2. The Decisive Moment By Prof Dr Marc Buelens Ghent: 5 October 2010 Leuven: 12 October 2010 Antwerp: 18 October 2010 Brussels: 19 October 2010
3. “Lehrer proves once again that he’s a master storyteller and one of the best guides to practical lessons from new neuroscience” Chris Anderson, Author of ‘The Long Tail’
4. How do we make decisions? And how can we make better ones?
5. ‘A man’s satisfaction with his salary depends on whether he makes more than his wife’s sister’s husband’ H.L. Mencken
7. You are probably 99.9 % unaware of dopamine releaseBut you are probably 99.9% driven by the information and emotions it conveys to other parts of the brain
8. Obliquity By Prof Dr Herman Van den Broeck Ghent: 30 November 2010 Leuven: 7 December 2010 Antwerp: 14 December 2010 Brussels: 16 December 2010
9. ‘Read this book for pleasure, and indirectly -obliquely- you will gain invaluable insights into how successful decisions are made.’ Mervyn King, Governor of the Bank of England