A presentation I held on the web days in Stockholm, arranged by Internworld. Why are asian web sites so colorful and full of animations? The answer is that there are several key factors in the culture that is affecting the perception of digital communication.

1. Local design in a global landscape

2. Global domination!
..right from your couch.

3. Fundamental attribution error
he said whhuuttt?

4. Just a coincidence?
...or maybe not?

5. Culture is like an iceberg
...or like a onion.

6. What’s your thing?
( or culture? )

8. The three...
...biggies

9. Verbal
VS
Non Verbal

12. High power
VS
Low power

15. Individualism VS
Collectivism

18. Talk to me...
...like asians do

19. Gracias!