The document contains a 13 question survey about Lakme cosmetic products. The survey asks respondents for their contact information and then questions about their usage of Lakme products like eyes, lips, face, nails. It asks how long they have been using Lakme, their opinions on quality, reasons for use, and problems faced. Further questions gauge satisfaction levels and ask what other products or changes they would like to see from Lakme. The final questions ask if they would recommend Lakme, their thoughts on healthy makeup from Lakme, and if they would continue purchasing with a price increase.
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Questionnaire mba project
1. Questionnaire
Name: - Contact No:-
Age:- E-Mail Id:-
Sex: - Designation:-
Q. 1 Do you use lakme products (Brand ) for Cosmetics?
A. Yes B . No
Q. 2 For which Purpose you usually use lakme product’s?
A.Eyes B.Lip Colour
C.Face D.Nail Enamel
Q.3 For How long have you been using the lakme Brand?
A. Less than a year B. 1 year
C. 2 year D. Less than 5 year
E. More than 5 year
Q. 4 DO you think lakme provides quality products to it’s customers?
A. Yes B.No
C. Can’t say
Q.5 What do you think is the main reason for your use of lakme product’s?
A. Price B. Variety
C. Quality D. Availability
E. Promotipn
Q.6 Any Problems you faced while using it ?
2. A. Yes (Specify ) B. No
Q.7 State your level of satisfaction / Dissatisfaction with regard to the product’s
from lakme?
* Level of Dissatisfaction 10- 20 * Level of Dissatisfaction 20-40
*Level of Dissatisfaction 40-60 *Level of dissatisfaction 60-80
Q.8 what other product’s would u like to see from the lakme Brand? State any…..
A.1 B.2
Q.9 what changes you would like to see in lakme products?
A.More Products Range B. More Shades
C. Better Packaging D.All the above
Q.10 Will you recommend lakme product’s to others?
A.yes B. No
Q11 Do you think that lakme provides you with an option of healthy long lasting
and Harmless make –up answer with a Statement?
Q.12 would you continue to buy lakme Product’s even if there is increased to say
up-to 10-15% In Prices?
A. Yes B.No
Q.13 Give your remark regarding the lakme products?