1. Evaluation question 2:
How effective is the combination of
your main product and ancillary
texts?
Grace Sheridan
2. PosterFrom looking at my poster you
can clearly see that my film has
a genre of a dark social realism
short for teenagers. We also
learn through my poster that my
film is going to have a niche
audience
The poster reflects
the themes and
issues of the film
quite effectively, this
is through the low
key lighting, font and
the smudged make-
up of the character.
You can clearly see
through the poster
the main themes and
issues within my film
from the above list is
going to be physical
abuse, drug abuse
etc. The only theme
and issue the poster
does not represent
that is seen within
the film is sister
rivalry, this is due to
their only being one
character in the
poster as I felt this
photograph
portrayed the key
themes and issues
that were significant
to my film.
The poster reflects the style of
the film quite effectively, you
can see my film is going to
have a serious style, this is
shown through the character in
the poster by the serious facial
expressions which shows
hopelessness. The low key
lighting of the poster represents
the dark tone my film has. The
use of the black coloured
costume and black heavy
make-up makes the character
looked abused in the poster, in
the film this character is
portrayed as self abuse, drug
abuse etc.
My poster informs my audience about my film as it shows the above character
(Molly) as the victim as which she is seen as in the film by the use of alcohol/drug
abuse and how the character is taken advantage of once in a vulnerable state. The
poster also informs my audience about the dark side of my film through the low key
lighting and the characters costume and make-up.
The poster promotes my short film quite
effectively, this is due to the star ratings,
reviews which show people enjoyed my film,
the use of tag lines such as 'powerful and
intoxicating' attract the audience in and by
the use of the official selection awards shown
in the poster.
3. The preconceptions the poster develops to my viewers about my film
is some type of mystery teenage life. The low key lighting and the
characters costume and make-up sets up a lot of tension for my film.
The prop of drugs gives a contradiction of the film. I think my poster
suggests to my audience that there is something hidden or twisted to
this teenage type of life.
My three products synergise together
through their strong representations of
the character Molly, they all work
together and expose the vulnerability of
the character. The synergy is significant
as the three representations create a
greater and stronger effect to the way
the character is viewed in a variety of
combined ways.
4. Similarities
My film and poster both use low
key lighting which creates the
same type of style and tone.
6. Short Film
Key thematic elements
are common to both the
main and ancillary
tasks. This is shown
through the way all
three products follow the
social realism genre.
The film itself is
representing the genre
social realism through
the actors, the poster
uses elements to
represent the dark
social realism genre of a
teenage life through the
photograph. The review
uses language which
brings the realism to our
eyes. Also my film and
poster use other key
thematic elements such
as low key lighting to
represent the dark style.
All three media products
use images to lure the
eye.
The poster and review both express the issue of drug abuse in
which the film does. My review and poster both represent the
character (Molly) vulnerable and weak, this is shown through
the images they both use and also through the language in the
review. The film clearly has the same meaning as it also shows
the character (Molly) in a vulnerable situation. My poster, review
and film all exploit the vulnerability of the character (Molly). My
review and film also send out the same message of the sister
(Macy) by showing she has a hierarchical power, this is shown
through the film by the continuous spying and protection she
shows over her sister Molly, it is communicated strongly in the
review by the use of the picture as Macy is standing over her
sister looking down on her.
7. Both the review and poster impact
my main product. The review
impacts my main product as it gives
detailed background story to the
film. The poster impacts my main
product as it gives an insight to the
issues within the film, it also
impacts my main product as it gives
my viewers a visual sense to my
film.
I think my ancillary tasks are a
clear reflection of my main
product. I think the poster is
because of the photograph itself
and also due to the the artistic
elements such as low key
lighting which have contrasted
each other throughout. My
review is a clear reflection of the
main product due to the
language used. Both ancillaries
are also a clear reflection due to
the same aimed target audience
as my film, this is a niche
audience attracted to the genre
social realism.
The review and poster both reference one another to
introduce extra layers of meaning into my film by the
understanding of the vulnerability of the character
Molly. The review also does this as it unpacks the
films critiquing but also unpacks the hidden meaning
of issues. The poster introduces extra layers of
meaning into my film by the tag lines such as
'powerful and intoxicating'.
8. Similarities
Both images of the poster
and review show weakness
of the character Molly,
through the poster it is
shown by prop of the drug
being smoked and the
smudged make-up, however
in the review it is shown by
the level of the two sisters,
Macy to the right is looking
down on her sister Molly.
9. Review
My review informs my audience
about my film through the
themes and issues that have
been described within the
review. The review also gives
my audience content of the
film.
The way that my review attracts
an audience to my film differs
compared to how my poster
attracts an audience to my film
is because I followed the style
of a film review that would be
suitable for the magazine Sight
and Sound. I did this because I
know films that have a niche
audience have been shown in
the Sight and Sound magazine
which is the same as my
audience. I also did this
because my film has a serious
tone and I wanted to attract an
academic audience which I feel
the Sight and Sound magazine
would attract compared to
magazines such as Now and
OK! etc. Whereas my poster
gives a visual sense of the film.
I think my film review can
be seen as biased but I
didn't go to far, this is
because its very hard to
not be biased when
writing your film review
on your own film. The
impact this had was
quite effective.
From reading the review we understand the genre is going to
be social realism, this can be seen through 'brought realism to
Addiction'. We learn the audience is targeted at a teenage
audience due to it's young characters however through some of
the vocabulary used and the Sight and Sound style of the film
review you could suggest an academic audience. From the
review we learn the Directors rationale behind the film is to
explain what I felt was needed as their was specific things I
wanted to get across within the review.
10. My film review breaks down the themes and issues that are the chief concern of my film
quite effectively. This is shown through the picture by the latitude place of one looking down
on the other, it shows who is vulnerable. The quote in the review represents the key issue of
drugs. The key theme and issues have also been addressed in the first paragraph where
readers can easily identify sister rivalry and strained relationships.