1. Partnerships

2. Tier
230-50 oGIP R
E
Focused Entity Partnerships
Co-Delivery strategy
Partnership
Supply & De
mand
Number of Partners ex
pected:
3 to 5 entities

3. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

4. Our main focus is always to have an
equilibrium: When Supply & Demand are equal
we say it is at this stage. So the allocation of
EP and TNs is more efficient, bringing us the
right results and delivering the leadership we
want to create and develop among our
membership.
What is Supply
& Demand
Management?
Supply represents how much the market can offer
(students and market opportunities, EPs and TNs),
and Demand how much the market needs.

5. It leverages processes diagnostics and
benchmarking among LCs and other
markets, scenario-based strategies and lean
principles to improve operational
effectiveness and efficiency.
Why Supply &
Demand
Management?
Because when S&D is not aligned it means
our costumer may not get our product. S&D
aligment guarantee the deliver of what we
promissed to our customers.
Optmizes aspects of planning to drive and
improve performance. Creates foundation for
growth, capacity and flexibility among
segments and markets to delivery more
leadership.

7. Define Specify
Partnerships
Analyze

8. Analyse past 3 years' data
about your EP realized
profile supply
EP Supply : Students and
graduate market,
backgrounds, age, grade,
major, languages, work
experience, etc
Analyse your previous year’s
global GIP realizations
according to sub products
and countries
Analyse Global previous GIP
realizations
Analyse customer feedback
of EPs realized (NPS or your
own feedback system)
Analyze Your
External Market
Analyze Internal
AIESEC Market
Analyze Customer
Feedback (NPS)
Analyze to understand
You can add to your analysis data about the external market, like trends
and market behaviors in your region - it gives you good insights. But it’s
very important go deeper on your entity previous realization. It gives you
accuracy and precision.

9. Country PartnersSubproducts
Define
Define your key country
partners for each sub-product
based on your realization
analysis (Top 3 sub-products
and top 10 countries you send
the most EPs to, growth rate,
global TN supply trend,
entities with high growth
rates, matching timeline etc.)
Take all your analysis and
compare external and internal
data. How are the students
you can provide? How is the
TNs market demand? Take a
look at what internal and
external have in common.
Based on these analysis,
define your focus sub-
products.
How to define your focus
Reflect
Compare

10. Specify
Target
Audience
Define the specific profile of your
target audience based on the sub-
products in cooperation with
MKT/COM. Take into consideration
what you can deliver based on your
internal capacity for delivery as well
as the global TN supply (especially
the TN supply of your entity
partners).
Create an ambition based in your
entity organization development
plan. Take in consideration the
relative and absolute growth your
entity needs for oGIP and your
internal capacity.
Set up your term's goals for each
sub-product based on all the
analyses that you did before and on
current global supply & demand
Goals

11. Define Specify
Partnerships
Analyze

12. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

13. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

14. Set Goal RE
and KPIs
Product
Information
Processes
Information
Minimum
Deliverables
Create a
Value
Partnerships
How to Plan

15. Market
Place
Go to the Market Place and add or edit partners in
your dashboard

16. Key Performance
Indicators (KPIs) to track:
Get Product
Information:
# MA
# TN RA
# EP RA
MA time TN
MA time EP
NPS
Language Required
Skills Required
EP Profile Required
Other
Partnership Plan Details
RE
Goal
MoS

17. Realization Period
Matches Period
EP Ra Period
TN Ra Period
Main LCs involved
Get Processes Information
Airport Pick Up
Accommodation
EP Expectation Setting
EP Lead
EP Integration
Support with Visa
Minimums Deliverable
Partnership Plan Details

18. Get Process Information:
Create Clear Implementation Timeline and Action
Partnership Plan Details

19. Update on Market Place
All the
partnership
information

20. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

21. Partnerships
Co-Delivery
How to have the right partnerships
Plan
Partnerships
Analyse S&D
and Focus
Delivery the
Partnership

22. Attracting Visitors
Communication
Downscale to LCs
Excitement
Delivery
Partnership

23. Attracting Visitors
Communication
Downscale to LCs
Excitement
Delivery
Partnership

24.  Information about
the country
 EP Storytelling
 Opportunities
available
What to do Content Examples
 Highlight the entity in p
romotion
 Showcase good
stories
 Talk About it in info
session and EP meetings
Attract Visitors

26. Showcase EP’s story in your partner entity
Hungary – Germany
Czech Rep. – China
Turkey - India
Poland
Highlight your partners

27. Promote specific project or internship from your partner entity

28. EPs are aware of Entity Partners and EPs want to
apply for Entity Partner
Inform EP about
the partnership
Make the entity and
opportunity attractive

29. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

30. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

31. Clear
Expectation
Setting
Bi-weekly Calls
15min
MC and NST
weekly
communication
Newsletter for
the partner
Be Solution
Oriented
Be Honest
Communication
Behaviors

32. NST Job Description:
• Promote EPs/TNs
• Organize Matching Manias with LCVPs and EPs
• Weekly contact with MCVPs involved
• Select best EPs and contact them (e-mail, call, etc)
• Tracking Applications and give feedbacks
NST To boost the partnership:

33. # EPs/TNs raised per month
# EPs applying for TNs of the
entity partner
# EPs matched
How are the EP selection?
Are everything on time?
What needs to
stop/continue/start?
Tracking on time Feedback on time
The most importante is the right behaviors and
from both sides

34. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

35. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

36. MaMa with
Country
Partner
Make clear the
value
proposition of
the
Partnership
LCs Goal
embed on
partnerships
Educate
LCVPs about
the
partnership
Give them an
implementation
plan
Recognize
results on
time
Downscale to LCs
Talk about it: in
conferences,
webinars, newsletter,
facebook group: don’t
let them forget the
partnership!
Engage
your
network
(also LCPs)

37. Delivery
• Deliver to country partner by keeping to matching timeline.
• Online tracker with LCs from home and host entity and tracking partnership
numbers and forms.
• EP Preparation and induction – Enough information about partner countries
culture etc.
• EP LEAD designed to ensure better cultural understanding.
• Support with Visa (Understanding of process for country partners and AIESEC +
Company supporting EP with the same)
Leads to faster matching time and increased matching rate

38. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

39. Attracting Visitors
Communication
Downscale to LCs
Excitement
Partnership
Delivery

40. Excitement
Create Excitement in your
entity
Create a Value Proposition
based on market relevance
Use the Value to motivate
your network and make it
powerful