YOU

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