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Project & Portfolio

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Project & Portfolio

  1. 1. PERSONAL BRAND EXPLORATION Adam J. Crowder Project & Portfolio I: Week 1 January 6, 2023
  2. 2. I am a Visionary who empowers others to discover, transform, and evolve. I believe words are powerful and can have a magical and luminating effect on a person and their abilities. My vision is to be the catalyst that empowers and captures the essence of what marketing and advertising can do. I am a divine creative with a passion for creating. Discover, transform, and evolve (D.T.E.) are the principles I live by. My goal is to keep evolving and let my story write itself. IDENTITY
  3. 3. PROFESSION Potential Job Titles: • Advertising and promotion manager • Human Resource Manager • Marketing Manager The Magician – Focusing on transformation I empower and enlighten with my vision. Helping people define and realize their wildest dreams. through discovery, transformation, and evolving helping them to achieve abundance. [BROAD OCCUPATION] for [INDUSTRY/ MARKET]
  4. 4. [CATEGORY of PEOPLE] TARGET AUDIENCE Jackson DeLay Outreach Plan: • Write a script. • Reach out on LinkedIn using messenger. • I will utilize LinkedIn for a follow up. Marketing Manager at Kansas City Chiefs Justin Thenutai Outreach Plan: • I will learn about his career and duties. • Reach out on LinkedIn using messenger. • I will utilize LinkedIn for a follow up. PROFILE PICTURE [General Manager, Human Resources at Microsoft] Christopher Douglas Outreach Plan: • I have already reached out to Christopher Douglas. He said he is willing to give a testimonial. • We communicate through LinkedIn messenger. • I will email him with a follow up thanking him for giving a testimonial. PROFILE PICTURE Business PM Xbox Game Studios Game Camp | Diversity & Inclusion Lead
  5. 5. GOALS Short Term: (July 7, 2024) • I will increase my online presence ‣I will increase my presence by networking and making connections within my chosen industry. ‣I will buy a domain, publish branded content on social media, and create SlideShare presentations increasing my online presence by December 1, 2024. Mid Term: (Dec 1, 2024 – Dec 1, 2029) • I will achieve a management position. ‣I will get my master’s degree. This knowledge will help to move up faster. ‣My goal is to reach management status in 6 years. Long Term: (Jan 1, 2030 – Jan 1, 2040) • I will be successful and happy. ‣I will own my home and can provide for my family. ‣I will invest at least 2,000 dollars a year in
  6. 6. SKILLS ANALYSIS Notable Skills & Current Proficiencies: Notable Skills REQUIRED in TRADE & Current Proficiencies: Microsoft PowerPoint SOFT HARD Novice / Adept / Expert Microsoft Office software Novice / Adept / Expert Teamwork Novice / Adept / Expert Communication Novice / Adept / Expert Technical Skill 1 SOFT HARD Novice / Adept / Expert Technical Skill 1 Novice / Adept / Expert Transferrable Skill 1 Novice / Adept / Expert Communication Novice / Adept / Expert
  7. 7. I help empower people to achieve by discovering their weakness, transforming it to a strength, helping them evolve and overcome. PROMISE
  8. 8. CREDENTIALS Work Experience: • • Education: • Entertainment business Bachelors of Science degree Full Sail University (July 7, 2024) Awards: • I’m a member of The National Society of Collegiate Scholars (Honor Society)the Full Sail chapter. • I’m am a delegate for Early Learning Child development committee member
  9. 9. COMPETITION FIRST LAST NAME Industry Experience: • Industry experience goes here Education: • Education experience goes here Leadership Experience: • Leadership experience goes here • Leadership experience goes here Skills and Proficiencies: • Skill 1 Goes Here - X endorsements • Skill 2 Goes Here - X endorsements • Skill 3 Goes Here - X endorsements YOUR NAME Overall Online Presence: • How many connections?, banner image customized?, professionalism of headshot?, how detailed is the profile?, published articles?, active on other social media?, is their LinkedIn URL customized? • Grade: Poor, Average, or Superior?, XX out of 100 HEADSHOT HEADSHOT Industry Experience: • Industry experience goes here Education: • Education experience goes here Leadership Experience: • Leadership experience goes here • Leadership experience goes here Skills and Proficiencies: • Skill 1 Goes Here - X endorsements • Skill 2 Goes Here - X endorsements • Skill 3 Goes Here - X endorsements Overall Online Presence: • How many connections?, banner image customized?, professionalism of headshot?, how detailed is the profile?, published articles?, active on other social media?, is their LinkedIn URL customized? • Grade: Poor, Average, or Superior?, XX out of 100
  10. 10. COMPETITION FIRST LAST NAME Noteworthy Experience: • Noteworthy experience goes here • Noteworthy experience goes here YOUR NAME HEADSHOT HEADSHOT Industry Experience: • Industry experience goes here Education: • Education experience goes here Skills and Proficiencies: • Skill 1 Goes Here - X endorsements • Skill 2 Goes Here - X endorsements • Skill 3 Goes Here - X endorsements Overall Online Presence: • How many connections?, banner image customized?, professionalism of headshot?, how detailed is the profile?, published articles?, active on other social media?, is their LinkedIn URL customized? • Grade: Poor, Average, or Superior?, XX out of 100 Industry Experience: • Industry experience goes here Education: • Education experience goes here Leadership Experience: • Leadership experience goes here • Leadership experience goes here Skills and Proficiencies: • Skill 1 Goes Here - X endorsements • Skill 2 Goes Here - X endorsements • Skill 3 Goes Here - X endorsements Overall Online Presence: • How many connections?, banner image customized?, professionalism of headshot?, how detailed is the profile?, published articles?, active on other social media?, is their LinkedIn URL customized? • Grade: Poor, Average, or Superior?, XX out of 100
  11. 11. BRAND POSITION For the video game companies whose vision is to empower diversity and inclusion, I am a catalyst that empowers diversity and luminates inclusion to achieve abundance. Because I believe that in motivating others to achieve greatness, I have achieved greatness. “CATALYSTIC MANAGEMENT”
  12. 12. NETWORKING & MARKETING Industry Events & Organizations • Name of event or professional organization ‣ DATE | LOCATION • Name of event or professional organization ‣ DATE | LOCATION • Name of event or professional organization ‣ DATE | LOCATION Digital Marketing • Primary Content: I would do video content on YouTube. • On other social media I would do posters & newsletters. • Primary Tools: I would use Adobe spark pages, Canva, PowerPoint, Keynote, SlideShare, MS Office, Excel, Word, & many others. • Website: I will continue to update it throughout my life. Adjusting to new abilities and goals.
  13. 13. PROFESSIONAL DEVELOPMENT Mentor • What type of mentor will you seek as you embark on your career path? What experience and/or lifestyle should they have? DATE TO EST. PARTNERSHIP Formal Education • Entertainment business bachelor of science degree July 7, 2024. • Business Intelligence master’s degree – Nov. 2025 Technical Skills • Specific task to address a technical skill gap - organization name, MONTH YEAR • Specific task to address a technical skill gap - organization name, MONTH YEAR • Specific task to address a technical skill gap - organization name, MONTH YEAR Soft Skills • Specific task to address a technical skill gap - organization name, MONTH YEAR • Specific task to address a technical skill gap - organization name, MONTH YEAR • Specific task to address a technical skill gap - organization name, MONTH YEAR
  14. 14. A.J. Crowder Creative differences in design and development can be a problem. As a manager it would be my job to intervene. If an employee thinks that they want to do their own thing even if it sounds great. I would say this is how they want it. Investors paid for it to be done this way. We will do what they paid for. Keep your idea on the back burner and when we are done with this project, I’ll pitch your idea to the higher ups. I had an Idea at one point in a team project for college. I thought it was a great idea but what is great for me doesn’t always turn out great for the project and working as a team everyone must be on board to achieve the same goal at that time it was scoring an A. We did it just by keeping the same vision.
  15. 15. REFERENCES Delay, J. (n.d.). Home [LinkedIn page]. LinkedIn. Retrieved January 12, 2023, from https://www.linkedin.com/in/jacdelay Douglas, C. (n.d.). Home [LinkedIn page]. LinkedIn. Retrieved January 12, 2023, from https://www.linkedin.com/in/christopher-douglas504 Putnam, K. (2018). Magician inspiration kit - kaye putnam. kayeputnam.com. Retrieved January 12, 2023, from https://kayeputnam.com/wp- content/uploads/2018/01/Magician-Inspiration-Kit-2018.pdf Thenutai, J. (n.d.). Home [LinkedIn page]. LinkedIn. Retrieved January 12, 2023, from https://www.linkedin.com/in/justinthenutai/ This page includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. 11-2011.00 - advertising and promotions managers. O*NET OnLine. (2022, December 13). Retrieved January 11, 2023, from https://www.onetonline.org/link/summary/11-2011.00 11-3121.00 - human resources managers. O*NET OnLine. (2022, December 13). Retrieved January 11, 2023, from https://www.onetonline.org/link/summary/11-3121.00 11-2021.00 - marketing managers. O*NET OnLine. (2022, December 13). Retrieved January 11, 2023, from https://www.onetonline.org/link/summary/11-2021.00

Notes de l'éditeur

  • Forbes Most Valuable Brands List (2017): https://www.forbes.com/powerful-brands/list/
    Apple 2. Google 3. Microsoft 4. Facebook 5. Coca-Cola 6. Amazon 7. Disney 8. Toyota 9. McDonald’s 10. Samsung
    Methodology:
    Forbes valued more than 200 global brands by looking at three years of earnings and allocating a percentage of those earnings based on the role brands play in each industry (e.g., high for luxury goods and beverages, low for airlines and oil companies). We applied the average price-to-earnings multiple over the past three years to these earnings to arrive at the final brand value.

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