The document discusses issues in the medical device industry and proposes a collaborative approach between buyers and sellers at the local level. It outlines a six-step process to establish a "quid pro quo" for perceived values through negotiation and quarterly business reviews. The goal is to build credibility and balance between stakeholders by focusing on performance criteria to address high costs and lack of optimization in the industry.

1. The Long and Short of Medical Devices William McIlhargey WPM Enterprises Bruce Genovese, MD The Riner Group June, 2004

4. A Short Term Drive to Better Negotiations William McIlhargey Principal WPM Enterprises

26. SCHEDULE BREAK (Back By 10:45am)