19th Mabuhay Awards The Filipino: ASEAN Pride The Manila Hotel October 27, 2014

1. 19th Mabuhay Awards
The Filipino: ASEAN’s Pride
The Manila Hotel
27th October, 2014`

2. AHRM History
Association of Personnel Managers of Philippine Hotels
and Restaurant (APMHR)
•Was founded informally by 4 HR Practitioners (Hilton, Hyatt, InterCon
and Philippine Village)
Membership grew to 13
•Mandarin, Peninsula, Westin, Ramada, Holiday Inn, Silahis, Sheraton,
Hotel Nikko Manila Garden, Regent of Manila and Manila Hotel
17 new members joined
•Manila Pen, Makati Shang, New World, Heritage, Manila Galleria,
Holiday Inn, Tagaytay Highlands, Evercrest and Punta Baluarte
Association of Human Resources Managers in the
Hospitality and Allied Industries (AHRM)
•The new name was a play on the word “arm” or “bisig”, which
symbolizes service
1974
1976
1992-
1995
1993

3. AHRM History
Hosted the Asia Pacific Conference on HR Management
in Hotels and Restaurants
• AHRM became the host of the first ever “Asia Pacific Conference on HR Management in Hotels and
Restaurants held at Edsa Shangri La
AHRM Cebu Chapter
AHRM Davao
AHRM NCR with 60 members
40th ANNIVERSARY
1974 - 2014
2000
2012
2014
2013
2014

4. The Mabuhay Awards
• GAWAD LINGKOD AWARD in 1984
• MABUHAY AWARDS in 1995
• Mabuhay Gold Award
= Hotelier of the Year
• Nominations accepted from non-
members in 2012

5. The Mabuhay Awards
Recognize and reward
 outstanding dedication
 excellence in service
Promote commitment to service
excellence among Filipino hospitality
professionals.

6. Categories
 Front of the House (Rank and File)
 Heart of the House (Rank and File)
 Supervisor
 Manager

7. Qualifications
• a regular employee
• must have completed year 2013 in
the company
• Filipino citizen
~ achievements, accomplishments of
and citations for the employee must
cover the calendar year of 2013

8. CRITERIA FOR JUDGING

9. Manager
Criteria
Significant contribution to the company 50%
• Business unit development
• Situational and functional leadership
Quality of relationships 20%
• Towards subordinates
• Towards customers
• Towards management
• Industry network
Demonstration of Filipino values 20%
• Integrity
• Hospitality and service
• Patriotism
• Resilience
• Teamwork
• Creativity and innovation
• Environmentalism
Continuous professional development 10%

10. Supervisor
Criteria
Significant contribution to the company 50%
• Technical competence
• Team motivation and productivity
• Staff training and development
Quality of relationships 20%
• Towards subordinates
• Towards customers
• Towards management
Demonstration of Filipino values 20%
• Integrity
• Hospitality and service
• Patriotism
• Resilience
• Teamwork
• Creativity and innovation
• Environmentalism
Continuous professional development 10%

11. Rank and File
Criteria
Significant contribution to the company 50%
• Individual contribution
• Outstanding recognition
• Exemplary performance
Quality of relationships 20%
• Employee relations
• Customer relations
Demonstration of Filipino values 20%
• Integrity
• Hospitality and service
• Patriotism
• Resilience
• Teamwork
• Creativity and innovation
• Environmentalism
Continuous professional development 10%

12. BOARD OF JUDGES

13. ROLANDO CANIZAL
Assistant Secretary
Tourism Development Planning
Department of Tourism (DOT)
Master of Government Management
Pamantasan ng Lungsod ng Maynila
JOSEPHUS B. JIMENEZ
Attorney-at-Law
President
People Management Association of the Philippines (PMAP)
Undersecretary (former)
Department of Labor and Employment (DOLE)
RONAHLEE ASUNCION, Ph.D.
Director
Center of Industry, Productivity and Competitiveness
School of Labor and Industrial Relations
University of the Philippines, Diliman, Quezon City (UP-SOLAIR)
Ph.D. (Communication)
Master of Public Administration
Master of Arts (Education: Guidance)
University of the Philippines, Diliman, Quezon City
Manager

14. ERNIE CECILIA, DPM
Chairman, Human Capital Committee
American Chamber of Commerce of the Philippines (AMCHAM) 2014
Past President (1999)
People Management Association of the Philippines (PMAP)
JANET WEBSTER
Chairman of the Board
Investors in People Philippines
LETICIA DELARMENTE
Dean (former)
School of Hotel, Restaurant and Institution Management –
College of St. Benilde
Supervisor

15. TONY MERCER
International Quality Assurance and Accreditation Expert
Department of Tourism – Asian Development Bank –
Canadian International Development Agency
(DOT-ADB-CIDA)
Adviser
Irish National Tourism Development Authority
Head of Quality and Standards (former)
National Tourist Board for Scotland
ADRIAN ROBLES
President
Philippines Society of Training and Development (PSTD)
Senior Human Resources Adviser
Meralco
JESS REBUSTILLO
Publications Manager
Philippine Daily Inquirer
Front of the House

16. VINCENT GIBBONS
International Team Leader
Department of Tourism – Asian Development Bank –
Canadian International Development Agency
(DOT-ADB-CIDA)
Group Country Director (former)
Inter-leisure Hotels
1st Class Diploma in Advanced Culinary Arts
Masters degree in International Tourism Management
BARBIE ATIENZA
Head
External Affairs
Manila Bulletin
Past President
People Management Association of the Philippines (PMAP)
BABES AUSTRIA
Chef
School of Hotel, Restaurant and Institution Management –
College of St. Benilde
Executive Chef (former)
Malacañan Palace
Taal Vista Hotel
Heart of the House

17. Nomination Fee
Php 5,000.00 per nominee
BANCO DE ORO
SM Hypermart Harrison Plaza
Current Account number 447-800-3331
Account name AHRM

18. • screening via Skype
• mail 4 hard copies of each
nomination to
• AHRM special room rate at the
Manila Hotel is at Php 7,000.00 nett
Ms. AURORA CADAY
Director of Human Resources
Human Resources Department
The Manila Hotel
Bonifacio Drive, One Rizal Park
Manila 0913, Metro Manila

19.  Php 25,000.00 cash
 iconic Mabuhay Awards
trophy
 reward pledged by the
nominating property
Winners

20. Important Dates
31st JULY, Thursday, 6pm
Launch
Champagne Salon, The Manila Hotel
30th AUGUST, Saturday
Deadline of nominations
24th SEPTEMBER, Wednesday
Screening and Judging
Sampaguita Hall, The Manila Hotel
27th OCTOBER, Monday, 6pm
Awards Night
Maynila Ballroom, The Manila Hotel

21. Souvenir Program
ADVERTISING RATES:
• Inside Back Cover P20,000 (25.5 cm x 19.1 cm
vertical orientation)
• Inside Front Cover P20,000 (25.5 cm x 19.1 cm
vertical orientation)
• One Full Page P 8,000 (25.5 cm x 19.1 cm
vertical orientation)
• One Half Page P 5,000 (12.6 cm x 19.1 cm
horizontal orientation)
REQUIREMENTS:
• Signed Advertising Contract
• Camera-ready final artwork/positive
• Resolution: 300dpi File:JPEG or PDF format
• Deadline of submission: Tues. 30 September 2014

22. Organizing Committee
19th Mabuhay Awards
Overall Chairman Aurora Caday Manila Hotel
Director-in-charge Arlyn Aliño Island Cove Hotel and Leisure Park
Screening Angie Blanco Asian School of Hospitality Arts
Manny Padilla Jr. Acuatico Beach Resort and Hotel
Programs Espie Alvez Institute of Solidarity in Asia
Belle Ochoa Tourism Industry Board
Foundation, Inc.
Ways and Means Andre Alip Manila Ocean Park and Hotel H2O
Judith Imperial The Cravings Group
Souvenir Program
PR & Publicity
Myrna Reyes Lyceum of the Philippines
University
Registration and
Invitation
Kat Matundan Hyatt Hotel and Casino Manila
Bang Urgel Oakwood Premier Joy~Nostalj
Center Manila

23. AHRM Officers
2014
President ANDRE ALIP Manila Ocean Park and Hotel H2O
Vice President ESPERANZA ALVEZ Institute of Solidarity in Asia
Secretary ANGIE BLANCO Asian School of Hospitality Arts
Treasurer JUDITH IMPERIAL The Cravings Group
PRO MYRNA REYES Lyceum of the Philippines University
Auditor ARLYN ALIÑO Island Cove Hotel and Leisure Park
Director MANUEL PADILLA Jr. Acuatico Beach Resort and Hotel