Creating a menu to feed a crowd of 50 to one of 5,000 is a daunting challenge under the best of circumstances. Attempting to do it while working with the standard banquet menu or catering for a range of demanding attendees makes it seem impossible.
But Thrive! is ready to take on the challenge and show you how it can be done. We’ll channel Bobby Flay, Julia Childs and Alice Waters and use a lot of muscle to rescue these desperate banquet menus from complete conundrum.
At MPI Northern California we reviewed the various dietary needs and then reviewed standard banquet menus to understand where the needs are "found" and how to ensure your offering alternatives to them.
Learning Objectives:
* How to review standard banquet menus to find the healthiest options
* Save money when ordering F&B
* Communicate better with their F&B partners in planning their events
* Offer healthy meals options for their attendees
* Provide safe meals for guests with food allergies or other special dietary needs
2. Essential Learning Components
u
How to review banquet menus for healthy options
v
Save money when ordering F&B
w
Communicate better with F&B parNers
x
Offer healthy meals options for their attendees
y
Provide safe meals for guests with food allergies
February 19, 2014
MPI Northern California: Menu Impossible
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3. “Food is
our common
ground,
a universal
experience.”
~James Beard
MPI Northern California: Menu Impossible
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4. “Food
is the only thing
you're going to buy that
becomes
you.”
Carlo Petrini
6. 1.8 Million
225 Million
$54.5 Billion
Meetings
each
day 4,931 events
122 people
$149.3 million
February 19, 2014
People
Food & Beverage
food functions 23,190
MPI Northern California: Menu Impossible
$6,439
@tstuckrath @thrivemeetings
7. Halal
Pescitarian
Local
Gluten Free Paleo
Crohn’s
Food Safety
Rave
Corn
Clean Eating
ADA
Menu Labeling
Macrobiotic
Food Allergies
Vegetarian Buddhism
Celiac
February 19, 2014
Kosher
Tree Nuts
FALCPA
RAW
Organic
VEGAN
MPI Northern California: Menu Impossible
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8. Chronic 10
7 : Disease
February 19, 2014
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28. Judaism
Buddhism
Hinduism
Islam
Kosher
x
x
finned Kosher Not with
Kosher fish only
meat
x
x
x
Restricted/
Avoided
x
Halal
some
Halal
P
?
x
x
x
x
no fish
over 12”
Seventh Day
Adventist
x
x
x
February 19, 2014
x
x
Rastafarianism
Sikh
P
?
in some sects
Halal or Kosher
MPI Northern California: Menu Impossible
x
@tstuckrath @thrivemeetings
29. JANUARY
Chinese New Year
(Confucian/Taoist/Buddhist)
FEBRUARY
Ash Wednesday
(Christian)
Lent (Christian)
APRIL
Good Friday (Christian)
Easter (Christian)
Shavuot (Jewish)
Passover (Jewish)
SEPTEMBER/
OCTOBER
Sukkot (Jewish)
Rosh Hashanah (Jewish)
OCTOBER
Navratri (Hindu)
Shemini (Jewish)
Yom Kippur (Jewish)
Simchat Torah (Jewish)
Eid al-Adha (Islamic)
NOVEMBER
Diwali (Hindu/Buddist/
Sikhism/Jainism)
JUNE/JULY
Ramadan (Islamic)
JULY/AUGUST
Eid al-Fitr (Islamic)
Krishna Janmashtami
Thanksgiving
DECEMBER
Hanukkah (Jewish)
Christmas (Christian)
(Hindu)
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31. February 19, 2014
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32. February 19, 2014
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33. “You don’t have to cook
fancy or complicated
masterpieces –
just good
food from fresh
ingredients.”
Julia Child
34. Discovery Experience
Participate | Understand | Comprehend | Learn
•
Review Menu
•
Note which items:
• Top 8 Allergens E W N SF
M P F S
• Gluten-free GF
• Vegetarian V
• Vegan Vg
ELC #1
February 19, 2014
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35. Discovery Experience
Participate | Understand | Comprehend | Learn
Top 8 Food
Allergens
• Egg E
• Wheat W
• Tree Nuts N
• Peanuts P
• Shellfish SF
• Fish F
• Soy S
• Milk M
Gluten-Free GF
• No Wheat
• No Rye
• No Barley
• Oats?
Paleo P
• No Grains
• No Sugar
• No Legumes
• No Dairy
Vegetarian V
• Only Eggs & Milk
• No animals
Vegan Vg
• No Eggs or Milk
• No sea or land
animals
• No honey
Sugar S
• Hidden
ELC #1
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36. A LA CARTE SNACK AND BREAK ITEMS
S
Priced per dozen. Includes compostable service.
E W M N S
Participate | Understand | Comprehend | Learn
ASSORTED MUFFINS OR DANISH
>>
$58
S
BREAKFAST BREADS OR COFFEE CAKE
$58
CHOCOLATE, ALMOND
OR BUTTER CROISSANTS
$58
ASSORTED DOUGHNUTS
$43
ASSORTED SCONES
$59
E W M S N
E W M S N
E W M
E W M S
ASSORTED BAGELS AND
WHIPPED CREAM CHEESE
$53.50
WHOLE FRESH FRUIT
$49
ASSORTED YOGURTS
$56.50
?
?
?
INDIVIDUALLY BOXED CEREALS
WITH REGULAR AND LOWFAT MILK
$64.50
S
$59
$43
SOFT GOURMET PRETZELS
$79
?
G Vg V
S W N G? Vg V
S
E W M
W Vg V
ASSORTED BAGS OF KETTLE CHIPS
$55.50
G Vg V
M V
RICE KRISPIES TREATS
$52.50
G
G V
HÄAGEN-DAZS ICE CREAM BARS
S
$69
G?
Vg V
GOLDFISH CRACKERS
$19
DELUXE MIXED NUTS
$43
TRAIL MIX
W M S
N
$24
P Vg V
P N
PARTY SNACK MIX
$24
FIESTA SNACK MIX
$25
TOFFEE BLONDIES
$52.50
E W M V
CHOCOLATE TRUFFLES
M V G
$49.50
ASSORTED PETIT FOURS
$59
ASSORTED BISCOTTI
$37
S
S
?
G
P M E
S
VARIETY OF CANDY BARS
S
?
Vg
S
W E M N
W E
S
S
FRESHLY BAKED COOKIES
W M S
White Chocolate Macadamia, Chocolate Chip,
Peanut Butter and Oatmeal Raisin
$50.50
M W E N P S
V
?
V Vg G
S
HONEY ROASTED PEANUTS
?
W P N E M V G
W M E
E W M V
S
V
$68
S
DRY SNACKS
Priced per pound. Includes compostable service.
DREYER’S STRAWBERRY FRUIT BARS
$57.50
?
?
E W M V
$42
G Vg
S BROWNIES
$52.50
?
INDIVIDUAL BAGS OF PRETZELS,
SUN CHIPS OR LAYS POTATO CHIPS
S
S
P N S
ASSORTED ENERGY BARS
ASSORTED GRANOLA BARS
S
?
E W M S N?
$23
PRETZELS
$19.50
E W M
P Vg V
S
G
V
PREPARED SNACKS
Priced per serving. Includes compostable service. 25 guest minimum.
CRISPY PITA BREAD WITH ROASTED PEPPER
HUMMUS, TRADITIONAL HUMMUS, AND
BABAGANOUSH
$8
POTATO CHIPS WITH FRENCH ONION DIP
$6.50
G
W Vg V
E M F
V
TORTILLA CHIPS WITH SALSA
$7.50
Vg V
TORTILLA CHIPS WITH GUACAMOLE AND SALSA
$12.50
Vg V
ASSORTED TEA SANDWICHES
Smoked Salmon with Cream Cheese
Cucumber with Watercress
Egg Salad
E W M F
$7
All orders are subject to a 22% service charge and applicable sales t
Prices subject to chan
ELC #1
February 19, 2014
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37. Participate | Understand | Comprehend | Learn
BREAKFAST TABLE
ENHANCEMENTS
All breakfast tables include fresh baked pastries with
appropriate accompaniments and freshly brewed
Starbucks® coffee and Tazo® herbal teas.
minimum of 25 guests
REVITALIZE
? Guests will be delighted to wake up to a table filled with
E Vg
? ? fresh sliced seasonal fruit, steel cut Irish oats, farm
M G fresh scrambled eggs, applewood smoked bacon,
breakfast sausage and breakfast potatoes^ 24
? REVIVE
Vg Start the day off right with an assortment of yogurts,
S
?
W
G seasonal inspired sliced fruits, and chewy New York
style bagels with cream cheese 18
M
M
?
W E Vg
?
M G
N S?
W
F
?
E Vg
?
M G
SF N
?
S
S
?
E Vg
?
M G
F
N
W
?
S
AWAKE
From the Virginia countryside, a hearty start with
chunky cinnamon spiced applesauce, fresh baked
biscuits, peppered sausage gravy, country ham, fluffy
scrambled eggs, hash brown potatoes, warm cinnamon
rolls and honey pecan butter^ 26
INDULGE
Impress your guests with fresh picked berries and
proseco sabayon, assorted filled croissants, deviled eggs
with asparagus and caviar, crabcake eggs benedict
florentine, scrambled egg stuffed tenderloin pinwheels
with spicy tomato marmalade, grilled herb chicken
sausages, creamy potato and fennel soufflé^ 34
RISE
Get an extra lift with fresh berry and soy milk
smoothies, seasonal fruit skewers, mushroom and
gruyere crestless quiche, smoked salmon boursin
roulade on rye toasts^ 22
Waffle Iron Station* E N M V
Made to order malted waffles with a variety of toppings,
warm maple syrup, roasted pecan butter 7
Omelet Station* E M G V ?
Farm fresh omelets made to order. Choose from a variety of
toppings including Virginia ham, crisp bacon, peppers,
Spanish onions, tomatoes, mushrooms, herbs, assorted
cheeses^ 8
Berkshire bacon eggs Benedict^ 6 E M W
Chewy New York style bagels with cream cheese
Country sausage^
3
2
Smoked applewood bacon^
E M W
V
2
Aged sharp cheddar cheese grits
3 M V
Pancetta and egg croissant sandwich^ 4 E M W
?
Smoked salmon platter, traditional accompaniments^ 7 F
Southern buttermilk biscuits with country sausage gravy^
4
E M W
Buttermilk or blueberry pancakes with warm maple syrup
3
E M W V
Grapefruit juice
3 V
G Vg
S
Cranberry juice
3
G Vg
S
V
Aquahealth bottomless bottled water
2 V
Cranberry, Orange and Grapefruit juices
Red Bull®
4
G Vg
3 V
G Vg
S
S
Champagne or Mimosa
4
ELC #1
February 19, 2014
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@tstuckrath @thrivemeetings
38. Participate | Understand | Comprehend | Learn
February 19, 2014
EXECUTIVE BOX LUNCH
$34
Text
Four compartment. Includes compostable service. 25 guest minimum.
Sandwich, wrap or entrée salad includes a choice of side salad, dessert and fruit.
To accompany your box lunches, we suggest adding assorted bottled soft drinks and water.
SANDWICHES
ENTRÉE SALADS
MESQUITE TURKEY WITH SMOKED BACON E W M
PORTOBELLO “NICOISE” SALAD E W V
Mesquite Turkey, Smoked Bacon, Sharp Cheddar,
Basil Aioli and Red Onion on Focaccia
?
G
Grilled Portobello Mushroom, Baby Red Potato, Cornichons,
Hardboiled Egg, Tender Green Beans, Red Wine Vinaigrette,
Petite Olive Roll
ROAST BEEF W M
THAI BEEF SALAD W M
Slow Roasted Beef with Crumbled Bleu Cheese,
Balsamic Onion Jam and Watercress on Dutch Crunch
S
?
G
Seared Strips of Beef with Thai Spice, Bean Sprouts,
Carrots, Cucumber, Spinach, Arugula, Mint, Basil,
Sesame Ginger Dressing, Onion Flatbread
VEGETARIAN WALDORF S W M N V
Crunchy Waldorf Tofu Salad, Sharp Cheddar, Celery,
Apples and Walnuts on Organic Whole Grain Bread
MEDITERRANEAN CHEF SALAD M V
G
Sliced Cucumbers, Roasted Peppers, Garbanzo Beans,
Crumbled Feta Cheese, Cherry Tomatoes, Red Wine
Oregano Vinaigrette
FAJITA SPICED TRI-TIP E W M
Beef Tri-Tip with Peppers, Onions, Chipotle Mayonnaise,
Jack Cheese, Arugula, Tomato on Ciabatta
TANDOORI CHICKEN SALAD G?
CALIFORNIA CHICKEN E W M
Spiced Rubbed Chicken, Diced Cucumbers, Tomatoes,
Green Beans, Romaine, Mint, Lemon Vinaigrette
Grilled Chicken Breast, Chive Cream Cheese, Smoked Mozzarella,
Artichoke Spinach Aioli, Organic Eight Grain Roll
HULI HULI CHICKEN E W
With Roasted Pineapple, Crunchy Slaw, & Sriracha Aioli
WRAPS
COBB SALAD WRAP M W
GREEN CHILI PORK WRAP M W
Turkey, Ham, Bacon, Cheddar Cheese, Mixed Greens, Tomato,
Cream Cheese Spread, Tomato Tortilla
Roasted Pork Loin, Cilantro Rice, Tomatillo Salsa, Shredded
Jack Cheese, Avocado, Purple Cabbage, Spinach Tortilla
ASIAN VEGETABLE WRAP V Vg
CRISPY CHICKEN WRAP M W E
Soba Noodles, Shredded Carrots, Red Peppers, Ginger Marinated
Mushrooms, Napa Cabbage, Hoisin Sauce, Spinach Tortilla
Southern Fried Chicken, Buttermilk Ranch, Spicy Cole Slaw,
Tomatoes, Chipotle Tortilla
CHOOSE ONE SALAD, ONE DESSERT AND ONE FRUIT OPTION FOR EACH BOX LUNCH
SIDE SALADS
Red Bliss Potato Salad
Penne Pasta Salad
Rye Berry Salad
Orzo Pasta Salad V Vg
Lentil and Garbanzo Bean Salad V Vg
DESSERTS
S
Dark Chocolate Brownie W
Apple Cranberry Bar W
Lemon Bar
Apricot Bar W
Chocolate Orange Bar W
E W
MPI Northern California: Menu Impossible
FRUIT
Fresh Fruit Salad
V
Fresh Whole Fruit Vg
ELC #1
@tstuckrath @thrivemeetings
All orders are subject to a 22% service charge and applicable sales tax.
39. Participate | Understand | Comprehend | Learn
February 19, 2014
Text
Chef Sauté & Small Plate Stations
Coffee Braised Boneless Short Ribs Roasted Corn Ancho Smashed Red Potatoes, Green Tomato Avocado Relish M
Peppercorn Beef Tenderloin Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction M W
Peppercorn Flank Steak Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction M W
Korean Boneless Short Ribs Sweet Potato Fries, Korean Veggie Stir Fry
Asian BBQ Marinated Flank Steak Wasabi Potatoes, Korean Veggie Stir Fry W F
Classic Swedish Meatballs Lingonberry, Stroganoff & Spicy Mustard Glaze, Red Jack Mash, Sugar Snap Peas W M
Jerk Chicken & Blackberry-Calvados Reduction Black Beans with Pepper Sauté, Spanish Rice, Sour Cream Drizzle M
Herb Grilled Chicken Rosemary Infused Mashed Potatoes, Wild Mushroom & Sugar Snap Pea, Jus M
Maple Glazed Chicken Haricot Vert, Sweet Potato Mash, Brown Sugar Toasted Pecans, Chicken Velouté M N
Parmesan Crusted Chicken Lemon Cream Sauce with Artichoke & Wild Mushrooms,
Herbed Rice Pilaf, Slivered Asparagus Spears E M
Penne Pasta Bowls Chef Sautés to order (Choose two of the following)
Lemon Cream Sauce, Chopped Grilled Chicken, Spinach M W
Marinara, Italian Meatballs and Mushroom Sauté W
Vodka Cream Sauce, Spicy Sausalito Sausage, Roasted Cauliflower M W
Classic Alfredo with Spinach V M W
Served with Italian Breads, Olive Oil & Grated Parmesan Vg? W
Blackened Salmon Sweet Potato Mash, Brown Sugar Toasted Pecans, Sugar Snaps F M N
Pan Seared Day Boat Scallops Roasted Corn Risotto, Parmesan Broth, Chive Oil, Micro Greens SF M
Escabeche Tilapia Tacos Hot Pressed Flour Tortilla, Jalapeño Slaw, Cilantro Cream Sauce, Salsa Trio F M E M
Pan Seared Crab Cakes Cajun Remoulade, Tartar Sauce, Jicama Slaw SF E M W
Sushi - Maki & Nigiri Chef's Selection of Creative Rolls including California, Spicy Tuna, Salmon, & Vegetable
Accompanied by Wasabi, Pickled Ginger, Soy Sauce, Spicy Mayo & Spiced Radish Slaw F E S SF
Pork Tenderloin with Maple Mustard Drizzle Sautéed Root Vegetables, Sage, Thyme, Apple Tart W
Pan Seared Lamb Chops Greek Salad, Feta, Lemon Essence Israeli Couscous, Pine Nuts, Melted Grape Tomatoes M W N
Carving Stations
Grilled Flank Steak Asian Soy Barbecue, Button Rolls W S
Grilled Bourbon Peppercorn Flank Steak Horseradish Dijon, Balsamic Glaze, Button Rolls W
Herb Crusted Beef Tenderloin Horseradish Crème FraÎche, Button Rolls E M W
Cajun Fried Boneless Turkey Breast Orange Rosemary Aioli, Button Rolls E W
Baked Virginia Ham & Honey Roasted Turkey Honey Mustard, Orange Rosemary Aioli,
Cranberry Mayo, Button Rolls E W
Herb Rubbed Pork Tenderloin Blueberry Barbecue Sauce, Button Rolls W F
Martini Food Bars
ELC #1
MPI Northern California: Menu Impossible
Smashed Potato “Martinis” choice of two “mixers”:
@tstuckrath @thrivemeetings
40. Participate | Understand | Comprehend | Learn
February 19, 2014
Text
Chef Sauté & Small Plate Stations
Coffee Braised Boneless Short Ribs Roasted Corn Ancho Smashed Red Potatoes, Green Tomato Avocado Relish M
Peppercorn Beef Tenderloin Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction M W
Peppercorn Flank Steak Au Gratin Potatoes, Sautéed Spinach & Shallots, Balsamic Reduction M W
Korean Boneless Short Ribs Sweet Potato Fries, Korean Veggie Stir Fry
Asian BBQ Marinated Flank Steak Wasabi Potatoes, Korean Veggie Stir Fry W F
Classic Swedish Meatballs Lingonberry, Stroganoff & Spicy Mustard Glaze, Red Jack Mash, Sugar Snap Peas W M
Jerk Chicken & Blackberry-Calvados Reduction Black Beans with Pepper Sauté, Spanish Rice, Sour Cream Drizzle M
Herb Grilled Chicken Rosemary Infused Mashed Potatoes, Wild Mushroom & Sugar Snap Pea, Jus M
Maple Glazed Chicken Haricot Vert, Sweet Potato Mash, Brown Sugar Toasted Pecans, Chicken Velouté M N
Parmesan Crusted Chicken Lemon Cream Sauce with Artichoke & Wild Mushrooms,
Herbed Rice Pilaf, Slivered Asparagus Spears E M
Penne Pasta Bowls Chef Sautés to order (Choose two of the following)
Lemon Cream Sauce, Chopped Grilled Chicken, Spinach M W
Marinara, Italian Meatballs and Mushroom Sauté W
Vodka Cream Sauce, Spicy Sausalito Sausage, Roasted Cauliflower M W
Classic Alfredo with Spinach V M W
Served with Italian Breads, Olive Oil & Grated Parmesan Vg? W
Blackened Salmon Sweet Potato Mash, Brown Sugar Toasted Pecans, Sugar Snaps F M N
Pan Seared Day Boat Scallops Roasted Corn Risotto, Parmesan Broth, Chive Oil, Micro Greens SF M
Escabeche Tilapia Tacos Hot Pressed Flour Tortilla, Jalapeño Slaw, Cilantro Cream Sauce, Salsa Trio F M E M
Pan Seared Crab Cakes Cajun Remoulade, Tartar Sauce, Jicama Slaw SF E M W
Sushi - Maki & Nigiri Chef's Selection of Creative Rolls including California, Spicy Tuna, Salmon, & Vegetable
Accompanied by Wasabi, Pickled Ginger, Soy Sauce, Spicy Mayo & Spiced Radish Slaw F E S SF
Pork Tenderloin with Maple Mustard Drizzle Sautéed Root Vegetables, Sage, Thyme, Apple Tart W
Pan Seared Lamb Chops Greek Salad, Feta, Lemon Essence Israeli Couscous, Pine Nuts, Melted Grape Tomatoes M W N
Carving Stations
Grilled Flank Steak Asian Soy Barbecue, Button Rolls W S
Grilled Bourbon Peppercorn Flank Steak Horseradish Dijon, Balsamic Glaze, Button Rolls W
Herb Crusted Beef Tenderloin Horseradish Crème FraÎche, Button Rolls E M W
Cajun Fried Boneless Turkey Breast Orange Rosemary Aioli, Button Rolls E W
Baked Virginia Ham & Honey Roasted Turkey Honey Mustard, Orange Rosemary Aioli,
Cranberry Mayo, Button Rolls E W
Herb Rubbed Pork Tenderloin Blueberry Barbecue Sauce, Button Rolls W F
Martini Food Bars
ELC #1
MPI Northern California: Menu Impossible
Smashed Potato “Martinis” choice of two “mixers”:
@tstuckrath @thrivemeetings
41. Participate | Understand | Comprehend | Learn
A TA STE OF NAPA DINNER
Farm to Market
Napa Kitchen
V Vg G
F
G
V
G
SF M G
W M
SF N
s
Vg V
G
G?
E
M
W M
V
S
S
M W
G
W
S
Roasting Pit
W F
W
W G
W
F
N
F
G
G
M W
ELC #1
February 19, 2014
MPI Northern California: Menu Impossible
@tstuckrath @thrivemeetings
42. Adding Value
Savings | Improve Liking | Reduce Waste
ELC #1
February 19, 2014
MPI Northern California: Menu Impossible
v
@tstuckrath @thrivemeetings
43. Don’t
want to
be a
burden
Perceived lack
of empathy to
their need
Low
Expectations
of Products &
Services
Asking is impolite
Embarrassed
Unsure how to tell
Host.15
would
not be able
.25
to meet
need
46. Benefits of Good Service
•
Bringing back customers
•
More referrals
•
Increased incremental spending
•
Demonstrating professionalism
•
Increase client base
•
Improve liking
February 19, 2014
MPI Northern California: Menu Impossible
@tstuckrath @thrivemeetings
47. Benefits of Good Service
•
Gain trust
•
New client base
•
Fine-tune customer service
•
Budget Savings
•
Less Waste
February 19, 2014
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48. %
80
Once guests feel safe & satisfied
with their eating experience,
they become a loyal & repeat
customers.
MPI Northern California: Menu Impossible
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