NCMPR Keynote Community College Social Media Marketing

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Thanks to NCMPR for inviting me to present the BRAVE marketing keynote to higher ed community college communicators. What an honor to interact with these real life super heroes! Here's the keynote description from the conference program: "If it seems like every day a new world dawns in social media, it does. At times as dramatic as a superhero movie, keeping up with social media can be overwhelming. Discover how BRAVE marketing can change your fate in this keynote that focuses on using the world’s tiniest and mightiest social media channel – Twitter. Even if you don’t use Twitter yet, you’ll learn how to effortlessly tap into its superpowers to transform a tiny budget and a compact communications channel into a super tool that BRAVE marketers use to change the world every day. Geared for all levels of social media marketers, this session will help you activate a simplified, yet advanced, Twitter action plan that will save your sanity, rock your community’s world and deliver POWerful results. To ask questions before the presentation, or suggest superhero Twitter stories, use hashtag #supercc on Twitter." Barbara Rozgonyi Publisher http://wiredprworks.com Top 50 Marketing & PR Blog Social Media Marketing PR Expert Founder, Social Media Club Chicago barbara @corywestmedia [dot] com 630.207.7530 voice/text

Formation

“Community colleges
are uniquely American –
places where anyone who
walks through the door is
one step closer to realizing
the American Dream.”
President Barack Obama at the
first-ever White House Summit on
Community Colleges
copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

BRAVE Marketing
#ncmpr13 #supercc @wiredprworks
Presented by Barbara Rozgonyi for
NCMPR March 12, 2013
Storify Coverage http://sfy.co/t2zA
copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Agenda
• Merida • Bold
• Social stats • Revealing
• Survey • Authorative
• Cool Kids
• Valueable
• Why [not] twitter?
• Energizing

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Five Reasons to Attend a Community College and
Become a Super Hero!
1. Accessible and Affordable Tuition

2. Smaller Class Sizes
More personalized attention. Instructors get to know their students. Students get
to network with each other.

3. Quality Instruction & Support Services
Community College faculty are well-qualified. Classrooms are equipped with the
latest technology. Tutors, advising, and other services are available

4. Diverse Programs
1 year, 2 year certificates, or baccalaureate transfer programs in occupational and
academic areas. Businesses seek community colleges to train employees.

5. Transfer Opportunities
More than 10,000 community college courses can be transferred statewide.
copyright 2013 Barbara Rozgonyi
Source: Illinois Community College Board @wiredPRworks
wiredPRworks.com

Source: globalwebindex.com
copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Source http://pewinternet.org/Commentary/2012/March/Pew-Internet-Social-Networking-full-detail.aspx
copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Instagram

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Tumblr

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wiredPRworks.com @wiredPRworks

Snapchat

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

pheed

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Myspace

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Why [not] Twitter?

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

BRAVE

Bold
REVEALING
AUTHORATIVE
VALUABLE
ENERGIZING
copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Bold Branding

@ramon_deleon #ramonwow @tamcdonald

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

BASIX

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Source: fanpagelist.com

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

REVEALING STATS

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

AUTHORATIVE LEADERSHIP

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

tweet
Create
Curate
Channelize
Congregate

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

VALUABLE COMMUNITIES

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

ENERGIZING EXPERIENCES

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

Thank You – Let’s Connect!
barbara@corywestmedia.com
630.207.7530 text/voice
Top 50 Marketing & PR Blog
http://wiredPRworks.com
Join our Community
http://SavvySocialMedia.com

copyright 2013 Barbara Rozgonyi
wiredPRworks.com @wiredPRworks

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