SlideShare une entreprise Scribd logo
1  sur  21
By:
Aayush Chugh
University Of Petroleum & Energy Studies
KEY FEATURES OF AUDI:
. Design of Alfa Romeo
. Safety of Volvo
. Driving Experience of BMW
. Comfort of Mercedes Benz
Some Key Products of AUDI
R8
Q Series
A7
Hatchback
AUDI SPONSORSHIP & SPOKEPERSON
FC BAYERN
MUNCHEN
First Digital Showroom
Audi A4 Virtual Reality
Managing Complexity
CHALLENGES
AWARDS FOR INNOVATION
SUMMARY
. History & Vision
. What’s HOT?
. Internal Positioning
. Key Features
. Products
. Technology & Innovation
. Audi sponsor & spoke person
. First Digital showroom
. Audi A4 Virtual Reality
. Comparison b/w Audi, Merc, BMW
. Challenges
. Awards for innovation
DISCLAIMER
Created by Aayush Chugh ,UPES Dehradun, during
marketing internship by Prof. Sameer Mathur, IIM
Lucknow.
( See www.IIMInternship.com)

Contenu connexe

Tendances

Ampio Drone meeting point Airport and Services
Ampio Drone meeting point Airport and ServicesAmpio Drone meeting point Airport and Services
Ampio Drone meeting point Airport and Services
★ Pablo Palau Fuster
 
Portfolio flat five inter media co.,ltd.2017 www
Portfolio flat five inter media co.,ltd.2017 wwwPortfolio flat five inter media co.,ltd.2017 www
Portfolio flat five inter media co.,ltd.2017 www
m mint
 

Tendances (15)

Aviation Case Study — VR SIMULATION - TILT LABS
Aviation Case Study — VR SIMULATION - TILT LABSAviation Case Study — VR SIMULATION - TILT LABS
Aviation Case Study — VR SIMULATION - TILT LABS
 
Ahmed hassaneen
Ahmed hassaneenAhmed hassaneen
Ahmed hassaneen
 
Ahmed Zaky cv
Ahmed Zaky cvAhmed Zaky cv
Ahmed Zaky cv
 
Ampio Drone meeting point Airport and Services
Ampio Drone meeting point Airport and ServicesAmpio Drone meeting point Airport and Services
Ampio Drone meeting point Airport and Services
 
SFF Fact Sheet
SFF Fact SheetSFF Fact Sheet
SFF Fact Sheet
 
Virtual Reality & Augmented Reality in Aviation - by infiVR.com
Virtual Reality & Augmented Reality in Aviation - by infiVR.comVirtual Reality & Augmented Reality in Aviation - by infiVR.com
Virtual Reality & Augmented Reality in Aviation - by infiVR.com
 
Virtual Reality & Augmented Reality in Automobile Industry - infiVR.com
Virtual Reality & Augmented Reality in Automobile Industry - infiVR.comVirtual Reality & Augmented Reality in Automobile Industry - infiVR.com
Virtual Reality & Augmented Reality in Automobile Industry - infiVR.com
 
Portfolio flat five inter media co.,ltd.2017 www
Portfolio flat five inter media co.,ltd.2017 wwwPortfolio flat five inter media co.,ltd.2017 www
Portfolio flat five inter media co.,ltd.2017 www
 
Tools for Refactoring
Tools for RefactoringTools for Refactoring
Tools for Refactoring
 
Ahmed Hendy CV
Ahmed Hendy CV Ahmed Hendy CV
Ahmed Hendy CV
 
SFF Poster
SFF PosterSFF Poster
SFF Poster
 
Le may sponsorship_presentation
Le may sponsorship_presentationLe may sponsorship_presentation
Le may sponsorship_presentation
 
C.V
C.VC.V
C.V
 
Resume my 1
Resume my 1Resume my 1
Resume my 1
 
AR/VR in aviation industry
AR/VR in aviation industryAR/VR in aviation industry
AR/VR in aviation industry
 

Similaire à Audi1

BMWstories online platform and BMW i China launch
BMWstories online platform and BMW i China launchBMWstories online platform and BMW i China launch
BMWstories online platform and BMW i China launch
Felix Gao
 
Marketing- My AUDI Presentation
Marketing- My AUDI Presentation Marketing- My AUDI Presentation
Marketing- My AUDI Presentation
Veraat Bharat
 
ICTD 2017 Company Profile
ICTD 2017 Company ProfileICTD 2017 Company Profile
ICTD 2017 Company Profile
ICTD Abu Dhabi
 

Similaire à Audi1 (20)

Marketing plan
Marketing planMarketing plan
Marketing plan
 
Bmw & Audi
Bmw & AudiBmw & Audi
Bmw & Audi
 
BMWstories online platform and BMW i China launch
BMWstories online platform and BMW i China launchBMWstories online platform and BMW i China launch
BMWstories online platform and BMW i China launch
 
Marketing- My AUDI Presentation
Marketing- My AUDI Presentation Marketing- My AUDI Presentation
Marketing- My AUDI Presentation
 
Best Audi a3 Cabriolet in Coimbatore
Best Audi a3 Cabriolet in CoimbatoreBest Audi a3 Cabriolet in Coimbatore
Best Audi a3 Cabriolet in Coimbatore
 
2014 Audi A5 at our Audi Dealer Serving West Covina
2014 Audi A5 at our Audi Dealer Serving West Covina2014 Audi A5 at our Audi Dealer Serving West Covina
2014 Audi A5 at our Audi Dealer Serving West Covina
 
Tgp Company Profile
Tgp Company ProfileTgp Company Profile
Tgp Company Profile
 
2014 Audi A4 for Los Angeles Audi Shoppers
2014 Audi A4 for Los Angeles Audi Shoppers2014 Audi A4 for Los Angeles Audi Shoppers
2014 Audi A4 for Los Angeles Audi Shoppers
 
Exhibition Booths & Multicity Events by Insta Group
Exhibition Booths & Multicity Events by Insta GroupExhibition Booths & Multicity Events by Insta Group
Exhibition Booths & Multicity Events by Insta Group
 
2014 Audi Q5 for Los Angeles Audi Shoppers
2014 Audi Q5 for Los Angeles Audi Shoppers2014 Audi Q5 for Los Angeles Audi Shoppers
2014 Audi Q5 for Los Angeles Audi Shoppers
 
Presentation bm
Presentation bmPresentation bm
Presentation bm
 
CAB Profile and Credentials
CAB Profile and CredentialsCAB Profile and Credentials
CAB Profile and Credentials
 
Audi
AudiAudi
Audi
 
Audi TT Delivers a Fastback Profile For Upcoming Market Standards
Audi TT Delivers a Fastback Profile For Upcoming Market StandardsAudi TT Delivers a Fastback Profile For Upcoming Market Standards
Audi TT Delivers a Fastback Profile For Upcoming Market Standards
 
Review – Automotive Seating Reloaded 2014
Review – Automotive Seating Reloaded 2014Review – Automotive Seating Reloaded 2014
Review – Automotive Seating Reloaded 2014
 
Interview with Michael Heimrath, BMW Research and Technology
Interview with Michael Heimrath, BMW Research and TechnologyInterview with Michael Heimrath, BMW Research and Technology
Interview with Michael Heimrath, BMW Research and Technology
 
ICTD 2017 Company Profile
ICTD 2017 Company ProfileICTD 2017 Company Profile
ICTD 2017 Company Profile
 
2014 Audi A7 for Los Angeles Audi Shoppers
2014 Audi A7 for Los Angeles Audi Shoppers2014 Audi A7 for Los Angeles Audi Shoppers
2014 Audi A7 for Los Angeles Audi Shoppers
 
Assignment of mpp(audi)
Assignment of mpp(audi)Assignment of mpp(audi)
Assignment of mpp(audi)
 
2014 Audi A8 at Our Audi Dealer Serving West Covina
2014 Audi A8 at Our Audi Dealer Serving West Covina2014 Audi A8 at Our Audi Dealer Serving West Covina
2014 Audi A8 at Our Audi Dealer Serving West Covina
 

Dernier

Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
amitlee9823
 
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | DelhiFULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
SaketCallGirlsCallUs
 
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
ezgenuh
 
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
amitlee9823
 
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
amitlee9823
 
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
ozave
 
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
amitlee9823
 
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort ServiceCall Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
lizamodels9
 
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
amitlee9823
 
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men 🔝Asansol🔝 Escorts...
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men  🔝Asansol🔝   Escorts...➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men  🔝Asansol🔝   Escorts...
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men 🔝Asansol🔝 Escorts...
amitlee9823
 
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 

Dernier (20)

Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
 
Connaught Place, Delhi Call girls :8448380779 Model Escorts | 100% verified
Connaught Place, Delhi Call girls :8448380779 Model Escorts | 100% verifiedConnaught Place, Delhi Call girls :8448380779 Model Escorts | 100% verified
Connaught Place, Delhi Call girls :8448380779 Model Escorts | 100% verified
 
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | DelhiFULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
FULL NIGHT — 9999894380 Call Girls In Jagat Puri | Delhi
 
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
一比一原版(PU学位证书)普渡大学毕业证学历认证加急办理
 
Stay Cool and Compliant: Know Your Window Tint Laws Before You Tint
Stay Cool and Compliant: Know Your Window Tint Laws Before You TintStay Cool and Compliant: Know Your Window Tint Laws Before You Tint
Stay Cool and Compliant: Know Your Window Tint Laws Before You Tint
 
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
Escorts Service Rajajinagar ☎ 7737669865☎ Book Your One night Stand (Bangalore)
 
Workplace-Hazards TLE EIM 10 QUARTER3 W2
Workplace-Hazards TLE EIM 10 QUARTER3 W2Workplace-Hazards TLE EIM 10 QUARTER3 W2
Workplace-Hazards TLE EIM 10 QUARTER3 W2
 
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Colaba Call On 9920725232 With Body to body massage wit...
 
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
如何办理麦考瑞大学毕业证(MQU毕业证书)成绩单原版一比一
 
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
Call Girls Bangalore Just Call 👗 7737669865 👗 Top Class Call Girl Service Ban...
 
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort ServiceCall Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
 
John Deere Tractors 6130M 6140M Diagnostic Manual
John Deere Tractors  6130M 6140M Diagnostic ManualJohn Deere Tractors  6130M 6140M Diagnostic Manual
John Deere Tractors 6130M 6140M Diagnostic Manual
 
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
Call Girls In Kotla Mubarakpur Delhi ❤️8448577510 ⊹Best Escorts Service In 24...
 
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
 
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men 🔝Asansol🔝 Escorts...
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men  🔝Asansol🔝   Escorts...➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men  🔝Asansol🔝   Escorts...
➥🔝 7737669865 🔝▻ Asansol Call-girls in Women Seeking Men 🔝Asansol🔝 Escorts...
 
John Deere 7430 7530 Tractors Diagnostic Service Manual W.pdf
John Deere 7430 7530 Tractors Diagnostic Service Manual W.pdfJohn Deere 7430 7530 Tractors Diagnostic Service Manual W.pdf
John Deere 7430 7530 Tractors Diagnostic Service Manual W.pdf
 
Call Girls in Malviya Nagar Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escorts Ser...
Call Girls in Malviya Nagar Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escorts Ser...Call Girls in Malviya Nagar Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escorts Ser...
Call Girls in Malviya Nagar Delhi 💯 Call Us 🔝9205541914 🔝( Delhi) Escorts Ser...
 
How To Troubleshoot Mercedes Blind Spot Assist Inoperative Error
How To Troubleshoot Mercedes Blind Spot Assist Inoperative ErrorHow To Troubleshoot Mercedes Blind Spot Assist Inoperative Error
How To Troubleshoot Mercedes Blind Spot Assist Inoperative Error
 
John deere 425 445 455 Maitenance Manual
John deere 425 445 455 Maitenance ManualJohn deere 425 445 455 Maitenance Manual
John deere 425 445 455 Maitenance Manual
 
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Kanakapura Road Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 

Audi1