human resource management employer branding What is employer branding? The process of employer branding the scope of employer branding Examples of employer branding why is employer branding required?

2. is
employers
branding ?
Of
employer
branding.
Of
employer
branding
Of
employer
branding
Employer
branding
is required
?

3. The term was coined in 1990s
Companies market themselves & create a
brand
To attract TOP TALENTS
Companies create EVP

4. Company Values, Goals and
Culture
Employee Rallying
Brand Image & Recognition
Content Creation Strategy

5. Recruitment
Selection
Training & Development

6. Compensation & Benefits
Performance Management
Work Culture

8. A great employer brand can make up
for lower remuneration
It can help you to retain your
employees
A good employer brand can
reduce your costs

9. A positive employer brand can save
you time
It shows the human side of your
company
People talk about good
brands…and bad brands

10. NARENDRA PAURABI SUBHRANSU SUJATA ABIRAM
ThankYou