6. Know your Customer:
Pediatricians
Target Doctors Pediatricians
Pediatricians prescribes a group of products which are used for
the treatment of different types of paediatric disease.
Degrees [MBBS, DCH, MD, FCPS (Child)]
Functions Functions of all system
Diseases • Common Cold
• Bronchitis
• Pneumonia
• Otitis media
• Pharyngitis and Tonsillitis
• Meningitis
• Otitis externa
• Pertussis
• Rhinitis
• Typhoid Fever
• Giardia, Shigella, Diarrhoea
Target Products Doctor wise product selection: Atidon
Susp./ Coflyt Syrup/Loxyl PFS/ Afixime
PFS/ Ceroxime PFS/ Asizith PFS/
Macas PFS/ Asivit ZI Syrup/ Asitrum
Cod/ NTZ PFS etc.
8. Know your Customer:
Orthopedists
Target Doctors Orthopedists
Orthopedist prescribes a group of products which are used for the
treatment of different types of bone and joint disease.
Degrees [MBBS, D. Ortho, Ms, FRCS (Ortho)]
System Muscular System and Skeletal System
Musculoskeletal
System
• Protects the internal organs from injury
• Support the body
• The red bone marrow produces red blood cells
• The yellow bone marrow stores triglycerides
Diseases • Osteoporosis
• Osteoarthritis
• Arthritis
• Bone and Joint Infections
• Rheumatoid Arthritis
• Hip Fracture
• Mechanical Trauma of Bone and Joint
Target Products Doctor wise product selection: Cip-750
Tablet/ Artorix Tablet/ Ena Tablet/Pairox
Tablet/ Calfor D Tablet/ Asilee-500
Tablet etc.
11. Know your Customer:
Dermatologist
Target Doctors Dermatologists
Dermatologist prescribes a group of products which are used for
the treatment of different types of skin diseases.
Degrees MBBS, DDV, FCPS (Skin & VD)
Integumentary
System
• Regulation of body temperature
• Protection from External Environment
• Synthesis of Vitamin D
• Sensation from heat, cold, touch
Diseases • Skin and Soft Tissue Infections
• Skin and Skin Structure Infections
• Fungus Diseases: Diseases caused by
fungus, moulds etc.
• Bacterial Diseases: Diseases caused
bacteria.
• Viral Diseases: Diseases caused by
virus
Target Products Doctor wise product selection: Pevisia
Cream/ Fusitrim Cream/ Ticason
Cream/ Clox F Capsule/ Asizith 500
Tablet/ Asitrol Tablet.
14. Know your Customer:
Ophthalmologist
Target Doctors Ophthalmologist
Ophthalmologist prescribes a group of products
which are used for the treatment of different types
of eye disease.
Degrees MBBS, DO,DCO, MD, FCPS (Ophtha)
The Eye • The eye is the organ of vision that
detects light.
Diseases • Conjunctivitis
• Blepharitis
• Blepharoconjunctivitis
• Keratoconjunctivitis
• Scleritis
• Keratitis
• Glucoma
• Cataract
Target Products Doctor wise product selection: BN Eye/Ear
drops/ Cip Eye/Ear drops / Cip Eye
ointments / Locopain eye drops/ Ocuvit
Capsule / Meflocin eye drops/ Asitrol
Tablet/ Artorix Tablet/ P-20 Tablet etc.
16. Know your Customer:
Urologist
Target Doctors Urologist
Urologist prescribes a group of products which are used for the
treatment of different types of Urinary Tract Infections.
Degrees MBBS, MD, FCPS (Urology)
Urinary System • Formation of Urine
• Removal of Waste products from the
body
• Maintenance of electrolyte balance
• Regulation of Acid Base Balance
Diseases • Upper and Lower Urinary Tract
Infections
• Sexually Transmitted Diseases
Target Products Doctor wise product selection: Ceroxime
250/500 Tablet/ Asizith 500 Tablet/ Vecef Capsule/
Animet Capsule/ Calfor D Tablet/ Afixime 200
Capsule / Verve Tablet.
18. Know your Customer:
Neurologist
Target Doctors Neurologist
Neurologist prescribes a group of products which are used for the
treatment of different types of Neurological Disorders.
Degrees MBBS, MD, FCPS (Neurology)
Nervous System • Control system of the body
• Transfer information from one neuron to
another neuron
• Control voluntary and involuntary
responses
Diseases • Neurological disorders
• Social Anxiety Disorders
• Generalized Anxiety Disorders
• Post Traumatic Stress Disorders
Target Products Doctor wise product selection: Lexnil Tablet,
AntisonTablet, Alpam Tablet.
20. Know your Customer:
ENT Specialist
Target Doctors ENT Specialist
ENT specialist prescribes a group of products which are used for
the treatment of different types of ear, nose and throat diseases.
Degrees MBBS, MD, DLO, FCPS (ENT)
ENT • We hear by ear
• We smell by Nose
• Vocal functions by throat
Diseases • Ear, Nose and Throat Infections
Target Products Doctor wise product selection: Ceroxime
250/500 Tablet/Ceroxime PFS/ Asizith 500
Tablet/Asizith PFS/ Vecef Capsule/ Vecef
PFS/Afixime 200 Capsule/Afixime PFS .
22. Know your Customer:
Pulmonologist (Chest Diseases Specialist)
Target Doctors Pulmonologist (Chest Diseases Specialist)
Pulmonologist prescribes a group of products which are used for
the treatment of different types of respiratory diseases.
Degrees MBBS, MD, FCPS (Chest)
Respiratory
System
• Inspiration:
• It is an active process, during which the air enters
the lungs from the atmosphere.
• Expiration:
• It is a passive process, during which air leaves the
lungs.
• Maintenance of water balance and acid base
balance.
• Regulation of body temperature
Diseases • Upper Respiratory Tract Infections
• Lower Respiratory Tract Infections
Target Products Doctor wise product selection: Ceroxime
250/500 Tablet/Ceroxime PFS/ Asizith 500
Tablet/Asizith PFS/ Vecef Capsule/ Vecef
PFS/Afixime 200 Capsule/Afixime PFS .
