Video Analysis Eamon

Eamon - ‘I Don't Want You Back’

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[object Object],The use of zoom and close up is very significant especially when used to compare moments from the memories and the present. In a flashback there is a close up of the girl smiling, compared to the present in which the audience can obviously tell that she is pleading and begging for him back. There is a huge comparison between the emotions from the two shots that are conveyed by just the zoom in of her face.

[object Object],There is also the use of a match cut split screen to show what's going on and his reaction when his friend sees her cheating and calls him up to tell him.

[object Object],The use of match cuts are used very well in this video to convey his unease and restfulness. There are cuts of him in the same room but moving around as if time is standing still. The use of editing allowed for other techniques such as the one used to show a tear drop falling into a ‘pond’ to conveythat she is deeply emotional and has cried a ‘puddle’ of tears.

[object Object],‘ You played me..’ This adds meaning as the audience sees the female cheating on him after seeing they had a great relationship ‘ No..’ Meaning is added as he is now very defensive as he is emotionally hurt. He doesnt want to hear her pleading and pushes her away as he doesnt even want to touch her

[object Object],[object Object],In keeping with the genre, they are dressed in typical wear of hoodies and hats. The audience sympathises with the singer as they see a happy loving relationship and intimate moments. This also connects the audience with own experiences.

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Video Analysis Eamon

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