2. #10 - Google's Past Mistakes:
Google's previous social media efforts Wave and
Buzz, bombed. The 3rd time’s the charm
6S Marketing | Chris Breikss
3. #9 - Gmail vs. Hotmail Argument:
Remember when Gmail sucked and people said I
don't need another email account (sound familiar)?
Look at Gmail now
6S Marketing | Chris Breikss
4. Google+ is growing at
a rate of 50x faster than
Facebook or Twitter did
#8 - Huge User Base:
With 100 million users, Google+ is snapping up
market share and they reached this goal faster than
any other social platform 6S Marketing | Chris Breikss
5. #7 - Ease of Use:
The +1 button is so easy, and appears everywhere so
it's easy for masses to +1 content. However, not as
user friendly for publishers
6S Marketing | Chris Breikss
6. #6 – Google Chrome:
Google+ is integrated into the popular Chrome browser
6S Marketing | Chris Breikss
7. #5 - Maps and Reviews:
We use Google to figure out what to do and where we
are going and Google knows where we live and work
6S Marketing | Chris Breikss
8. #4 - Integration with other Google Accounts
We all have a Google account, whether that is
Gmail, YouTube, Analytics, etc.
6S Marketing | Chris Breikss
9. #3 - Integration with Ads:
Google makes money from advertising and they have
smartly integrated with ads. People are 4-5 times likely to
click on an add if a contacted has given it a +1
6S Marketing | Chris Breikss
10. #2 Brand Pages:
All the big SM tools have them but Google+ brand pages
are growing at a rapid rate 4x that of Twitter pages, but not
as fast as FB 6S Marketing | Chris Breikss
11. #1 Search and SEO:
Everybody uses Google for search (who doesn't?) and
the +1 is integrated into search results
6S Marketing | Chris Breikss
12. It's Google.
The company is solidified in our culture and
their name is a noun and a verb.
Can you afford to bet
against them?
6S Marketing | Chris Breikss